“The future looks bright for consumer magazines, and these results should make clients and planners consider them on the schedule as attention planning comes to the fore in 2022” - Dave Mulrenan, head of investment, Zenith > https://t.co/EzZlytaF6m

Incredibly powerful & important perspective from @fast_philosophy. I hope I don’t sound patronising saying it’s brave to do this so publicly but my reading is that it takes serious guts to do so so 👏🙌👊. As mentioned @NABS_UK offers great support and can help

We are pleased to announce that @MagneticMedia is going to align with the PPA in a new strategic direction. Find out more about this exciting partnership here:

“We’re investing to grow digital scale, to bring back more live experiences and get closer to our readers through new products aimed at our subscribers” Bauer’s Chris Duncan on 2022 > https://t.co/OQhwj3O84C #magazine #media #trust #attention

Senior publishers share what agencies and advertisers can look forward to from magazine media this year > https://t.co/OQhwj3O84C #trust #attention #advertising #magazine #media

Great piece from @DuncanTickell and @MediatelNews about the importance of people’s passions post lockdown and how effective relevant and contextually aligned commercial content can be for brands in these environments

Great appointment from our good friends at the PPA. Looking forward to working with @SajMerali championing the value of modern magazine brands. 🙌

New Ipsos iris data highlights the financial potency of magazine audiences. Magazine websites over-index for users with earnings over £70k demonstrating that magazines online offer access to high value consumers #financialfortunes #magazinemedia #attention #advertising

Magazine websites consistently deliver better attention to your ads than other types of websites. In fact, ads on magazine sites generate twice as much aggregate attention as other types of quality digital display #financialfortunes #magazinemedia #attention #advertising

.@bauermedia’s Lauren Holleyoake shares how @Huggies found a great brand fit when it partnered @GraziaUK’s parenting community The Juggle #financialfortunes #magazinemedia #attention #advertising

According to the Centre for Business & Economics Research, Britons have saved up £129bn and are planning on spending £50bn of it with the rest being saved or invested #financialfortunes #magazinemedia #attention #advertising

TGI shows where we plan to spend some of this money. Unsurprisingly holidays top the list, followed by our homes and gardens. Tech and luxury brands are also high on the agenda #financialfortunes #magazinemedia #attention #advertising

Join us Weds 23 June as we share new work by Kantar that reveals how much people have saved over the last 12 months and where they plan to spend some of this money. Also hear from Money Week, Hearst, Dennis, Immediate, and Bauer Register > https://t.co/PbqipcrMkX

Financial fortunes: changing consumer attitudes to spending and saving in 2021. Sign up to hear new Kantar insight, June 23 > https://t.co/PbqipcrMkX #attention #trust #context #magazine #advertising

Bigger salary means bigger appetite for magazine sites, latest data by @MagneticMedia and expert comment from @suetodd2 https://t.co/NeiFYCqAdP @MediatelNews

It’s good to see the debate around this gaining more ground

Catch up or re watch all the sessions from #Spark21 here >

Don’t miss #Spark21 this Wednesday 24 March. Latest insight and opinion around attention, the cookieless future and of course - magazine media, from a brilliant line up of speakers. Check out the agenda and register here > https://t.co/1YLIU2neau

Love this. These experiences for women have been taboo for too long. Bodyform reveals #PainStories to break silence around endometriosis and women’s pain https://t.co/45Vfg8aGrR via @campaignmag

Great read this week. I’m really struck by the idea that our work day diaries are carved up in a way that doesn’t work for the ‘makers’ in organisations. Did extroverts ruin remote work for the rest of us? by @brucedaisley