Cadets give young people purpose, confidence and a sense of duty - but most state schools still don’t have one. Coverage on pg3 of today's @thetimes of our call to double CCF units in state schools by the end of this parliament 👇

And the public have noticed because they don't know what the PM stands for either via polling from us @WeAreNewBritain and @LukeTryl @Moreincommon_

And the public have noticed because they don't know what the PM stands for either via polling from us @WeAreNewBritain and @LukeTryl @Moreincommon_

If this can happen at the most scrutinised newsroom in Britain, what does that tell us about everyone else? The edit of Trump’s speech was misleading and editorially indefensible. But it serves the country even less to imagine that these problems stop at Broadcasting House.

It would be reassuring to believe that culture is unique to the BBC. It is not. Oversight in British media still functions mainly after the fact. In 3 years, Ofcom has recorded fewer than a dozen impartiality breaches.

Link to report - https://t.co/dcMnPIN3Hw

This cannot be another passing argument about impartiality. The collapse of trust in news is not the product of one edit or one broadcaster. Either we use this moment to put trust back at the centre of British media, every part of it, or we watch it corrode for good.

The UK’s media is among the most concentrated in Europe. As @mediareformUK have found 3 companies control 90% of national newspaper circulation. The public has a right to know who owns, funds and directs the media they consume, and whose interests it ultimately serves.

This is not the consequence of one organisation’s failure. In fact the BBC retains relatively high levels of public confidence. But trust is the foundation of any credible media system and on that test, Britain is under real pressure.

Public trust in news has fallen from 51% in 2015 to 35% in 2024 - one of the sharpest declines, and now among the lowest trust levels in Europe.

If this can happen at the most scrutinised newsroom in Britain, what does that tell us about everyone else? The edit of Trump’s speech was misleading and editorially indefensible. But it serves the country even less to imagine that these problems stop at Broadcasting House.

On our latest episode @ToneLangengen from @InstituteGC joins the herd to lay out how progressives must face the reality that people won’t back Net Zero unless it means cheaper energy and credible growth. Out now wherever you get your pods, and in links below.

🌹 "The government’s uncertain start hasn’t gone unnoticed beyond Westminster. Our new polling shows a country unsure what its Prime Minister really wants to do." ✍️ Anna McShane of The New Britain Project looks at the public's perception of the PM: https://t.co/a4hvlIZH2y

More than half the country don’t know what Keir Starmer stands for. New polling with @Moreincommon_ and us 👇

Can anybody hear No.10? We checked. Most big government announcements are forgotten in a day. The only exception to this rule is Digital ID - which peaked 50 times higher than most other announcements and is still sustaining interest 3 weeks on.

You can read the full research report here - https://t.co/Nd8n93vc6U

Some of the biggest jumps include: - Cab Office: +40.3% (now 335 comms staff) - DEFRA: +31.9% (360 staff) - DHSC: +29.8% (235 staff) - MOD: +22.7% (860 staff) - DCMS: +20% (50 staff)

While government messaging struggles to cut through, Whitehall’s communications workforce continues to grow. Across civil service departments, the number of communications staff has risen by 5.4% in the past year.

Most 'top of the grid' announcements only capture the public attention for 24 hours - then they're forgotten. We collaborated with @WeAreNewBritain to inspect how the 'the grid' fails. It's a once-and-done approach that doesn't meet modern expectations (and media consumption

Labour No 5 24th July 360,200 plays https://t.co/Hqi3OzMuOE

Reform No 5 5th February 333,000 plays https://t.co/yZIQW6gDms