Doug Zarkin
@DougZarkin
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Chief Brand Officer, Husband and Father of 2 amazing kids. Struggling Tennis Player. POV's and opinions expressed are my own.
New York
Joined June 2012
š Exciting News! My new book āMoving Your Brand Out of the Friend Zoneā is NOW available on Amazon at https://t.co/btfXC84jRW š Your brand deserves more than just casual encounters; itās time to commit to a lasting relationship with your audience. Order your copy today
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In high school, I was rejected from every Ivy League school I applied to. Now, I get to check another unexpected box: appearing on The Marketing Matters podcast, part of @Wharton Knowledge at @whartonknows
https://t.co/6eMaENSarE
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Take 5 Oil Change Puts Doug Zarkin in the Driverās Seat https://t.co/waz5ycmQYJ via @Adweek
adweek.com
He takes the helm as the brand's first CMO
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My first Cannes. Not defined by yachts or parties. It was the revolving door at the Carlton. The great equalizer. It doesnāt revolve. It negotiates. Because real access? Itās not granted. Itās shared. Even in Cannes, connection starts before you step inside. #ThinkingHuman
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BREAKING: Teenager Almost Admits Parent Might Know Something My daughterās in a startup class. A classmate presentsāboom, my Brand Love framework, right there on the slide. Not her slide, obviously. That would require divine intervention. But a peerās? Thatās epic! No eye roll
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"I'd like to thank the committeeā¦ and the algorithm that probably put my name in front of them." Thank you if youāve collaborated (most critically), challenged (most especially), mentored (most fortunately for me), or supported me in any way. #marketing #brand
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Not a nutritionist but I think we can all agree that no one feels good after eating at a buffet. Itās the same for brands and brand marketing. Agree?? #marketing #brand ā¦@ANAmarketersā© ā¦@ANACMOMastersā© ā¦@BrandInnovatorsā©
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The look of every parent waiting for this college tour to start is exactly the same. āAm I really going to pay nearly $100k a year x4 so my child can get a job where they make $50k first year if they are lucky!ā
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Return on Idea: The Real ROI of a Super Bowl Ad. Most will measure it as Return on InvestmentāBut the most successful brands know that the true metric is what I like to callā¦.Return on Idea. The best donāt just sell products; they spark emotion, and become part of culture
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Let me know if you agree or disagree with me Super Bowl LIX Tickets Thousands of Dollars Cheaper Than Last Yearās https://t.co/1YygE6RqB8 via @NTDNews
ntd.com
NTD - To uplift and inform society by publishing quality content that embodies integrity, dignity, and the best of humanity.
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Super Bowl Streaming for Free for First Time Ever https://t.co/5gB0mXREyR via @NTDNews
ntd.com
NTD - To uplift and inform society by publishing quality content that embodies integrity, dignity, and the best of humanity.
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Last night I received this notice that Iāve been named a finalist for the 2025 ONCON ICON AWARD FOR THE TOP 100 MARKETING PROFESSIONAL. The winners are determined by vote so if youāre so inclined Iād appreciate the support. Hereās the link : https://t.co/rRTA7Nu8t0
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Knowledge is knowing a tomato is a fruit. Wisdom is knowing not to put it in a fruit salad.
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Righting the Democratic Party's Branding Wrong : A Marketing POV, Not A Political POV. #Branding #Leadership #KamalaHarris #PoliticalStrategy #Marketing #ThoughtLeadership #DemocraticParty #2024Election
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How I sum up tonights debate. OMG fit for office by using golf is the equivalent of being fit to conduct brain surgery because they were a lifeguard.
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Wasssssssup! This Budweiser/@Anheuser Busch spot is just one of the Super Bowl spots I discussed today on @PIX11. Take a look at a few of the new commercials you can look forward to seeing this weekend. https://t.co/6ZvUMi8Xks via @YouTube
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