Emma Firth
@EmmaFirth
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Chatty, curious, former Telegraph journalist, now freelance writer/editor for hire @WordSquirrel and editor @FirstWordLondon. Governor @PolycarpSchool. Smiley.
Farnham, UK
Joined January 2009
Done well, sustainability reports can attract investors as well as create a competitive advantage. But what does good look like? Here are some tips from a sustainability awards judge on how to create something truly compelling. https://t.co/u472e4KFAv
#ESGReporting #Content
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New on our front page: an exploration of what makes thought leadership great. Discover our four tried and tested principles of thought leadership, the three things EVERY piece should bear in mind, and much more! https://t.co/6XqEkk30Av
#ThoughtLeadership #CSuiteContent
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Early exit polls suggest the new pope did particularly well with male voters aged 45-79.
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Have companies got a funny bone in their bodies? Getting risk-averse clients to commission cartoons can be very tricky but we've had great success when we've convinced them to try it. Cartoons are great! Here's how to do it. https://t.co/7a7Y7MEnnq
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Tickle those funny bones with our new front page, on how business cartoons (aka the Cinderella of content) make memorable content. Featuring examples from @TimothyTaylors, @ThomasPink_UK and @PrivateEyeNews among others. https://t.co/Q9cFeuJku0
#cartoonists #B2Bcontent
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An update from us (@FirstWordLondon ) on ChatGPT and 'hallucinations'. Getting better, but you still need to check every fact. "These tools are best used by someone who knows how to separate fact from fiction." Hmmm. https://t.co/ZiHhLWdxFw
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We've just published a great new post on artificial intelligence and what the state of play is now in AI: is it a research assistant and idea generator… or a liability? Read @shanerichmond's excellent analysis, and find out how @Apple tripped up... https://t.co/5NtcS97ffc
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You can buy any book you are looking for on the internet. But we need physical, independent bookshops because that is where you discover the books you were not looking for, and never knew you needed.
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New from us, our big review of more than 30 of the world's largest companies and expert content producers. How are they grabbing attention? It's the best guide to best practice there is. https://t.co/iITGEZw9Zu via @firstwordlondon
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Making content plans for 2025 but unsure where to focus? We've got your back...have a read of our top content trends report, packed with the facts and stats that matter and real-world examples! https://t.co/lMLtHDHKrt
#contentmarketing #podcasts #video
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The big reveal! Ten years of specially-commissioned FirstWord Christmas cards. This year's is by the magnificent Jonesy. There is a link in our story to all the others if you're curious: https://t.co/AxJbsNI5Xe. Merry Christmas to one and all!
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Yes, it's that time of year again...the unveiling of the latest @FirstWordLondon cartoon Christmas card. So here it is...and a very Happy Christmas from all of us to all of you! https://t.co/CbhV9HTjfa
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More news-you-can-use from us. How to make lovely infographics, from people who really know how. With some nice pics of our work too. The new splash is up at @FirstWordLondon
https://t.co/80vwW7ESDS
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New on our front page: get the inside track on infographics and how to create appealing visuals. Tips ahoy, fill your boots! https://t.co/UnvfeoGlbQ
#Graphics #GraphicDesign #Visuals
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An absolute privilege and pleasure to work with this guy every night on the foreign desk. Superb spread designer. Laconically superb company. Unflappable. RIP Keith. I will eat some Extra Strong Mints in your honour.
telegraph.co.uk
Plain-speaking and drily humorous, Hoggins combined the light touch needed for offbeat stories with the rigour required for politics
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the funniest thing about being a journalist is when you tell someone what you do at a party, they often reply “everything I say is OFF THE RECORD”…….then tell you a wildly un-newsworthy drama about their colleague Jill that wouldn’t even make it into a parish newsletter
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Make your sustainability efforts engaging and shared. We've been working with CNH for a long time, and this annual snapshot has evolved considerably. It's now getting tens of thousands of online hits too. Here's their journey in our new splash. https://t.co/CN0eeQrUaH
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New on our front page: a case study of our multi-year partnership with @CNHIndustrial, choosing, exploring and telling key sustainability stories beautifully and helping get vastly bigger audiences for them. https://t.co/aIcHidZTln
#Storytelling #SustainabilityReports #Content
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