Colleen Barry
@colleenkbarry
Followers
287
Following
3K
Media
234
Statuses
780
marketing @ketch_digital / occasional world traveller, frequent home cook, & self-improvement obsessed / tweets about marketing / IG: @colleen25
Chicago
Joined April 2009
Guys really decided "marketing" was too feminine so renamed it "growth" and got away with it
48
187
3K
2022, a busy year in #dataprivacy? To say the least 🙃 Join @sheridanrice & @colleenkbarry next Thurs for a 30min webinar on the biggest trends that came out of this year to shape your 2023 planning. Register here to join us: https://t.co/bygmlyvRlK
0
5
3
As a social media manager, your time is typically split up as: 50% copywriting 50% strategy 50% social listening 50% community management 50% publishing 50% graphic design 50% data & reporting 50% new platform exploration 50% trend research 50% video editing 50% everything else
51
306
2K
One minute I'm prepping to moderate a panel of CxOs, the next I'm searching for the best inflatable pool floats in our brand colors. start-up marketing in a nutshell
1
0
1
👏👏👏
No, I can’t just “post something real quick.” In social media the writing matters, the image matters, the details matter.
0
0
0
74% of people highly value data privacy. @fredostanichev, @kemalbok, @colleenkbarry talk building trust & driving growth in a new era of #dataprivacy in the #CMOclub Lounge at #Brandweek.
0
2
2
“The reason longform content works, is because stories work.” @dharmesh on longform social content 💡 so true! #INBOUND22
0
1
5
“Businesses built on platforms will come and go. Business built on principles are built to last.” “If you want to become the trusted voice in your space: you must be willing to say, show, and do in your space what others are not willing to do.” @TheSalesLion #INBOUND22
0
1
1
Key takeaways from the “Branded Podcasts” session: - If you don’t know your “why,” don’t bother. 🙅♀️ - Remember the key function should be building a community. ❤️ - Don’t make it a commercial for your brand. Focus on making it your listener’s favorite podcast. 🤩 #INBOUND22
0
1
2
Thank you @HugleyA for the fantastic consumer insights session, really interesting content: - Love emphasis on reaching people not ready to buy! So critical - Insightful stats on CEPs (category entry points) - Generational differences in content preferences 💡 #INBOUND22
0
0
0
“The #1 paint point of businesses today: disconnected systems and data. Teams are struggling with productivity, inefficiency, analysis… spending too much time cleaning and connecting data, and not enough time on customers.” 💯 no surprises here - @yaminirangan #INBOUND22
0
0
4
Thrilled to be back at #INBOUND22! 🎉 And even more thrilled to see the sky clearing up after yesterday’s rainy travel day 🤗
1
1
6
can we revive blog content that's just for the joy of sharing experiences, storytelling, deep learning, human to human connection / conversation delivered through the written medium ... & not just seo marketing business habit best book be the goat all star listicles. plz? 🥹💜
7
12
72
These aren’t mutually exclusive though. People can care about data privacy, while also understanding the “value exchange” of data for enhanced exp/discounts/more. What matters is the brand’s ability to collect data responsibly. Transparency, retention, etc.
Y'all are gonna come at me for this, but... IMO, most folks don't care about most online privacy issues. They'd happily trade TONS of personal data for slight discounts, or slightly better experiences.
0
0
0
A trend that I'm noticing in marketing. Everyone wants to be a strategist. A lot fewer people want to execute and do the work. There is a lot of money to be made for strategists who are also willing to do the work.
55
45
478
I can’t stop and I don’t want help
signs youre dealing with a millennial: they type lol after everything and can't stop bc it's muscle memory at this point
0
0
1
that run out of scheduled content adrenaline hits different
2
46
298
