how I'd use a sora 2, claude, and perplexity workflow to generate 1M+ views on videos: → perplexity handles audience research. it finds the psychology, patterns, and formats that actually go viral in your niche → claude turns that research into 10 short-form video ideas, then

I noticed something weird about the ads that get 10M+ views. While most brands randomly animate everything hoping something works, viral ads follow a precise psychology pattern. Here's what I discovered: → They never animate text (protects cognitive load - Daniel Kahneman's

https://t.co/Mg0oHBVoxf

One of my all-time favorite type of videos is pre-fame bands playing their extremely famous songs to a tiny room of people, because they're not yet known. A thread of some examples: Bastille playing Pompeii in what looks like someone's living room: https://t.co/aYd0Nq4Fyf

🚀 Just published: A Gentle Introduction to Machine Learning Theory! https://t.co/uhKQ9UHZTB

Disrupted sleep and circadian rhythms are deeply intertwined with mental health. They don’t just reflect mental illness—they can drive it. And psychiatric symptoms further disrupt sleep. Restoring circadian health could be a powerful treatment 🧵 1/12

If you can’t understand how insane this is just from a point of view of the physics just know that our lives are forever changed again.. Also for a sense of scale, that booster is the height of a 15 storey building at 71 meters or 233 feet.. just think about that.

80% of employees who are receiving feedback are fully engaged. Engaged employees: ➟ Are 87% less likely to leave their jobs. ➟ Outperform other employees by more than 200%. Sounds like a win-win situation! But which feedback model to use?

Elon Musk on how to win:

“Read enough, and you become a connoisseur. Then you naturally gravitate more towards theory, concepts, non-fiction”, says Naval Ravikant. The genuine love for reading itself, when cultivated, is a superpower. 25 books recommended by @naval 🧵

Do what you love but study psychology, marketing, and sales so you don’t become a starving artist. A quick thread on breaking free:

@elonmusk big panda learned that by helping tiny dragon, he got to where he needed to be

@Jason This was weird

5 habits that are killing your productivity: 1. You don’t wake up early (Marcus Aurelius) 2. You focus on what’s outside your control (Epictetus) 3. You’re in the wrong crowd (Marcus Aurelius) 4. You don’t know how to say “no” (Seneca) 5. You think you’ll live forever (Seneca)

@elonmusk @elonmusk x logo with marble background- blue

@elonmusk @elonmusk x logo with plain background

@elonmusk

10 quick tips to help you become a better storyteller: (a visual thread) 1. Cut the fluff

Inflection AI just created a $880,000,000 AI supercomputer. The supercomputer is equipped with 22,000 NVIDIA H100 AI GPUs (currently worth ~$40,000 each). Details: -Inflection AI has raised $1.5 billion ($4 billion valuation) and anticipates that its new supercomputer will

I’m in my 30s. If you're still in your 20s and 30s, please open this...