Covering all things in the blockchain & web3 ad tech space on preventing invalid traffic and stopping digital ad fraud! 👮 No affiliation with
#Verasity
$VRA.
Here's an update from Elliot (
@Block_Writer
) on some upcoming changes with regard to coms and marketing for
@Verasitytech
and
@Vera_Views
📣
▫ Verasity
#Web3
core marketing will be led by Daniel (
@realvradan
) with a focus on improving community marketing and leverage KOL…
Hey everyone, a short update from me on some upcoming changes to Verasity and VeraViews marketing, and how we’re evolving.
On the Web3 side, Verasity core marketing, will now be headed by Daniel, (official handle:
@realvradan
- beware of imitators), as our Marketing Director.…
You can now swap $VRA directly within the
#Binance
official app!
1. Enable the Web 3 wallet in the app:
2. Find "Web 3" via the "Wallet" tab by scrolling to the right
3. Swap X stable/token for $VRA! All within the
@Binance
app 😎
$VRA
#VRA
#Verasity
Verasity is now ranked
#1
🥇 by AltRank on
@LunarCrush
again.
"AltRank is a measurement combining altcoin price performance relative to Bitcoin along with measuring the difference in social activity indicators between all coins"
$VRA
#Verasity
#VRA
The Gold check mark is now visible on the
@Verasitytech
#X
page! ✅
"The gold checkmark indicates that the account is an official organization account through Verified Organizations." --
@X
👉
$VRA
#VRA
#Verasity
#Verasity
is now verified by the Trustworthy Accountability Group (TAG)!
"Brand safety requires that legitimate companies have a way to identify – and choose to work only with – other responsible, trusted partners in the digital advertising ecosystem. The Verified by TAG…
#Verasity
is also highlighted in this article on how artifical intelligence is supercharging programmatic advertising.
👉
"For example, VeraViews, an open ledger advertising ecosystem, used AI for building their fraud identification technology to…
Verasity buys back and burns over 86 million $VRA for our latest quarterly burn! 🔥
Our Q3 burn, worth over $462k at the time of burning, brings our total burn this year to over 242 million VRA! 🤯
👉Check out the burn address here:
Continued growth in $VRA holders! 👛 Today, the number of holders surpassed 85,000, as reported by
@etherscan
. This marks another all-time high for
#Verasity
!
On October the 20th
@Verasitytech
secured a patent approval by the
@EPOorg
(European Patent Office) for their cutting-edge blockchain &
#AI
/
#ML
driven
#IVT
&
#AdFraud
prevention technology, known as 'Proof-of-View'! 🏆
#Verasity
has secured patents in key markets such as the EU…
In a major milestone for Proof of View,
#Verasity
has secured patent approval from the European Patent Office 🇪🇺!
One of the most important advertising markets worldwide, digital advertising adds €526 billion to the EU economy each year according to the IAB🤯
@Vera_Views
can…
#Verasity
is now ranked 7th by volume (24h) on
@kucoincom
, next to XRP and ARB.
Total $VRA volume (24h): $35m (↑202%)
#1
. KuCoin: $19M
#2
. Gate IO: $6.5M
#3
. SuperEx $1.7M
👉
#Verasity
has reemerged 🐳 on the 24-hour chart as one of the top 30 most viewed projects on
@CoinMarketCap
!
$VRA continues to hold its ground on the top
#30
7-day and 30-day charts, maintaining its position for several consecutive weeks 👀
👉
#VRA
As we look forward to the Q4 report and more updates, let's go over the
#Verasity
buybacks and burn 📝
At present,
@Verasitytech
has bought back and extinguished roughly 240 million $VRA tokens, thanks to the revenue generated by
@Vera_Views
#Utility
🛠️
As Q4 comes to end, we're…
Wondering where to get started with $VRA? 💭
We've compiled a list of the top 10 major
#cryptocurrency
exchanges where $VRA, the native token of the
#Verasity
ecosystem, is currently traded.
Continue reading to learn where! 👇 🧵
Just now another 15 million $VRA was added to the wallet tagged "Binance 40" according to Etherscan.
During the past 8 days: 189 million $VRA added. Binanace 40 is getting close to 2 billion.
Binance 39: ~0.47b
Binance 40: ~1.89
_____________________
~2.36b $VRA
#VRA
Verasity has completed a burn of 50,774,689 $VRA tokens, as the first Q4 quarterly burn to kick off the festive season!🎄
This represents ~$400k at the time of burning, and brings our total burns to date to 293,089,056 $VRA, or ~$2m at each burn snapshot!🔥
👉New CS post-burn:…
October was a spectacular month for
#Verasity
, marked by record high growth across various channels and a record-breaking number of social engagements!
October (MoM):
CMC watchlist 👀: ~403K (399K) +4K
CMC followers 🪙: ~213K (~206K) +7K
@Verasitytech
✖: ~319K (~307K) +12K…
🎙️Ultiverse Live Show: How Verasity is transforming transparency in advertising through VeraViews and Proof of View?
Speaker: Elliot, Verasity CMO
🎁 Crypto box rains
📅 11 am UTC, Aug. 22nd
✅ ❤️+RT+tag3
✅ Follow
@verasitytech
📹
#Binance
Live:
The
@CoinMarketCap
Verified Circulating Supply for $VRA has been updated and is now showing 10 billion (10,001,381,139) tokens 🖩
#Verasity
on CMC:
👉
@CoinMarketCap
CS verification process:
👉
#Verasity
completes another 33 million $VRA burn, bringing our total burn for this quarter to over 84 million VRA, or almost $500,000! 🔥
Find the TX here:
The description of $VRA on
@CoinMarketCap
has been updated to reflect that the Proof-of-View Marker Tokens are moving off-chain, effectively separating them from the tradable circulating supply.
#Verasity
#VRA
If you've got any questions about
#VeraAds
make sure to head to the official
@Verasitytech
Discord and post your questions!
There'll be an upcoming Spaces where
#Verasity
will try answer as many questions as possible 👀
Server:
👉
Channel:…
Verasity announces the launch of
#VeraAds
!⚡️
A new service from
#Verasity
, VeraAds is designed to directly onboard
#Web3
publishers, helping them to seamlessly monetize their video inventory and grow their businesses through traditional advertising channels.📺
More info coming…
#Verasity
has just surpassed 82,600 public
#VeraHolders
, establishing a new record. A fantastic way to conclude the year! 🎆🎉
This figure does not account for the approximately 350,000
#VeraWallet
users reported by .
$VRA
#VRA
There seems to be great interest in $VRA among the crypto community.
#Verasity
is currently sitting right on top of $RNDR and just below $GALA on the
@CoinMarketCap
weekly most viewed chart.
👉
#Verasity
recently got listed on
@Bybit_Official
. The 24h volume on
#ByBit
has been going up during the past couple of days and it's now the third most traded exchange.
On
@kucoincom
, where there's most volume, $VRA is currently
#7
among all tokens (24h volume).
#Verasity
is listed among the "Emerging Stars ⭐" on
@kucoincom
, which is reserved for "high upside potential projects.
"The KuCoin Emerging Stars activity provides high upside potential projects in this sector based on recent hot spots." --KuCoin
They're also running a…
The Times of Israel (
@TimesOfIsrael
) is currently the 916th most visited website in the world according to
@Similarweb
, receiving over 60 million visits per month.
Times of Israel is using
@Vera_Views
in order to protect its video inventory: $VRA
#VRA
How does
#Verasity
compare to other projects when examining the number of social mentions (30 days) in relation to its Market Cap?
Social Mentions vs Mcap:
▫ $MATIC: 137K (~7.5B)
▫ $RNDR: 58K (~1.3B)
▫ $VRA: 17.5K (~83M) 👀
▫ $ATOM: 11.5K (~3.6B)
▫ $FET: 10.5K (~455M)
▫…
While
#Verasity
is back among the top 30 most viewed projects on
@CoinMarketCap
, the number of holders just crossed 90,000 as it edges closer to the significant milestone of 100,000 holders 👀
👉
👉
$VRA
#VRA
#VeraViews
Anyone using the
@Binance
app can easily buy $VRA by enabling the Web3 wallet!
1. Enable the Web3 wallet in the app:
2. Open "Wallets" and select "Web3" at the top of the screen.
3. Swap for $VRA! All within the
@Binance
app 😎
#VRA
#Verasity
#Binance
Today,
@Verasitytech
unveiled a significant achievement being awarded a patent in the European Union 🇪🇺 for their cutting-edge blockchain-driven
#IVT
&
#AdFraud
prevention technology, known as 'Proof-of-View'! 🏆
The average time required to obtain a patent in the EU ranges from…
In a major milestone for Proof of View,
#Verasity
has secured patent approval from the European Patent Office 🇪🇺!
One of the most important advertising markets worldwide, digital advertising adds €526 billion to the EU economy each year according to the IAB🤯
@Vera_Views
can…
@CoinMarketCap
The VeraFollowers count on
@CoinMarketCap
have recently surpassed >215,000, and the number of watchlists with $VRA in them continues to soar, now exceeding >400,000.
👉
$VRA
#Verasity
For European
#VeraHolders
:
@Bitpanda_global
just announced full $VRA integration!
Currencies supported (buy/cash out): EUR, CHF, GBP, USD, PLN, DKK, SEK, HUF, CZK.
Bitpanda is based in Austria and holds a PSD2 license:
$VRA
#Verasity
There's recently been two
@Binance
reports highlighting
@Verasitytech
🔬
1. AI in Crypto – Exploring Use Cases and Possibilities:
👉
2. Navigating Crypto: Industry Map (AI Generative Creations, p.62):
👉
#Verasity
$VRA
Guess Who's Back?
Just now another ~18 million $VRA was added to the wallet tagged ”Binance 40” according to
@etherscan
, bringing the total to ~2,02 billion $VRA.
Binance 39: ~0.47B
Binance 40: ~2B
_____________________
~2.49B $VRA
#VRA
#Verasity
#Verasity
's social activity is steadily climbing 🧗 $VRA continues to outperform projects such as Polkadot, Quant, Cosmos and Fetch just to name a few! 🚀
Do a comparison on your own
@Lunarcrush
here:
Past 30d performance ranked by social mentions:
VeraViews is pleased to share its inclusion in the TAG (
@tag_today
) registry through Verasity.
TAG is the leading global certification program fighting criminality & increasing trust in the digital ad industry.
Find Verasity on the TAG registry here:
👉
Fantastic news for
@Verasitytech
! A big part of the future in advertising is incentivized advertising, offering rewards for watching ads (watch to earn)!
It's currently popular on mobile, but rolling out with other services, such as Xbox/Gamepass:
$VRA
Verasity has now been granted full patent allowance for
#rewardedvideo
in the USA! 🔥
Patent allowance is the final step of the patent process, with patents granted after fees are paid☑️
The successful allowance of this patent will enable
#Verasity
to seek licencing fees from…
Are you new to
#Verasity
/ $VRA and want to know what the fuzz is all about? 🤔
Make sure to read this article on what sets
@Verasitytech
apart & the impact of
#blockchain
on modernizing traditional
#web2
services.
#Utility
🛠️
👇
The second and upcoming
@Vera_Views
case study 📊 will include the number of Proof-of-View impressions according to
@block_writer
(CMO @
#Verasity
).
Read the first case study here:
$VRA
#VRA
Discover how
#VeraViews
eliminated video
#programmatic
#adfraud
and increased revenues for a major MENA news outlet, reducing bots & invalid traffic by 96%; in our first newly released case study🎯
👉 Read the study here:
According to
@CoinMarketCap
,
#Verasity
has catapulted into the top 20 rankings by 24-hour trading volume among all tokens listed on
@Kucoincom
, boasting an impressive volume nearing $30,000,000 📈
👉
$VRA
#VRA
#Verasity
is getting close to 250,000 followers on
@CoinMarketCap
! 👍
This means that $VRA is challenging the likes of $DOT (248K followers) 👀
Follower count on
@CoinMarketCap
:
▫ $INJ 289K ($3.5B)
▫ $DOT 248K ($9.3B)
▫ $VRA 242K ($58M)
▫ $FET 232K ($540M)
▫ $RNDR 143K…
According to
@GoogleTrends
digital ad fraud and invalid traffic (
#IVT
) is a growing concern 🚨🚩
Est. cost of digital ad fraud worldwide is expected to double by 2028, costing advertisers 200 billion USD / year 😱
With
@Vera_Views
, ads are seen by real people, resulting in a…
#Verasity
is currently ranked 18th among trending tokens (24h) on
@Coinmarketcap
.
👉
Social mentions are down by an average of 80% among most tokens according to
@Lunarcrush
, which is usually what happens during July. $VRA is however still performing…
Another ~13 million $VRA was just added to the wallet tagged "Binance 40" according to
@etherscan
.
During the past 22 days: 244 million $VRA added. Binance 40 is getting very close to 2 billion now.
Binance 39: ~0.47b
Binance 40: ~1.95b
_____________________
~2.42b $VRA
#VRA
The
@Vera_Views
Proof-of-View extension is enabled by default in v4.0.1 of
#CarbonBrowser
/
@Trycarbonio
, ensuring authentic ad engagements ☑️
This means higher CPMs for publishers as brands & advertisers can rest assured they're not paying for bot 🤖 views!
#VeraViews
$VRA
#AI
Top 10 NFT Projects By
@LunarCrush
Altrank!
🔹The NFT Token Of The Day is
@verasitytech
by $LUNR Altrank
🔸 $VRA aims to improve engagement, monetization, and advertising for video content creators, viewers, and advertisers.
🔹What is the next stop for $VRA?
#Verasity
is highlighted in the latest edition of the
@Binance
Research Industry Map (March, 2023).
Page 62. AI Generative Creations: Verasity is a blockchain company creating AI experiences in AdTech and digital rights management.
#VRA
$VRA
#Binance
#AI
#Verasity
and
@trycarbonio
are exploring the integration of
#ProofofView
powered ad-fraud prevention for the Carbon Browser! 🔥
We love
@trycarbonio
's focus on seamless
#Web3
adoption and privacy, with over 7 million users onboarded to date! 🤯
Make sure you follow them on
@X
,…
If you missed this $VRA AMA with
@block_writer
(CMO
@verasitytech
), it's well worth a listen:
Subscribe to the revamped
@Verasitytech
YouTube channel to take part of future content & alpha:
This is the second
@binance
research report to highlight $VRA among a select few tokens in the
#AI
ecosystem.
👉
Learn more about how
@Verasitytech
is using both artifical intelligence and machine learning to improve Proof-of-View here:…
Another 24 million $VRA was just added to the wallet tagged "Binance
#40
" according to Etherscan.
Binance 40 now holds ~1.73b VRA together with another ~470m VRA on Binance
#39
. A total of ~2,2b $VRA.
#VRA
$VRA
#Verasity
Exciting updates are on the horizon for the
#Verasity
community! We're particularly interested in the reveal of the 2024 roadmap👀
We're anticipating one more buy back and burn
🔥 during this quarter, a move that could potentially reduce the CS to less than 10 billion $VRA 🤞
Hope everyone has a great holiday period! We're coming to the end of 2023, so as always we'll soon have:
👉 Our Q4 2023 recap,
👉 Our 2023 yearly deep-dive (a long one!),
👉 And our 2024 roadmap! 🛣️
Enjoy the rest of your festive season
#Verasians
!🎄 $VRA
#Verasity
burning >70m $VRA tokens before the end of Q1 caught the attention of crypto Twitter.
Both
#Verasity
and $VRA are trending today. Social mentions are almost at a record high (30d) according to
@LunarCrush
.
@Vera_Views
revenue 💸 -> $VRA buy back & burn.
#Utility
🛠️
#Verasity
has secured the top position 🥇 by AltRank on
@LunarCrush
, outperforming all 4501 listed tokens 🏆
AltRank is a measurement combining altcoin price performance relative to Bitcoin along with measuring the difference in social activity indicators between all coins $VRA
Here's how
#Verasity
, which is on the
@CoinMarketCap
AI & Big Data list, is using AI and Machine Learning to enhance ad fraud detection, optimize ad placements, and create a more secure and reliable advertising environment 👮🔐
👉
1. Anomaly Detection: AI…
New burn!🔥
#Verasity
has burned 20,384,213 $VRA tokens, bringing our current burn for Q1 2023 to >70m $VRA!
Our latest burn is equal to ~$150,000 at the time of writing, adding to our ~$500,000 burn earlier in the quarter!🗓️
View the transaction here:
At the start of 2023
@VerasityTech
initiated a quarterly buyback and burning process for $VRA tokens. Throughout the year, approximately 300 million $VRA tokens were burned, which reduced the circulating supply to around ~10.06 billion tokens.
As Q1 of '24 draws to a close, we…
Here's the
#VeraMetrics
for July.
#Verasity
is getting close to 200K followers (195K) on
@CoinMarketCap
after breaking 300K followers on Twitter.
Leave a follow:
VeraMetrics, July:
CMC watchlist 👀: ~394k (392K) +2K
CMC followers 🪙: ~195k (190K) +5K…
We're excited to join
@NeoTokyoCode
as an Outer Citizen project! $VRA 🔥
With the rapid rise of
#Web3
gaming,
#Verasity
, through
#VeraAds
, can help blockchain gaming publishers & projects host and monetise video content through our purpose-built player. 📺
Thanks
@ZssBecker
for…
Another 15 million $VRA has been added to the wallet labelled "CoinSpot" according to etherscan. The wallet was previously labelled "Binance 40".
The wallet now holds: 2,16B $VRA
#Verasity
#VRA
Not long ago
@Vera_Views
welcomed as an advertising demand partner.
👉
Demand partners or ad networks such as Hoopla help connecting brands & advertisers with publishers by matching them with the right audiences on the right…
Coinbase will re-enable trading for XRP (XRP) on the XRP network. Do not send this asset over other networks or your funds may be lost. Transfers for this asset remain available on
@Coinbase
&
@CoinbaseExch
in the regions where trading is supported.
The Verasity case studies are ready and pending final sign-off ✅
The case studies should provide insight on how well PoV prevents invalid traffic across digital video advertising
Source: Community manager @ Verasity official Discord channel
#VRA
$VRA
Welcome to Brightcove,
@Yahoo
!
We are excited to be the exclusive streaming technology provider for this respected global media & tech giant.
Click to learn more about how we will streamline & enhance Yahoo’s streaming operations:
#FullStreamAhead
#Yahoo
Today another 20 million $VRA was added to the wallet tagged "Binance 40" according to Etherscan.
During the past 5 days:
24m+30m+20m+24m+20m+20m+20m=158 million $VRA added.
Binance 39: ~0.47b
Binance 40: ~1.86b
_____________________
~2.33 billion $VRA
$VRA
#VRA
#Verasity
Huge news for
#Verasity
, announcing the launch of
#VeraAds
!
"VeraAds is designed to directly onboard Web3 publishers and companies into VeraViews, helping monetize their video inventory and grow their businesses through traditional advertising channels."
$VRA
#VRA
Verasity announces the launch of
#VeraAds
!⚡️
A new service from
#Verasity
, VeraAds is designed to directly onboard
#Web3
publishers, helping them to seamlessly monetize their video inventory and grow their businesses through traditional advertising channels.📺
More info coming…
Read the Q3 2023
#Verasity
report, where we discuss recent changes to $VRA tokenomics, roadmap progress, and marketing milestones - as well as examining the road ahead! 🛣️
👉 Read the Q3 recap here:
There's been two
@Vera_Views
case studies so far, displaying impressive numbers 📊
▫
#VeraViews
helped publishers reduce the amount of invalid traffic (IVT) by >96% 👮
▫ As much as ~25% of programmatic video impressions are lost to fraudulent / invalid traffic 😱
When using…
During 2022, VeraViews identified & eliminated fraudulent traffic for a UK-based
#Esports
publisher, reducing fraud from ~23% to just 1.52%.
52m+ Proof of View impressions were recorded on our open ledger for
#transparency
& auditability🔎
Full study:
If
#Verasity
were to execute a burn 🔥 of $650,000 worth of $VRA today, similar to what they did during Q1, it would reduce the
#VRA
Circulating Supply from ~10.2B to ~10.03B, leaving ~30M $VRA remaining before reaching the 9 billion range. 👀
Proof of View by
#Verasity
is now fully integrated into
@trycarbonio
! 🔥
We're partnered with
#CarbonBrowser
to advance anti-bot measures and transparency online. 🔍
Our browser add-on, enabled by default, makes
#CarbonBrowser
one of the most bot-resistant browsers in
#Web3
! 💯…
Another ~13 million $VRA was just added to the wallet tagged ”Binance 40” according to
@etherscan
, bringing the total to ~2,03 billion $VRA.
Binance 39: ~0.47B
Binance 40: ~2B
_____________________
~2.5B $VRA
#VRA
#Verasity
Proof of View by
#Verasity
is now fully integrated into
@trycarbonio
! 🔥
We're partnered with
#CarbonBrowser
to advance anti-bot measures and transparency online. 🔍
Our browser add-on, enabled by default, makes
#CarbonBrowser
one of the most bot-resistant browsers in
#Web3
! 💯…