Patricia Bernasconi
@patbsci
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🍭 3y trying to crack productivity for teams (🪦 @KairnApp) 🔮 Ping me to add virality to your SaaS - freelance Product Manager magic 🏄♀️ Currently in Lisbon
Joined April 2020
Am back after some months of no access! Gonna do a "calendar advent" like content - daily Dec 1 to 24 on building from scratch an AI assistant for a doctor who wants to better communicate diagnosis and disease info with his patients 👀 let's see how that goes #buildinpublic
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so we have fixed mortgage rates in France but no access to Bard or Claude 2 🫠 (or https://t.co/jFweinTAhJ). Any VPN recommendation please? 🙏 #vpn #Bard #Claude2
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Ulalala couldn't be more excited. @Shopify really going one step ahead with Sidekick, building that AI assistant right where it's needed. Perfect execution to get a miles ahead of the competition that was starting to catch them back. Brilliant move
I've got something very exciting to announce: Entrepreneurs are heroes, and every hero needs a Sidekick ✨
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Crazy how so many countries still have adjustable mortgage rate as their norm - in France you barely see them anymore, it's mostly fixed 20-30y rates. Would be stressed as hell if I had a mortgage in an adjustable world 🫠
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Those are my fav, what are yours?? Bonus, some am keeping an eye on... @claap_io with Ken Bleacher turning product tours fun - https://t.co/juCVqOlKVz
@hootsuite's mascotte live Tiktok shows - https://t.co/S2oh4iVIUH and @Gong_io hacking the SuperBowl by buying just local rights
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Hard to do this one without talking about @clickup Honestly they have so many I love that it's hard to give one. Maybe the academy of epic kick ups managed in Click Up. Or maybe the Jira got fired by Click Up... not sure, here's the full playlist https://t.co/WiJqZRyKhw
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Upskill From Within - @360Learning Funniest of all, 360 did a series of video where we follow a group of colleagues trying to embark everyone on that ‘big new idea’ supposed to turn the world around. Tons of jokes to make you smile every second. https://t.co/RG1KRKeYXe
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Long Live the XLA by @AcoraLtd IT services are boring right? so to make it fun, Acora turned it into a Game of Thrones-esque battlefield. And they communicate their vision crazily well throughout the ad 👏 super well executed - long live the XLA https://t.co/W6cgyKeboR
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Spiraling Up: The Journey to Become a Unicorn - @HubSpot + @LinkedIn Simply amazing ... a 3-season documentary into the journeys of startup founders at every stage –from seed to unicorn. "I go to bed exhausted every night but I wouldn't do anything else" https://t.co/NTTYL6Doou
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Choose a Better Way to Work by @SlackHQ Beautiful campaign to shows how Slack turns chaos into clarity–simply by organizing shapes. They used geometrical shapes flowing gracefully to showcase how communicating should flow freely - https://t.co/miFKYuCJRd
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theintrovertedattorney x @ScribeHow Funniest partnership with an Instagram creator that does funny animated illustration. If you haven't... must see absolute in how to tap into light snack format social media 6.5M views, 623K likes on IG https://t.co/B6ledzlS2d
instagram.com
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Wednesday - #acquisition - let's check out some of the very best SaaS campaigns ever done 👀 Well at least, some of my personal favorite ones. ps - I spent a good hour trying to get annoying chatgpt to help me do this thread and ultimately, didn't use any of it 😅 #AIsucks
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They had fun building a pretty awesome "product manifesto" -> get rid of the “management” part of product management 👀 The idea is to push product people to “make things happen” as opposed to “managing things” let them know how you feel about it
producthunt.com
Cycle is the fastest way for your team to capture product feedback and share customer insights - without the busywork 👉 https://www.cycle.app
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Well cool, you've got tons of user feedback.. Now what do you do? Well today (didn't influence my topic AT-ALL), my friends from @CycleProduct do their PH launch and they're just what you need. A platform to centralize, analyse, and act on all user feedback. Check them out 😏
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Feedback #7 - analytics My fav is still (and will forever be) @JuneDotSo, so much easier to implement and clearer to use. It's built to enable anyone looking to optimise [product] growth to read data, not just data folk. Product data shouldn't be governed by a happy few only
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Feedback #6 - social media RSS 📱 Listen, engage, and respond! Social media is a mess but it's a gold mine. You'll get users pinging about issues, reporting what they love / and hate. So make sure you monitor mentions, on Twitter, LinkedIn... and ... https://t.co/jFweinTAhJ 🙈?
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Feedback #4 - user groups Gnaaa.. mixed feelings. Yes user Slacks are amazing but people forget they're a mess to run and activate. So great if you're super community driven (like a dev tool). Same goes for customer user group, interesting but don't promise features and timing 🫠
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Feedback #3 - request pages I love how https://t.co/KQSN8G6vHW created the easiest user request app. Couldn't be smoother to integrate, with votes, comments, ideas, roadmap. Thanks @my_mate_mike for the app, already recommended to +15 startup who implemented and love it too.
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Feedback #2 - embeds in the app @Screebapp is a great example to add small interactive feedback forms in your tool to get closer to users. Understand what they expected when they clicked on a button, what integration they wanted to see on that page. Easy to add + to manage
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