Penn Med Nudge Unit
@PennNudgeUnit
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The world's first behavioral design team embedded within a health system. Follow our work on Bluesky: https://t.co/pNe2ATaVX2
Philadelphia, PA
Joined April 2017
Deadline 5/23: Submit an abstract for the Nudges in Health Care Symposium, taking place September 11–12 in Philadelphia! #NudgeSymp25 Visit the symposium website to learn more, submit an abstract, or register for the event: https://t.co/0YxAsnQmtw
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Deadline 5/23: Submit an abstract for the Nudges in Health Care Symposium, taking place September 11–12 in Philadelphia! #NudgeSymp25 Visit the symposium website to learn more, submit an abstract, or register for the event: https://t.co/0YxAsnQmtw
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Behavioral interventions for ⬆️ seat belt use & ⬇️ distracted driving using telematics ft. Jeffrey Ebert, Ruiqi Yan, Sadie Friday (@PennCHIBE), Dylan Small (@Wharton), @KateMcD_PhDRN (@PennNursing) & @kit_delgadoMD (@PennNudgeUnit/ @UPennEM) https://t.co/FtQggn2uRd
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If you have to take a daily pill to reduce your risk of heart disease, wouldn't it be easier get your meds at the pharmacy 4 days/yr instead of 12? We made a simple tweak in the default order that made things easier for patients and reduced disparities 🧵 https://t.co/NVeACz6rtn
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🚨🎉We are recruiting a managing director! 🚨🎉 Are you a proven operational leader with expertise in health care innovation, behavioral design/research? Consider this opportunity to help lead the @PennNudgeUnit to new heights! https://t.co/andOqFhNPR
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This is big honor and a reflection of a lot of amazing people and teams I get to work with at @PennMedicine in @PM_Innovation and the @PennNudgeUnit. Thank you @CityAndStatePA and @kevinbmahoney
Congrats to @kit_delgadoMD, @CityAndStatePA Impact Award winner. As leader of @PennMedicine’s Nudge Unit—the first behavioral design team embedded within a health system—he’s advancing care through innovation and transforming communities for the better: https://t.co/kBTjr52Ri5.
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Did you miss the @PennNudgeUnit Symposium? Read highlights from the event, where participants shared evidence-based practices, engaged in workshops, and learned about trends in applying behavioral nudges to improve outcomes and workflows.
chti.upenn.edu
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📣 In this Friday's PCT Grand Rounds, we welcome Kit Delgado @kit_delgadoMD of @Penn and the @PennNudgeUnit to discuss his pragmatic trial of smartphone-based behavioral nudges to reduce distracted driving. Join us! 🔗 https://t.co/ICrf0GPERj
#pctGR
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Missed this year's Nudges in Health Care Symposium? We've got you covered! Dive into our latest blog post to read takeaways, see photos, and watch recordings from the event. https://t.co/7UL4uQOb5X
#NudgeSymp24
chti.upenn.edu
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It was great to be joined by @kit_delgadoMD for a seminar at IFH yesterday as he shared how @PennNudgeUnit is taking on impactful health research that turns behavioral insights into outcomes.
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Thanks to all our speakers, poster presenters, attendees, and symposium staff! We are wrapping with lunch and final workshops.
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Michelle Tropper & Rina Ramirez shared how patient-centered messaging with lab results improved engagement. Messages explained how statins could help patients with their high LDL, were professionally translated into Spanish, and securely transmitted.
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Hadassah Raskas described A/B testing for text message reminders for BRCA1/2 screening. The team found a particular framing – 'you are in control of your health and future' – had spillover effects in making appts with other health specialists.
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The InterSystems team built an AI/machine learning model to predict which patients will show up to an appointment. Depending on probabilities, they kept the appointment, offered rescheduling or overbooked. This resulted in many more visits with less effort.
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@miteshspatel @Ascensionorg @InterSystems @ClalitInnovate @Zufall_Health From @miteshspatel: a digital care plan nudge – personalized text messages to patients that flag missing vaccines/screenings – addressed care gaps and reduced no shows/cancellations while not intruding on practice workflow.
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We're onto our final set of speakers at #NudgeSymp24! We have with us @miteshspatel (@Ascensionorg), Maria-Alkistis Iliopoulou & Colin Shiner (@InterSystems), Hadassah Raskas (@ClalitInnovate), Michelle Tropper (HealthEfficient) & Rina Ramirez (@Zufall_Health).
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How can culture in health care change to take advantage of tech innovations, Tom asked. We have to allocate people, said Roy, and be good at portfolio & horizon management. For scaling, "We have to be better at faster decisions and think different about financial analyses."
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Roy shared several of his favorite @PennMedicine innovation projects - Heart Safe Motherhood, CARe, and SOAR - and the importance of trust and information-seeking when things don't go right with an initiative.
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Behind the creation of great things is a requirement for optimism, says @rrosin. "Early on in my career, I just fell in love with this idea of finding more ways to say yes."
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We're excited to be joined now by Tom Lee @ThomasHLeeMD and Roy Rosin @rrosin for a fireside chat on the past, present, and future of health care innovation! #NudgeSymp24
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