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Playwire Profile
Playwire

@playwire

Followers
2K
Following
1K
Media
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Statuses
3K

A global revenue amplification company specializing in maximizing returns for #Publishers and #ContentCreators. #AdTech #DigitalAdvertising #AdMonetization

Boca Raton, Florida
Joined October 2010
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@playwire
Playwire
2 years
@playwire is incredibly humbled and truly honored that our #RAMP Platform has been selected as a 2023 @Digiday Technology Awards WINNER in the category of #BestMonetizationPlatform for #Publishers! To review the complete winner announcement, click below. https://t.co/Ws8MPS3cuE
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@playwire
Playwire
18 days
Proud to showcase our latest Flex Skin creation for Frankenstein, now live on Letterboxd! This high-impact animated execution is another example of how Flex Skin drives attention and engagement. Discover more about our full Flex Suite → https://t.co/v2s3fVEmFn
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@playwire
Playwire
1 month
Publishers: Could AI make your content faster without killing creativity? ✅ Use AI for research & drafts ✅ Humans craft storytelling & strategy Find the right balance → https://t.co/5rSxl0mYYp #AIMonetization #DigitalPublishing #AIAdvertising #ContentMonetization
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@playwire
Playwire
2 months
What if your website could predict what your audience wants before they know? With AI-powered optimization & personalization, publishers are turning that into reality. Learn how: https://t.co/l9oOz4hYq0 #DigitalPublishing #AI
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@playwire
Playwire
2 months
Publishers: AI isn’t just a threat, it’s a revenue opportunity. 3 ways to monetize now: 1️⃣ License your archives 2️⃣ Get paid when AI cites your work 3️⃣ Pilot AI-powered ads Move fast or miss out → https://t.co/HyKlac4WKA #AIMonetization #PublishingRevenue #ContentMonetization
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@playwire
Playwire
3 months
Playwire is hiring a Senior Marketing Manager (New York, NY) If you have a strong background in paid media, SEO, content, and events this could be the perfect next step in your career. 👉 https://t.co/wlzaE0qKij #NowHiring #Hiring #CareerOpportunity #JobSearch #JoinOurTeam
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@playwire
Playwire
3 months
If your Revenue Per Session isn’t where it should be, the problem might not be traffic—it might be what’s happening during each visit. Here’s how to fix that: https://t.co/jDuEJe6w9w #PublisherTips #AdTech #Monetization #DigitalPublishing
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@playwire
Playwire
3 months
Still optimizing revenue one pageview at a time? That's yesterday's news. • Boost revenue by 25-40% • Capture every click across desktop, mobile & tablet ➡️ https://t.co/wAbWd2Puc6 Time to level up! #AdTech #PublisherRevenue #Monetization
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@playwire
Playwire
3 months
Are you trusting the wrong revenue metric? 📉 Page RPM only tells part of the story 📈 Session RPM shows true user value Track what really matters: https://t.co/tX7lN654Jj #AdTech #DigitalPublishing #Monetization
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@playwire
Playwire
3 months
Still tweaking your header bidding manually? That’s like brain surgery with a butter knife. Consider: • Smart ad refreshs • Optimized ad density • Session-based targeting Unlock up to 40% higher CPMs.👉 https://t.co/X5YTS079c4 #AdTech #PublisherRevenue #Monetization
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@playwire
Playwire
4 months
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@playwire
Playwire
7 months
👀 Check out this Flex Skin in action on @jamieoliver's website – that's premium screen real estate your competitors wish they had. The best part? You can now access our entire Flex Suite programmatically through @magnite #AdTech #DigitalAdvertising #FlexSuite
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@playwire
Playwire
7 months
Playwire is thrilled to announce our partnership with @legendlearning, connecting forward-thinking brands with a learning world trusted by thousands of school districts and millions of students. #EducationalGaming #BrandedLearning #EdTech
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@playwire
Playwire
8 months
Your users are spending 1 minute on your site? Our premium publishers are hitting 15+ minutes per session.Stop watching users bounce. Start watching revenue grow. Get the playbook: link in the comments. #AdTech #UserEngagement #PublisherRevenue
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@playwire
Playwire
8 months
"Just match my ads with relevant content," they said. If only contextual advertising was that simple in 2025. Still using basic keyword matching while your competitors are creating perfect contextual environments? Let's fix that. #AdTech #DigitalAdvertising #ContextualTargeting
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@playwire
Playwire
9 months
Implementing Prebid Video can be complex, but the rewards are worth it. Want the complete playbook for implementing Prebid Video without the technical headaches? Discover how to implement Prebid Video effectively to maximize your video ad revenue. #AdTech #AdOps #HeaderBidding
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