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Ron Shah Profile
Ron Shah

@obviceo

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Following
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Co-Founder & CEO of @my_obvi | $100M+ in Sales | Advisor & Investor in 32+ Brands | SAAS Go To Market Expert | Grab a Time: https://t.co/ROAOHc1vnB

Paramus, NJ
Joined December 2021
Don't wanna be here? Send us removal request.
@obviceo
Ron Shah
7 months
Just finished my 67-page slide deck on how we scaled Obvi to $100M in 5 years with just 11 people. What you’ll find inside: - Our negative cash conversion cycle strategy - Creative frameworks that actually convert - Email campaigns driving 7-figure revenue - How we got into
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@obviceo
Ron Shah
13 hours
The biggest names using your product can feel unreal, but the real test is getting it on shelves. Sam from Goodwipes breaks down the grind behind getting into major retailers and the lessons learned along the way. A reminder: rejection doesn’t define your journey.
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@SteeleLogan4
Logan Steele
20 days
Mid Season Highlights!!! 5-0!!! 490 rushing yards 216 passing yards 34 total tackles 3 interceptions/2 pic 6 955 all purpose yards 4 PBU 16 total TD!! @JoeMento @CoachPersing @ChadStumhofer @mburrows1_mark @JK_SpeedKillz @SWiltfong_ @ChadSimmons_ @EdOBrienCFB @Preps_247
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@obviceo
Ron Shah
15 hours
Most people romanticize the touring musician life. @chaseclymer lived it and can tell you it's not all it’s cracked up to be. From the Dinner Stories series: Meet Chase Clymer, co-founder of @electriceye614. In his early 20s, Chase played bass in City Lights, a pop-punk band
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@obviceo
Ron Shah
4 days
Payment processors always give the same advice when chargeback rates go up, "Decline more transactions." But here's the problem with that logic: most friendly fraud looks completely legitimate upfront. The serial returners who order everything then return it all? They use real
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@obviceo
Ron Shah
5 days
Want a FREE ticket to a highly exclusive ecom event? In 2 weeks, the best operators in ecommerce are heading to Miami for @FedotOff90's Elite Mastermind. For 2.5 days, it’s 7-9 figure founders-only—networking, closed-door sessions, and strategies you won’t find on a podcast or
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@obviceo
Ron Shah
8 days
Failure isn’t the end, it’s the tuition you pay to keep building. In this episode, Ryan Bartlett shares how overbuying inventory, hiring challenges, and reliance on one channel almost broke the business. The lesson? Failures aren’t setbacks, they’re survival training for
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@obviceo
Ron Shah
8 days
😤😤😤 last batch!
@ashvinmelwani
Ash
9 days
Ok got a few more. Use code: KIZJL1QED0 on
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@obviceo
Ron Shah
8 days
At 13, @LiamMillward started a travel magazine from a caravan. At 17, he raised Australia's biggest pre-seed round ever. At 21, his company hit a $100 million valuation. From the Dinner Stories series: Meet Liam Millward, co-founder and CEO of @Instantone_. Most founders wait
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@obviceo
Ron Shah
9 days
LFG
@obviceo
Ron Shah
10 days
🧵 AppLovin is now open to ALL DTC brands. If you're spending $50K+/mo on Meta, you need to read this. Here's why AppLovin is different (and why brands are seeing better ROI than Meta) 👇 What AppLovin actually is: Full-screen video ads in mobile games. Not a feed. Not a
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@obviceo
Ron Shah
9 days
One of the most detailed guides we’ve created till date for App Lovin. Every step you should take. Every ad that’s been ran on the platform. What creates success. Proud of this work of art.
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@obviceo
Ron Shah
9 days
Like this? We send free 2 deep dives per week walking you through the tactics, strategies, and frameworks that have helped Obvi grow to $100M+ in sales. Join 30K+ Founders and operators here:
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@obviceo
Ron Shah
10 days
🧵 AppLovin is now open to ALL DTC brands. If you're spending $50K+/mo on Meta, you need to read this. Here's why AppLovin is different (and why brands are seeing better ROI than Meta) 👇 What AppLovin actually is: Full-screen video ads in mobile games. Not a feed. Not a
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@obviceo
Ron Shah
11 days
The speaker lineup for @FedotOff90's Elite Mastermind event in Miami, Oct 16–18, is absolutely stacked. Here’s a peek at who you’ll hear from: → Alex Fedotoff, your host, CEO of D2C Brands and the mind behind eCommerce Scaling Secrets. He’s built a portfolio generating $200M+
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@obviceo
Ron Shah
12 days
The math on friendly fraud is brutal. A customer places a $100 order. We ship it. They receive it. Two weeks later: chargeback. "I never received this product." But we have proof they got it. They're lying. Now we're out the product, the revenue, AND we pay ~3% in processing
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@obviceo
Ron Shah
15 days
The smartest collaborations aren’t the obvious ones. Liquid Death has built its reputation by asking: will people expect this? If the answer is yes, they skip it, because the real growth comes from breaking expectations.
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@obviceo
Ron Shah
15 days
I don’t care what you did this week because I partied with Taylor Holiday and that beats everything.
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@obviceo
Ron Shah
15 days
As a small brand, your customer data will never beat Amazon's. But your customer relationships can. While big corporations spend millions on machine learning and predictive analytics, small brands have something more powerful: the ability to actually talk to their customers and
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@obviceo
Ron Shah
16 days
BFCM is 9 weeks away. Most DTC brands are about to spend the next month manually building post-purchase funnels. Here's the problem with that approach: You'll set static discount percentages in October. Test a few variations. Pick what seems to work. Launch it for Black Friday.
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@obviceo
Ron Shah
17 days
100 entrepreneurs. $3 billion in combined revenue. One room. I’m excited to announce I'll be speaking at @FedotOff90's Elite Mastermind event in Miami, October 16-18! My session will focus on one of the hardest parts of running a brand: how to build a marketing budget that
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