MediaSense
@Media_Sense
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We are global media advisors. We unlock media value for the world's leading brands.
London
Joined June 2010
We are thrilled to announce the appointment of Chris Banschbach as Chief Technology & Innovation Officer at MediaSense! . 🔗 Read more on the announcement here:
media-sense.com
MediaSense, the global marketing advisory, today announced the appointment of Chris Banschbach as Chief Technology & Innovation Officer. This strategic hire reflects MediaSense’s commitment to...
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As he prepares to lead an unmissable panel session at Cannes Lions, MediaSense’s Chief Strategy Officer, Ryan Kangisser, has been profiled by Digiday. Read the feature here 👉
digiday.com
MediaSense's managing partner and industry fixer is one of the digital media world's best kept secrets.
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MediaSense’s May newsletter is now live! . Read more here 👉
media-sense.com
Welcome to the May edition of MediaView, MediaSense’s media & marketing newsletter. Regular insights designed for advertisers, marketers and digital experts. Managing Supplier Complexity – 10 Key...
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A huge thank you to our @Media_Sense colleagues for leading an important, thoughtful and engaging discussion on gender balance - exploring why equity and gender balance matter, how individuals and organisations can drive change and the importance of moving from words to action.
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IAB UK’s latest Digital Adspend update has launched – offering insights into the digital advertising market's performance throughout 2024 - with research conducted by MediaSense. IAB UK members can download the full update here:
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MediaSense & ISBA are pleased to share our latest collaborative report: ‘10 Key Considerations in Managing Supplier Complexity.’ Inside the report are 10 guiding principles, designed to help organisations cut through the noise. Download your copy now 📩:
media-sense.com
MediaSense & ISBA are delighted to share our latest collaborative report, ‘10 Key Considerations in Managing Supplier Complexity,’ offering guidance to CMOs, Marketing Procurement leaders, and senior...
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Reflecting on another year of valuable networking and learning opportunities at the Marketing Procurement iQ Conference. Thank you to everyone who connected with the MediaSense & R3 teams over the 2 days!. #MarProiQ2025 #Marketing #Procurement
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🤝 We’re looking forward to a busy Marketing Procurement iQ Conference! Our teams are excited to connect with delegates to discuss the latest opportunities, challenges and efficiencies within media management, marketing procurement & creative production. #MarProiQ2025
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MediaSense proudly sponsored The Marketing Society Annual Lecture this week. The evening featured powerful conversation about the challenges facing young people today from @Channel4 CEO @mahonalex, with a thought-provoking introduction from our very own Sam Tomlinson.
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Congratulations to MediaSense’s Isy Bagge for winning ‘Rising to the Top – Media’ at the Campaign UK Inspiring Women Awards! The awards celebrate progressive and boundary-pushing women leaders in the advertising, media, marketing & tech industries.
campaignlive.co.uk
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With integration the ‘order of the day’, MediaSense’s Ryan Kangisser & Sam Tomlinson speak to Marketing Procurement IQ to discuss shifting marketer priorities and the drive towards simplification and effectiveness.
mxpiq.com
After a transformative year, MediaSense’s Ryan Kangisser and Sam Tomlinson speak with Marketing Procurement IQ about the strategy behind the media advisory’s creative expansion, the push by clients...
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Shifting attitudes ahead of transformation, steps for greater media sustainability & digital retail media strategies for media owners, retailers & advertisers. MediaSense’s February newsletter is now live 👉
media-sense.com
Welcome to the February edition of MediaView, MediaSense’s media & marketing newsletter. Regular insights designed for advertisers, marketers and digital experts. Campaign Interview with Jamie...
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'The holding company model has been broken for a long time' @CampaignAsia interviews MediaSense CEO, Jamie Posnanski . 📖
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RT @Campaignmag: 'The holding company model has been broken for a long time': MediaSense CEO. @Media_Sense
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RT @CampaignAsia: Fresh off two major acquisitions in 2024, Jamie Posnanski unpacks why the traditional agency-supplier model needs an over….
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RT @BarbAudiences: We have appointed @Media_Sense and @SnowflakeDB for the new Barb Data Hub. Read more here: http….
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🌍📊 Ready to take action? For companies with large media footprints, minimising environmental impact is essential. Five ‘quick steps’ to begin your media sustainability journey ➡️
media-sense.com
Media supply chains generate CO2 emissions at every stage, from ad creation through to the electricity used to serve and consume those ads. With the rise of programmatic and AI-driven production,...
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Sam Tomlinson writes for the @TheMediaLeader exploring the rapidly growing landscape of retail media, highlighting three messages for advertisers, media owners & retailers ➡️
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Ryan Kangisser joins @TheMediaLeader podcast to discuss key themes and reaction to the @wfamarketers & @Media_Sense report, 'The Future of Agency Remuneration’ study ➡️
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