Brendan Ruh | Santa Cruz Paleo
@scmedicinals
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I make amazing products to get you healthier. Award winning Deep Sleep Caps, Pain Salve, Electrolytes, Protein Powder - Click the link in my bio to learn more
Santa Cruz Lab
Joined May 2018
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No im not lol
This guy is pulling in $300k+ MONTHLY from Tiktok
Let’s steal this strategy together
Thread 🧵
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Erling Haaland pulled up to soccer practice with raw milk
Probably has the leading nutritionists in the world advising him to stay one of the best athletes in the world
But you’re still on the sidelines waiting for the “experts” to tell you its safe
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"Bro I caN'T aFforD to eAt heAlthy LiKe yOu it's sO expeNsiVe"
$6 chuck roast at my local butcher
$8-9 if its not on sale if you're histamine intolerant or sensitive
It's affordable you're just dumb and lost being scammed in your grocery store all these years
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I was broke at 24
Became a millionaire at 29 multi millionaire by 31
Here's how I did it:
1. I chose a business that could help millions of Americans become healthier. Solve a real problem.
2. I cut out losers. All you want to do is drink? See ya bro
3. I embraced the haters.
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I’ve sold 3500 of these in a week and our analytics guy says to price them at $35 cause that’s what most of our competitors price it at
I said nah my competition isnt other beef tallow products
Our competition is the fkn trillion dollar big skincare that poisons Americans
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My daily routine that got me to become a multi millionaire at 31 years old:
1. Wake up, kiss girlfriend, sun gaze, full body stretch, thank God for every day more I get to spend on Earth
2. Breakfast (4 pasture raised eggs + raw cheese melted on top, 5g creatine, Food of the
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Another CIA agent thats godless, nihilistic and pushing a workaholic lifestyle that craves empty endless money goals
Avoid
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French fries are one of the healthiest side dishes you can possibly eat cooked the right way. Full of potassium and easily absorbable vitamin C
Here's how I cook em
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Need an electrolyte sponsor next fight champ?
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Fckkkkkk the Ferraris
The Gucci
The Louis
If I can walk into Whole Foods and get whatever I want, then I know the grind is worth it
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This has single handedly destroyed the metabolisms of millions of Americans
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I once flew my team down to Costa Rica to meet carnivoremd aka paul saladino one time
Their team messaged us to go. Then we arrive there, booked a villa airbnb in his town for a week to shoot content together
When we arrive their team ghosts, probably realzing we make similar
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I’m 5’8 (the perfect height) and 6’3 when I stand on my bank roll no cap
Built a multimillion dollar business from scratch
No investors
No debt
No board members
No rats to report to
Some would already retire but I’m just getting warmed up
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Reminder that you’re not ugly
You’re just inflamed on seed oils and being comfortable and codependent
Losing the lust for life as the years go by
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Unhealthy foods that are actually healthy:
- steak
- eggs
- salt
- full fat yogurt
- raw milk
- coconut oil
- cheese
- butter
- cocoa
What am I missing?
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98% of my grocery shopping is taking items off the shelf, reading the ingredients, cringing, and putting them back
Idk how most people check out at the cashier feeling good putting their stuff on to that black conveyor belt and being like hell ya this is a great idea to pay for
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This guy is probably one of the funniest and creative creators right now
Simultaneously getting the 9-5ers to be on his side so he can escape the 9-5 making content about the 9-5
The 9-5ception
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The healthiest things you can do with your friends instead of going out to a bar or club on the weekend
camping
swim in the ocean
football
sprint up a hill 5x (as fast as possible)
soccer
surf
jiu jitsu sparring
sit around a firepit
BBQ
grocery shopping and meal prep
start a biz
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One day meal plan if you're trying to get dialed the fuck in this March:
Breakfast
- hydrate with sea salt upon rising
- get sunlight
- stretch
- 4 eggs with cheese or a protein shake with whey or beef isolate
- some fruit
- bone broth
Lunch
- steak salad (I like ribeye)
-
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Damn
@elonmusk
was right this will be the app for everything!
Just got my first ads payout on this platform to help continue building my company
Thanks Elon for supporting small accounts like mine!
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It was always the seed oils bro
Nolan Gorman says he has overcome his recurring back issues by taking his love for popcorn in a new direction
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I never knew about health twitter til a month or so ago
Health twitter is so dope
its like our little army trying to takedown Big Food and Big Pharma scams one tweet at a time
each like, a bullet of allegiance
each retweet, a tank to recruit more troops
each comment, a yell
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I literally went from my business making barely 10k a month when I was skinny to 1 mil+ a month when I got big as hell
Physiognomy never lies
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This meal right here gets all of your copper, iron, phosphorus, potassium selenium, and zinc for the day.
It also costs only $8 to make, cheaper than a shitty ass bullshit Mcdonald's meal
Let's whip it up!
Let me know if you've tried it
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Do you think people didn't make fun of me 7 years ago when our only product was coconut oil and deep sleep caps
I was posting content with only 500 followers for so many months. Feeling like nobody cared what mission I wanted to spread. You think people didn't mock me?
This
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Leading with my heart, with love and with good health
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Proof taxes are not needed and never were
Probably top 3 psyops in American history (human history)
Insane that Monaco exists:
✅ on the Mediterranean
✅ no personal income tax
✅ no capital gains tax
✅ tons of successful entrepreneurs
✅ looks like this:
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We are now the 20th ranked electrolyte option on Amazon
Haven’t even heard 13/20 of the other ones out there. Competition is weak and the best is there for the taking
Let’s make the top ten by end of year
Stay hydrated homies
My formula I make is foremost for myself my
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Unpopular opinion: the NBA is boring AF until the playoffs. Shit looks like exhibition games most of the time. They literally try 300% harder now
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75 years. That’s how much time we have if we’re lucky
75 winters. 75 spring times. 75 summers.
When you look at it like that, you stop worrying about the bullshit they tell you to focus on and just live the way you wanna live
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Dessert stocked up for the week 🍦🍨
Not many ice creams out there are actually ice cream anymore. Hundreds of ingredients. This one has 6
They’re labeled “frozen desserts” because they don’t even qualify as ice cream
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Mogged the fck out of the camera just to show you that the whole trillion dollar cosmetic industry is scamming your asses out of thousands of dollars a year 💸💸💸
All you need is an amazing source tallow + beeswax. Trust me
My skin and lips have never been more immaculate
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Goodnight 😴
Remember: Your heart and health can never be completely optimized unless you forgive your past self of your mistakes
Forgive yourself daily and move on and do better
Nobody is perfect and no diet can fix an unhappy subconscious mind
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Who is fkn pumped for this?
Will do a fitness challenge for free giveaway to winners LFG
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How to live a Based Life
> ignore the government
> ignore what the news says to pay attention to
> sunlight maxx
> steak 7x a week
> 2 carton of eggs a week
> 10-15k steps a day
> learn a sport with high skill gap ceiling
> seasonal local fruits
> hydration maxx
> find true
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So stoked for these two to launch
2 weeks out
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They never lie to us. They always have our best interest at heart
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Sweet potatoes 🍠 cooked in beef tallow 🐄
Turned out so fire 🔥
Crispy potato texture made at home is one of the biggest things that got me off fast food forever
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There are literally no excuses to not get the best source of water you can possibly get
.49 cents a gallon literally everyone can afford it
Removes chlorine, fluoride, and 98% of other contaminants
We're literally 70% water why cheap out on something that we're made the
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Acne is caused by something wrong in your gut
Every other reason they tell you is a psyop or scam
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If you make this your grocery list and don’t cheat on it for 3 weeks you’ll feel fuckin amazing
-grass fed beef
-wild salmon or sardines
-eggs
-grass fed whey or beef isolate protein
-olive oil in glass
-grass fed butter
-greek yogurt
-berries
-bananas
-mango
-sweet
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You're not depressed, you have gut inflammation
You're not anxious, you have gut inflammation
You don't have brain fog, you have gut inflammation
You don't have poor sleep, you have gut inflammation
You don't have chronic fatigue, you have gut inflammation
It all starts in
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Starter pack to feel your best this week
- blueberries
- protein packed breakfast
- raw honey and dates for pre workout fuel
- morning stretches
- lymph massages
- sauna
- magnesium
- organic cotton clothing
- steak
- having positive intentions with everything you do and
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If you don't do this at least 3x a day, chances are you have low T, consume seed oils and watch porn
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How to be more handsome by February 28 guaranteed:
- hydrate with electrolytes instead of chugging plain water
- don't eat processed sugar, only raw honey or maple syrup
- sleep 8 hours a day, quality sleep
- daily sunbaths upon rising and sunset
- exfoliate with ocean water and
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Fail
Fail
Fail
Fail
Fail
Fail
Fail
Small Win
Fail
Fail
Fail
Fail
Win 🏆
Most people stop trying at their first failure, that’s why they stay average
The difference between winners and losers is persistence more than IQ
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Few people realize cortisol is one of the greatest risk factors for disease. When its low you can literally get away with so much more
This man probably just walks around his little town, dips freshly baked bread in olive oil, sips on espresso with his pals, chainsmokes and is healthier than a majority of the world. Lesson in there.
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If your home doesn’t look like this 2 hours before going to sleep
You’re missing out on that feeling of natural drowsiness that puts you into deep sleep every night.
Blue light blocks your melatonin receptors making you produce less and keeping you in an a more awake state
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Normies will see this on the shelf and be like “hell yeah lets get 3 packs”
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When I worked at Papa John’s making minimum wage throwing seed oil pizzas into the oven nobody asked me what watch I wear
Now that I run a multimillion dollar company that I started myself I get DMs or random people asking me what watch I wear every single day
Its the same $100
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Announcement 📣
The highly anticipated SC preworkout is arriving end of December
Perfect for those who wanna become the best version of themselves for 2024
Who else is stoked!
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Stuff I wont buy:
lambo
Stuff I do regularly splurge on:
- grass fed steaks
- extra virgin olive oil
- organic cotton clothing by my brotha
@organic_tarzan
- travel with the boys
- high quality water
- farmers market fruit and veg
- shower filter
- books
- seed oil free
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Ate dinner with a billionaire. He didn’t know the dangers of seed oils still.
Said things like
“inflammation is genetic”
“diabetes runs in my family nothing I can do”
We are still in the first inning of educating normies about little changes in their diet having a massive
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Everyday I hear people saying ice cream is bad for you, chocolate is bad for you, dessert is bad for you.
Wrong. The ingredients that they've changed in recent years in these are what makes them bad for us.
Here's a simple 5 ingredient homemade ice cream I love to have after my
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In 2124, a hundred years from now we will all be buried along with all our friends and family
Strangers will live in our homes we worked so hard to save up for or build ourselves
Someone else will own all the possessions we value so deeply and hold onto and even prioritize over
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Looking around for a new whip that can fit all the boyz. Digging the new 4runner
What you guys like?
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Random diet tips…
-eat more blueberries get them organic or wild and frozen
-when you’re craving carbs that’s fine eat them…but if you’re trying to lose weight just eat 30g of protein first then the carbs
-eat more yogurt bowls, put a scoop of Greek yogurt + a scoop of
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Taxes are a scam made for the common man to stay poor
The government isnt using your tax dollars to fund anything lol they can print money out of thin air
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🐮⚡️🍓
Put actual dehydrated stawberries in this one
If you thought you like strawberry milk this goes a whole nother level
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“Seed oils and red40 aren’t that bad for you”
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Wait a minute
Cigarettes, alcohol, weed, amphetamines, seed oils, red40, vapes, glyphosate are all legal in America
But raw milk is not
ha ha
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People on this app, insta, or youtube, selling paid courses make MILLIONS telling you exactly what I’m about to tell you in one tweet
Should I do it? fck it
To get less than 10% body fat you need to eat steak, chicken, wild salmon, eggs, rice, potatoes, blueberries, coconuts,
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Beer is legal (literal poison)
Raw milk is illegal (literal superfood)
Make it make sense
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Beef tallow makes you glow
Beef tallow makes your skin moisturized AF
Beef tallow is cheaper than any big skincare poison product
Beef tallow has micronutrients your skins crave to regenerate
Beef tallow is a natural skin barrier for wounds to heal
Beef tallow is based
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Irish grass fed grass finished whey isolate with the best flavors in the game
no carrageenan
no guar gum
no titanium dioxide
no processed sugar
no food dyes
no anti caking agents
Who else can say that?
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Be the reason why people believe God exists
Never stop being kind and a good person to everyone around you
We need it more than ever
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NPC celebrations stuffing your sterile husband with seed oils processed sugar and red40 snacks
No more kids for me.
My wife had the jokes when I got home from the doctor today. 😆
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I've already talked about how posture literally raises or decreases your testosterone pretty significantly
Here's some ways to fix it
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God is good you just have to be willing to listen
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Some natural antidepressants that are FREE of negative side effects compared to the fck’d up big pharma pills cause
- sun gazing
- swimming in a lake or ocean
- lifting weights til failure
- making a bomb ass recipe
- grounding
- staring at a campfire
- read a book
- laughing
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Live 1 mile from the beach. Grass fed steak. Raw milk. Fruit juice every day (freshly squeezed only). Daily movement and mobility. Sunlight on naked body.
How can you lose?
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This year I’m gonna take my big pharma medicine everyday:
- sunlight
- grounding
- steak
- bone broth
- exercise
- lift heavy weights
- magnesium
- gratitude
- sauna
- electrolytes
- deep sleep
- blueberries
What’s your favorite medicine?
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Most boys never become men
- Treat their girl like theyre their mom
- Never lead in life
- Never try anything risky to get out of rat race
- Never quit porn
- Don’t have a brotherhood
- Play video games all day as their only hobby
- Dont provide for the whole household
- Ask too
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Did you ever stop to wonder how corrupt the food system is that you need to pay extra for organic food (the way you’re supposed to eat)
Clown world
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Women don’t understand theyre being scammed up the ass buying all these products every month
When tallow literally replaces them all
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I’m old enough to remember when the Pentagon said they “misplaced $2.3 Trillion in one year” and it was never spoken of again
lol
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Japanese neuroscientist publishing papers about how he believes the consumption of seed oils cooked at high temperatures massively increases Alzheimer's risk..
So ya…stick to ghee, grass fed butter, olive oil and coconut oil fam
Developing alzheimers is not a normal way of
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100 squats
100 pushups
100 pullups
In one hour who can even do this anymore?
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Imagine thinking maple syrup or honey is bad for you
Probably the same people who wear masks
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Have you ever wondered why it's easier to find fentanyl than raw milk in this country?
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Average seed oil disrespector, Whole food enjoyoor
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In the 1990s a single man working at a nuclear power plant could raise a family of 4
Now we can’t even afford a single bedroom condo with the same job
But yes inflation is under control for sure jo sleepy boden
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The masculine urge to get wealthy, get healthy, provide for his family and friends, support local farmers, drink raw milk with raw honey, create products that prevent disease, love God and move off grid
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Drinking bone broth everyday for 30 days will do more to better your gut health than all these peptides, detox cleanse and random other supplements people are pushing these days (ironic coming from a supplement company owner I know)
I drink bone broth daily and so does my 93
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The Average American you're competing against:
- 30lb overweight
- sits on his couch after work til dinner
- doom scrolls random social media content for 4 hours a day
- avoids the sun
- stays indoors on weekends
- drinks tap water
- wears polyester clothing for workouts
-
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Here are some random, amazing Whole Foods finds lately
What's your favorite item(s)?
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We'll see a wave of oral cancer rates skyrocket in a few years with all these kids popping zyns everyday thinking theyre cool
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Remember when it was illegal to be within 6 ft of each other and some people actually listened 🤣
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How to feel like yourself again
- rise with the sun, proper circadian rhythm is so underrated
- big protein breakfast, I like 4 eggs with raw cheese and a horchata protein shake
- stretch and be grateful every morning for a new day
- no processed sugar or alcohol
- walk outside
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Your smile is the first thing someone notices about you
Get rid of yellow teeth to go from a 6 to an 8 looks maxxing tip:
-Baking soda rinse instead of listerine that fcks your whole oral biome drying it out
-Coconut oil swoosh to pull off residue
-Brush with fluoride free
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When she says she drinks Santa Cruz paleo electrolytes
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Rare Tate L
Fruit isn’t healthy.
That’s a psyop.
Avoid it.
You’ll be healthier if you never eat fruit ever again.
It’s loaded with sugar.
Fruit juices are the absolute worst.
Orange juice is worse than coke.
Avoid completely.
Meat. Vegetables. As much as possible.
Endless steaks and
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We have some new fire products coming your way soon...
- New Face Moisturizer. 3 ingredients. Grass Finished Beef Tallow, Organic Beeswax, Organic Honey. Should drop by May 1.
- Lychee and Peach electrolytes. Slight delay waiting on more scoopers to arrive but should drop first
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Who else has real dried strawberries in their whey blend. Truth is no one goes to the extent and effort I go to make the best tasting and healthiest formulas on the entire market
Strawberry Whey 🍓 is live
Tastes like a strawberry milkshake without the red 40 and processed
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Can you ever get tired of this fuel fr
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