
Giulia Panozzo 🧠
@SequinsNsearch
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Neuroscientist turned SEO | International speaker (5x #brightonSEO, #WTSFest, #ISS, #SMX & #SMLX) | Professional show skater & fire performer ⛸️ 🐉🤸♀️
London, UK
Joined April 2022
Thank you so much for coming to my talk on Neuroscience of Search today! You can find the slides (with more takeaways!) here: If you've missed that, fear not: an article will soon be available on my site ✨ Keep an eye out for it tomorrow!. #BrightonSEO
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My guest article is out on @level343 blog!. Everything you wanted to know (and more) about SEO Testing:
level343.com
This comprehensive guide to SEO testing walks you through how to run impactful experiments, from formulating hypotheses to selecting test designs and analyzing results, without relying on paid tools.
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RT @searchandstuff: What’s up with #JavaScript & #SEO in 2025?.Martin Splitt (Search Relations @Google) is joining #SearchNStuff2025 to sha….
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I said it before and I said it again: when testing, a key way you can trust your results is making sure you have a strong base, and that your test and control groups are comparable. A guide of mine to randomisation for SEO tests in less than 5 minutes:.
neuroscientive.com
If you've followed any of my SEO testing masterclasses (you can watch for free the one I did in March for Sitebulb here), you will know that I am big on keeping things neat, and one essential step of...
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I ran a neurophysiological study to find out how we respond to AI vs Human material. And it helped me figure out what the future of our industry looks like. Read about it on @sejournal 👇.
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RT @SEOcopy: Why should you run SEO tests? .Why bother with SEO testing? Neuromarketing consultant, @SequinsNsearch….
level343.com
Why bother with SEO testing? Neuromarketing consultant, Giulia Panozzo, shares her experiences and three reasons why we should test.
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I loved every second of #WMF2025 - a massive expo full of innovation and incredible talks, in one of my favourite cities. We worked in the sun, ate like royalty, met up with industry friends and averaged 20K steps a day. (And I did a talk of course). Alla prossima, Bologna! 🇮🇹
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RT @Majestic: Giulia Panozzo (@SequinsNsearch) says that search behavior is shifting as AI and Google features change how we interact with….
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RT @Majestic: Giulia Panozzo (@SequinsNsearch) explains that as you grow in your career, your focus shifts from basic needs to self-fulfilm….
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RT @Majestic: Giulia Panozzo (@SequinsNsearch) believes that investing in your skills is key in times of rapid change because SEO now goes….
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RT @brodieseo: Received an impression spike in Google Search Console with barely any clicks? 🤔 . There's a good chance a URL from your si….
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Excited to be back in Antalya in October!.Tickets are selling fast for this one: imagine a conference at a seaside resort, with awesome food, insightful talks and brilliant networking all around. you know it's an opportunity not to be missed! . Run to get your spot🏃🏻♀️.
👩🔬 Excited to have @SequinsNsearch at #SearchNStuff2025! She’ll show how to future-proof your SEO with behavioural metrics, from heatmaps to neuroforecasting 🧠 #UX #NeuroMarketing. 🎯 Real templates.📊 Actionable UX + SEO tips.📍 Antalya, Oct 9–12. 🎟️
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I've got so much good feedback from my neuromarketing masterclass at the latest #brightonSEO that we are going to make it a full-day training at the next one! 🧠🚀. Prices go up in June so this is the best time to book ⬇️.
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RT @search_yordan: Very excited to share that I'll be co-hosting #SEOofficeHours tomorrow with @SEOJoBlogs. Our guests will be my dear frie….
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RT @sitebulb: What tools and models are you using for your SEO testing?. @SequinsNsearch shared her tools, process, and models in our last….
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RT @sitebulb: "IT DEPENDS!" But also, here are some suggested quick wins for your SEO testing, thanks to @SequinsNsearch. If you missed th….
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WDYM I can only choose 4 pictures of my time at #brightonSEO!.Anyway, full room for both my neuromarketing masterclass and for my talk about AI vs Human content discrimination. ✨.Felt good, got great feedback, had fun and little sleep. Always the BEST time, @brightonseo 🫶
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RT @search_yordan: Some highlights from #brightonSEO . Thank you everyone for the fantastic time. 🥹
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