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Willem Profile
Willem

@vanlancker

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Investing and design · @terraincap · https://t.co/T3TP9IqX2R

Joined October 2009
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@vanlancker
Willem
18 days
Sports brings people together in really special ways and we @terraincap want to add to that. So we’re holding a basketball tournament for the startup community. It’s for all skills levels. Bring your team and friends. Will be a great party. Call your shot, literally. 🏀
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@vanlancker
Willem
3 days
RT @lucas__crespo: Real taste isn’t a shortcut, it’s built through practice, struggle, and actually making things.
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@vanlancker
Willem
4 days
Enjoyed working with the @every team on a piece that had been knocking around in my head for months. Thanks @danshipper for inviting me to contribute.
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@vanlancker
Willem
4 days
Unfortunately, learning the hard way is the only way.
@every
Every 📧
4 days
AI erases friction—but what if grit is actually your edge?. In today's Thesis, Investor Willem Van Lancker (@vanlancker) unpacks the three principles of “productive friction” that transform struggle into lasting mastery.
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@vanlancker
Willem
5 days
Wrapping Season One of Free Agency, @terraincap’s no-strings-attached program for founders in the idea maze. One lesson echoed again and again: capital is abundant, but selecting the right idea matters more than ever. Sharing highlights from our latest advisor update below. More
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@vanlancker
Willem
18 days
Apply:
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@vanlancker
Willem
18 days
RT @ericstromberg: We're hosting a tech basketball tournament at Barclays Center this Fall.
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@vanlancker
Willem
25 days
RT @RuneKvist: 1/ California’s new AI regulation report is a mixed bag. What it gets right:. >We’re walking the China-vs-safety tightrope….
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@vanlancker
Willem
1 month
Apple’s Liquid Glass:. * Clearly hints at a clear interface (AR glasses) and unifies OS beyond devices. * Like iOS 7, I would be shocked if this version of Liquid Glass ships to everyone later this year… too many accessibility issues for a company that pioneered it.
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@vanlancker
Willem
2 months
This naming convention emerged a response to the first-name era of buddy-brand warmth and casualness. It signaled big ambitions and staking a claim to the whole category. Still can pack a punch but the trick is no longer new.
@benhylak
ben
2 months
i think that the browser company was a cool name and then sf compute was also a cool name but every other name like that isn't very cool.
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@vanlancker
Willem
2 months
The last gen of personalization showed pages and posts “For You.” . The next gen of AI memory + context reveals the why behind choices, compounding insight and value. .
@nikunj
Nikunj Kothari
2 months
been thinking of memory the last few weeks. it has really captured me since LLMs emerged. most takes are just personalization. i see something deeper: true understanding. after reading every paper on AI memory, i'm sharing my take with an opening from my favorite TV show.
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@vanlancker
Willem
2 months
RT @emmettshine: 🤌
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@vanlancker
Willem
2 months
If you are a designer with range and pace, here are two great roles to make your mark
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@vanlancker
Willem
2 months
What to look for when hiring your first designer
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@vanlancker
Willem
2 months
When hiring a first designer, most founders get it wrong. It’s not entirely their fault: there’s little guidance on what “good” looks like, so they default to the wrong profile—and even when they do know, the right talent is hard to find. Don’t be blinded by shiny portfolios or
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@vanlancker
Willem
2 months
Quakers made a rare tech crossover mention (Jony Ive on “best design” at Stripe Sessions). For those interested, this short book is among the most thoughtful, relatable philosophies on design and life I’ve read. Highly recommend.
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@vanlancker
Willem
2 months
RT @patrickc: Jony mentions the Quakers, and his message is in some sense a Quaker exhortation. "Work as though you are being watched by Go….
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@vanlancker
Willem
2 months
Even 100 years on, I find Walter Benjamin’s reflections on “aura” very modern… . … As AI and digital reproduction accelerate, we again trade intimacy and uniqueness for scale and reach.
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@vanlancker
Willem
2 months
call your shot.
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