Elias Torres
@eliast
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Founder and CEO of @Agency — previously built @Drift, @HubSpot, and @Performable. Invested in @Klaviyo, @Finix, @PostScriptIO, and dozens more.
Boston, MA 🇺🇸
Joined March 2008
Today’s the day. Introducing my new company, @Agency — backed by @Sequoia and Hubspot Ventures; with my friend and mentor @BHalligan on the Board. Enjoyed getting to talk with @MTemkin @TechCrunch about what we’re building.
agency.inc
Join our waitlist to get it first.
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I am definitely nobody compared to Tobi and I don’t want to be that guy. But people will run with this and say no KPIs ever. Instead, I think the issue is that people don’t think about the right metrics. KPIs I love:. - ARR, how much by when. - Hard Dates for a software.
Shopify CEO Tobi Lutke explains Goodhart’s law and why he doesn’t like KPIs or OKRs. “Goodhart’s law is real. The moment a metric becomes a goal, it’s no longer a useful metric… No metric by itself is a complete heuristic for a complex business. There’s a million different
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Blazing-fast image creation – using just your voice. Try Grok Imagine.
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I keep telling people. Using ChatGPT to do work doesn’t make it THAT much faster. There’s no gain in making humans use more AI. Let AI DO THE WORK ENTIRELY. Companies Are Pouring Billions Into A.I. It Has Yet to Pay Off. . @NYTimes.
nytimes.com
Corporate spending on artificial intelligence is surging as executives bank on major efficiency gains. So far, they report little effect to the bottom line.
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The only thing that mattered before and will always matter is when a customer reports a bug that you fix it immediately.
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Nothing says more than a business class passenger pulling out his iPad to watch Netflix at 5:27am BOS-LGA.
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AI in 2025 removed the need for 99% of ‘copywriters’. AI in 2026 will remove the need for 99% of CSMs.
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All of these tools solve the wrong problem. They help one person do one task. Everything here just helps one person do busy work better. Nothing that actually knows your customers.
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No startups were harmed with GPT-5 release. NPCs are still copying and pasting into ChatGPT. Agents nowhere in sight. Benchmarks slightly better. No AGI. Back to work.
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People trust Tesla to drive their family at 75mph on self drive. But they won't let AI send an email to their customers. It's crazy. You'll bet your life on autopilot, but an automated follow-up? "Let me review that first.". We're treating AI like an assistant we don't trust
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RT @nikunj: Ngl, this post was extremely hard to write. Lots of vulnerable bits, lots of tension on how to frame things, exact choice of wo….
writing.nikunjk.com
Everyone wants democracy until they see what it builds
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We don’t have enough designers to do the work. Just because your title says designer, it doesn’t mean you can actually design a useful product in this day and age. Now becoming a CEO on top of that is also much harder. Nothing is easy. Unfortunately.
We asked @zoink about organizational design in the age of AI, the importance of design. "As the inputs to software change, as more people are creating software, design becomes the differentiator.". "Two decades ago, design was lipstick on a pig.". "Design now is how you win or
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This is just being human and living in a spectrum. You are either undervaluing your ability or delusional you are so awesome when in reality you are not. Either way it is what it is. I wonder if we can measure the results: are successful people more delusional or more imposter.
Imposter syndrome was always confusing to me. Why would you feel it? I mean, unless you're actually an imposter.
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There aren’t enough people who want to work. People don’t want to do the hard jobs. But somehow everyone’s worried about AI taking entry-level jobs. And now they’re panicking their kids won’t have work. Make it make sense. The problem isn’t AI taking jobs. The problem is.
We don’t have enough humans to do >the work< in tech. Not really. That’s the honest point not discussed enough. - We don’t have enough humans that want to send 100s of truly customized, hand crafted emails a week. No one wants to put in this amount of time. - We don’t have.
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I love to see CEOs of LARGE companies talking about AI and Agents all day. But they have ZERO agents or AI in their products.
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This is nothing new. GenX 🙋🏽♂️That’s why I’d rather drive classic cars made before I was driving than my new one.
We asked Casey Neistat (@casey) about the resurgence of old tech aesthetics, like point-and-shoot cameras, and the desire for authenticity in a digital age. "My daughter has a flip phone to stay in touch. The minute you introduce a camera, it becomes much more of a social
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Done flying @AmericanAir NY - BOS. Their people have no control over exceptions or last min changes. @Delta you got yourself a new customer.
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real ones have.✓ dropped a prod table.✓ gaslit themselves into thinking it was staging.✓ chatgpt'd “undo sql drop pls help”.
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What does AI-first mean? Can a public company be? How can a startup be one too?.
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