"What's your X strategy?" It's simple: I post about the things that are interesting to me (marketing, entrepreneurship, growth & software) and format them in a way that is easy on the eyes. Oh. And I talk to people. It's called "social" media for a reason.

Think like a product manager for your content. Publish ➝ Update ➝ Rework ➝ Distribute. Freshness isn’t just nice... It’s the currency for visibility.

GEO is growing up. In 2026, “AI visibility” isn’t the goal... Measurable outcomes are. A few KPIs worth monitoring: → Brand mentions across defined prompts → Traffic/leads from generative search → Top-3 placement in LLM answers → Citation share vs competitors

Most small businesses treat social media like a lottery. Post, pray, repeat. But real growth starts with focus. Stop spreading yourself across 10+ platforms. Start with the 3-Platform Rule... Review 6-7 but start with 3. Here’s how to choose: • Are they buying there? •

My fellow Capitalists. Let’s get after it. May your revenue soar. Your costs go low. And 2026 bring you all the wins.

Experimentation can give you clarity. Experimentation can give you new skills. Experimentation can give you new growth.

Boring work builds breakout years.

True. When you’re early on in the game… Say yes often. But after a few wins & the demand for your time goes up — you need to be aware of what drains you vs what gains you.

Bring on 2026.

An underrated benefit of saying “no” more often: you realize focus is a cheat code. Every yes has a cost. Every no buys you time, energy, and a standard you can actually defend..

An underrated benefit of pursuing the difficult conversations: you stop paying interest on avoidance. Every avoided convo becomes a tax.. A tax onn your energy, your focus, your relationships. Clean it up fast. Have the tough convo.

The moment you stop caring who unfollows you is the moment you start becoming dangerous.

I hate hearing Dads complain about how having kids has slowed them down... My ambition didn’t shrink when I became a father. It gave me the clarity I needed to start saying 'no' to things that don't matter.

You’re not burned out from creating. You’re burned out from starting over every time... Here’s the smarter way: 🔁 Reuse your best asset from last year ✍️ Write 4 LinkedIn posts from it 🐦 Clip 6 tweets with value + links 📝 Build a blog around it 📣 Distribute it all in under

Most people quit right before compounding begins. Stay long enough to see the curve. Patience is leverage.

The ambitious dad dillemma: Be successful enough to provide. Be present enough to matter.

Don't be afraid to evolve going into 2026. You don't have to stay in the lane you're in. You don't have to stay on the path you're on. You don't have to keep holding on bad decisions. Move on. Shake it up. Be great.

Don’t let 2026 be the year you still sit on great content that no one sees. Instead: 💡 Pick one asset from 2025 you’re proud of ✍️ Write 4 short-form LinkedIn posts inspired by it 📢 Spin 6 powerful tweets with links 📝 Turn the source into a blog post 🚀 Hit publish.

Hope you all had an amazing Christmas! Happy Boxing Day to all those who celebrate 🎁

It’s fascinating how many people I hear say “ChatGPT told me” on a daily basis…

Great content fails when distribution does not scale. https://t.co/e8bGFcmvxP helps teams turn videos, podcasts, and webinars into consistent social and email touchpoints. Less manual work. More visibility. Worth trying if your content keeps going quiet.