Allie Margeson
@SeoAllie
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Founder of the Stay Home Club, Unofficial Royal Correspondent, Fun Captain & Director of SEO Services at @whitespark. Aspiring minimalist.
Toronto, Ontario
Joined March 2017
Have you seen our Google My Business Management Service? It's like CRO for your GMB listing to drive more calls, website visits and engagement. Our work also increases your rankings through optimization, review strategy, and spam fighting. ✨
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Is this new? When viewing a list within GMaps near a location, the profiles you have clicked on grey out while the ones not yet clicked are black?
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Never a dull moment in the world of Google Business Profiles (yesterdays outage?!). I talk with @TheSocialDude on the lifecyle of GBP - verification, guidelines, suspensions, & appeals on this Conversion Cast episode: https://t.co/0ovoBpIR5n
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Here's how the @whitespark team got our client to show up in the local pack for "mover seattle" (search volume of 5.4K) in just a few months 👇 The client signed up with us in July 2023. Since then our team has: 1️⃣ done a website audit, revised the client's title tags, internal
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Come see what @joyannehawkins, @stankolev, @Hava_Ha, @CarrieHill, @damianrollison, @imcrystalhorton, @darrenshaw_, @clairecarlile, @shemiadhikarath, @sohanjain, @rustybrick, @mblumenthal, @DavidartHills, and @ndyjsimpson spotted in Q4 2023 at @Moz today.
moz.com
Learn about the most recent local search developments of 2023 to get ready for the year ahead.
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🚀 Get Your Local SEO Ready for 2024🚀 Join @DarrenShaw_ (@Whitespark), Luc Durand (@rankingacademy), & @JoyanneHawkins (Sterling Sky & @localuniv) ➡️What's Working vs Hype ➡️Tactics vs Busy Work (what moves the needle?) ➡️Dominate your Google Competitors https://t.co/zLybjAI0jt
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Link building for local: - awesome for local organic - doesn’t do much for pack/maps Interesting new data from @JoyanneHawkins at #localu It makes sense!
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Here’s the funnel that leaders are using for their personal brand: - short form content - long form content - capture data - make money @matthewhuntme #localu
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The filter is activated at a keyword level, so onsite optimization for that specific keyword can help get your business unfiltered. #LocalU @ColanNielsen
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Pro tip: Add &filter=0 to get Google to unfilter their organic search results. #localu @ColanNielsen
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Why should you care about the local filter? Well do you like more money?!? 🤑 Fixing filtering issues impact ROI significantly. @ColanNielsen #LocalU
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Did you know you can get text alerts for new messages from the GBP Messages feature?!
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Based on recent forum posts, it appears that there may be a sweep of Google reviews going on. Keep an eye on your review counts, all.
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A category-specific section in GBP? Have you seen this before @BubblesUp @clairecarlile? I usually just see Overview/Photos/Reviews/Updates/Services/About/etc. This one features a "Posts from Users" carousel with reviews that mention "adoption" and user-uploaded photos.
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🌪️Check out @ColanNielsen's video to help you breeze through video verification! https://t.co/qQ6T3FL659
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The best time to ask for reviews is NOT the next day. In a recent article, @mblumenthal and @gsterling discuss new research on review solicitations. Here are the surprising findings... 1/3 #localseo #seo
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