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annalect Profile
annalect

@annalect

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Provider of data-driven marketing strategy, powered by a connected system of technology, analytics, and consultants. Latest insights: https://t.co/BbbaF7DYw2

New York, NY
Joined January 2011
Don't wanna be here? Send us removal request.
@annalect
annalect
3 years
Having access to Affinity's near-realtime credit- and debit card purchase information from about 90 million consumers is a pretty fantastic way to gauge marketing outcomes, and we've got it — exclusively.
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digiday.com
The multiyear exclusive agreement enables Omni to mainline data solutions from Affinity’s Panorama platform directly into its platform in a bid to more effectively measure outcomes for Omnicom...
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@annalect
annalect
4 years
Mark Reggimenti, our very own Chief Analytics Officer, will be speaking at today's AWForward: Automotive Marketing Event — discussing Measurement & Customer Relationships in 2022's Evolving Ads Ecosystem. RSVP for this free event. Dec 8 at 1:00-2:30pm ET.
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@annalect
annalect
4 years
What started as Hispanic Heritage Week in 1968, became #HispanicHeritageMonth in 1988, making this — our second week celebrating the contributions, culture, and rich history of Hispanic Americans — even more significant.
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@annalect
annalect
4 years
Annalect is observing Juneteenth as a day of reflection on past and present issues around race and inequity. While the historical context of Juneteenth originates in the U.S., we know that inequity enables injustices in all parts of the world, past and present.
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@annalect
annalect
4 years
June is #pridemonth! Annalect stands proudly with the LGBTQ+ community — because we're stronger when we stand TOGETHER — for our organization, and for humanity.
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@annalect
annalect
4 years
RT @InfoSum: 🎉 Today we're excited to announce our partnership with @Omnicom's @annalect that will empower advertisers to unlock the full p….
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@annalect
annalect
4 years
RT @OmnicomMediaGrp: .@Omnicom continues to invest in impactful and effective data capabilities through @annalect's new deal with @InfoSum.….
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@annalect
annalect
4 years
To each and every one of the women who've made Annalect the force it is today, #IWD2021 — we pledge to stand against gender bias. #ChooseToChallenge
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@annalect
annalect
5 years
Learn more about how data, technology, and Omni are helping Marketers 'feel confident’ amid the COVID-19 pandemic.
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digiday.com
As businesses face economic headwinds, marketers, and subsequently their agencies, are coming under intense scrutiny.
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@annalect
annalect
5 years
Congratulations to @Neustar for launching Fabrick Learn more about how our partnerships and Omni help clients to future-proof their data strategy via an ownable and authoritative identity solution
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annalect.com
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@annalect
annalect
5 years
COVID-19 has affected lives and livelihoods around the globe — while we are fortunate and can work from home, this is not a reality for everyone. Our teams in Bangalore and Gurgaon partnered with @SEEDS and handed out goods to support our communities #Supportlocalcommunities.
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@annalect
annalect
5 years
RT @SeedsIndia: Nathu & his family had to skip meals to adjust the available ration stock. He was lucky to have neighbours helping them. Wi….
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@annalect
annalect
5 years
RT @The_IPA: Meet the trailblazers and game-changers changing our industry for the better. Congratulations to @annalect's @seanbetts on bei….
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@annalect
annalect
5 years
RT @OMGMENA: Read why @annalect MENA's Senior Manager - Business Solutions, Oleksandr Cherviakov, believes that #automation will make marke….
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@annalect
annalect
5 years
Annalect has built Omni with identity and interoperability at its core and has remained the industry leader in this approach. With a hyper-focus on user privacy, @zeotap's ID+ seamlessly integrates with Omni, and enhances our personalization abilities.
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martechcube.com
Global customer intelligence platform zeotap today announces the launch of ID+, its universal identity initiative that aims to empower the marketing ecosystem
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@annalect
annalect
5 years
Too much data, not enough insight? Check out the new Annalect website to learn more about how Omni and our talented experts transform data into actionable insights that improve marketing campaigns and outcomes.
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@annalect
annalect
5 years
Congrats to our innovative and insightful sister agencies, @BBDOWorldwide, @DDB_Worldwide, and @TBWA for landing on the @FastCompany World's Most Innovative Companies for 2020 list! 🎊.
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@annalect
annalect
5 years
Luck is great, but Omni is better! Excited to partner with @phdworldwide and enhance Diageo's existing tech and talent portfolio! Let's have a #Guinness to celebrate! 🍻#St Patricks Day 🍀.
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campaignlive.co.uk
Drinks giant reached decision despite coronavirus outbreak.
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@annalect
annalect
5 years
Highlights from today’s #OmniwomenSummit - @debate_mate took to the stage along with Annalect UK’s Sean Betts, to battle out their opinions on whether or not leaders should display vulnerability. A very firey debate from both for and against teams & great audience participation!
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