Rich Stephens
@stephens94
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Director & Co-founder of Angelfish Marketing. Digital marketing agency, specialised in AI SEO & PPC for B2B Tech.
Cheltenham, England
Joined November 2009
AI search is becoming the new default. The question: does it cite you? Here’s how AI picks sources + how to earn more citations. 2-min read:
info.angelfish-marketing.com
Learn how to earn citations from ChatGPT, Google AI Overviews, and other AI assistants. This definitive Angelfish Marketing guide explains strategies to help your brand become the trusted source AI...
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We’re proud to be featured on the UK Search Awards site this week! 🌟 A great read on the strategy and results behind our B2B SEO Excellence shortlisting. Take a look: https://t.co/kuBEcAyrsA
#UKSearchAwards #B2BMarketing #SEO #TeamAngelfish
searchawards.co.uk
Angelfish Marketing has been shortlisted in the B2B SEO category at the UK Search Awards 2025 for its campaign with Orion Group, showcasing measurable SEO growth and game-changing results in energy...
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Won't be long before Chat GPT Ads!
digiday.com
In less than a year, OpenAI execs have stopped the scorn and instead embraced the advertising world. We trace each tentative step.
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If your competitors are getting cited in AI search and you’re not, it’s time to level up. Start with the Citations Playbook.
info.angelfish-marketing.com
Learn how to earn citations from ChatGPT, Google AI Overviews, and other AI assistants. This definitive Angelfish Marketing guide explains strategies to help your brand become the trusted source AI...
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Spent some time testing Comet and Atlas agentic browsers in a secure environment this last week! Crazy stuff and massive implications for the future of digital marketing...
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Our AI SEO strategy transformed LLM visibility into a high-performing source of qualified leads for a user research client. By optimising for AI discoverability and search intent, we turned an emerging channel into measurable pipeline growth.
info.angelfish-marketing.com
Discover how Angelfish Marketing’s AI SEO strategy delivered a 40%+ traffic-to-lead rate, 100% lead to RFQ rate, and a measurable pipeline uplift for our SEO client
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AI browsers are redefining how people and their AI assistants explore the web. What happens when your next B2B buyer isn’t searching for you, but their AI agent is? https://t.co/9FhAtTzp7I
#B2BMarketing #AI #OpenAI #DigitalMarketing #SEO #PPC #ContentMarketing
info.angelfish-marketing.com
OpenAI’s Atlas and Perplexity’s Comet mark the rise of agentic browsing. Discover what it means for B2B Digital Marketing, SEO, PPC, B2B customer journeys, and how to prepare, one step at a time.
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Want your B2B SaaS brand to rank higher, attract more leads, and actually convert them? Discover how to build a winning SEO strategy that drives measurable growth 👇 👉 https://t.co/3IT4YaWwOG
#B2BMarketing #SaaS #SEO #B2BSEO #DigitalStrategy
info.angelfish-marketing.com
Learn how to create a scalable SaaS SEO strategy that drives pipeline, builds authority, and grows organic traffic that actually converts.
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Using Comet today and feel like a caveman seeing fire for the first time. Incredible @AravSrinivas
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Claude can think for 30 hours straight. Now every digital marketer has one big question: what happens next?
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AI SEO 2025: How to Boost Visibility in Google’s AI Mode & LLMs
info.angelfish-marketing.com
Discover how B2B brands can win visibility and citations in Google’s AI Mode & AI Overviews with a clear, practical SEO playbook for 2025.
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Just seen this alongside news that Reddit shares just dropped 10% on falling user activity and shrinking GPT driven traffic! The plot thikens!
So LLM tracking tools are reporting that ChatGPT stopped citing Reddit, Wikipedia and other sites as frequently beginning around Sept 11. This date coincides with Google removing the num=100 parameter. This would mean ChatGPT could no longer cite URLs ranking in 20-100,
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Is ChatGPT Traffic Worth More Than Organic Search? Right now, LLM traffic is small but mighty. Conversion rates are broadly in line with organic search, sometimes much higher. Visitors are often highly engaged, but there just aren’t many of them yet.
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B2B SEO is evolving — and fast. From changing buyer journeys to new ways of measuring ROI, the old playbook doesn’t cut it anymore. https://t.co/15qk4PmNke
linkedin.com
Angelfish Marketing's B2B SEO team discuss the future of B2B SEO in a rapidly changing search landscape
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