Trip Foster
@trip_foster
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Tech Executive | Growth | Sales & Marketing | Advisor | Investor | Dad | wishing I was standing in a river | I have read what I share
NYC
Joined October 2007
Another great analysis from @aripap What is the open web, anyway?
news.marketecture.tv
Plus the OMSDK from the IAB
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Looking forward to trying this — seems like great timing. Want to check it out? Sign up for @kosmik_app using my link:
kosmik.app
Transform your creative workflow with Kosmik's AI moodboard maker. Built-in browser, real-time collaboration, and infinite canvas for moodboarding.
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This is insane. Why anyone lets their kids use this app is beyond me.
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Publishing friends: have a look at Blockthrough- great adblock recovery tools and fast and easy setup. they typically recover 70% of revenue lost to adblock
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To all my colleagues in the media & adtech industries (particularly publishers!): I strongly recommend you read this post about GDPR, it’s impact on your business, the way you should look at your future user segmentation, and your use of data:
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I just subscribed to Superhuman VIP. Check it out 👉 https://t.co/gOsbbKytvr via @rahulvohra
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Do this. Immediately. I don't think I have *ever in my life* clicked on an ad in FB and I was told I clicked on ads for "Peoples Liberation Army Navy". How to Lock Down Your Facebook Security and Privacy Settings https://t.co/nHtwVvvuFC via @wired
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NewsCorp has a great vision on the future of publishing - and countering the power of "The Duopoly". Good news for the demand side!
lnkd.in
This link will take you to a page that’s not on LinkedIn
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Proud day for @adomik1 -- Fast 50 Paris Region winners!
#Fast50 Bravo à @Adikteev, @adomik1 et @Quantmetry, les 3 lauréats du palmarès Ile-de-France ! #croissance #technologie
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Part three of a series on best practices in moving to first pricing (if you are moving or have a choice!)
Best Practices: The Move to First-Price Auctions: Part 3, Open Auction Floor Management
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Many folks are either considering it or doing it -- here is a take on the move to first price auctions. (Part 1 of 3)
Best Practices: The Move to First-Price Auctions: An Overview
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Check out part five in our series on Holistic Yield Management #Adtech #programmatic #RTB #publishing
Holistic Yield Management, Part 5: Unification of Data Operations
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nicely done...
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More here from our Jeff Bernard, Our chief Product Officer, on the concept of Holistic Yield Management #goodread
Holistic Yield Management, Part 3: Unification of Sales Channels
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Part 2 of 5 part series on the Adomik Blog: Holistic yield management for programmatic publishers #RTB #yieldmanagement #digitalpublishing
Holistic Yield Management, Part 2: Unification of Impression Mechanics
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