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Mimi Cullen Profile
Mimi Cullen

@mimicullen3

Followers
103
Following
148
Media
76
Statuses
323

Content marketer. Co-founder of @Storyation. Travel fanatic.

Joined November 2013
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@mimicullen3
Mimi Cullen
6 years
The contrast in behaviour between @BradHazzard and @JodiMcKayMP is startling. Step down, Brad. We don’t need types like you leading our state.
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@Storyation
Storyation
6 years
Storyation's @hackjack believes we all deserve to work in a place where we can thrive without putting our #mentalhealth at risk. He's kick starting a conversation about mental health in #marketing and #communications. Read his story and take the survey. https://t.co/jmhVoCiP8h
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@mimicullen3
Mimi Cullen
6 years
Thrilled to take out the win for @nrmainsurance
@Storyation
Storyation
6 years
We’ve won Gold for Best Finance at the International Content Marketing Awards in London for #StoriesofHelp for @nrmainsurance and we’re absolutely thrilled. https://t.co/BWmKvMOaS0 #ContentMarketingAwards @the_cma @mimicullen3 @zjcurtis @lquaint
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@mimicullen3
Mimi Cullen
6 years
Thanks ⁦@kidscottage⁩ for topping up our Halloween lolly basket. 600 lollies gone already, the extras welcomed!
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@mimicullen3
Mimi Cullen
6 years
Is it a mirage? (I am a little peckish) #Oita #RugbyWorldCup
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@Storyation
Storyation
6 years
“Without value and an inherent exchange between brands and consumers content becomes dull background noise” The Warehouse’s @cassieroma and our own @lquaint on the state of #contentmarketing in via @StopPressNZ
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@mimicullen3
Mimi Cullen
6 years
Memorable creative is the only thing that matters. @shafqatislam @newscred #CMWorld
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@mimicullen3
Mimi Cullen
6 years
Why do we expect all sales leaders to have absolute visibility on their pipeline via tools like Salesforce and others but we don’t expect marketers to have the same visibility on their campaigns? @shafqatislam @newscred #CMWorld
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@mimicullen3
Mimi Cullen
6 years
This is exactly why integrated marketing matters @shafqatislam @newscred
@Storyation
Storyation
6 years
If you can deploy a campaign on more than 4 channels it will outperform a single channel by 300% NewsCred’s @shafqatislam #CMWorld
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@mimicullen3
Mimi Cullen
6 years
We live in a time when we expect immediacy and personalisation and we like content makes us feel something says @shafqatislam @newscred #cmworld
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@mimicullen3
Mimi Cullen
6 years
I’m passing on this Happy Dog topped with fruit loops (a Cleveland special) to go to @shafqatislam’s session right now on best practice Integrated marketing @newscred #CMWorld
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@mimicullen3
Mimi Cullen
6 years
Find s different angel through original reporting says @Storyation’s @lquaint #cmworld2019
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@mimicullen3
Mimi Cullen
6 years
Don’t be afraid to take risks with your content. At least 30% of your content should be brave and surprising to your audience. #CMworld @lquaint
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@mimicullen3
Mimi Cullen
6 years
Just a couple more seats left in ⁦@lquaint⁩’s session in room 3. Come and join us #cmworld
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@mimicullen3
Mimi Cullen
6 years
Join the queue for Room 3 right now to hear @Storyation’s Lauren Quaintance talk about content that stands out. #cmworld @lquaint
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@mimicullen3
Mimi Cullen
6 years
Room 3, right now. Come along to hear Lauren Quaintance share strategies to create content that stand out. ⁦@lquaint⁩ ⁦@Storyation
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@mimicullen3
Mimi Cullen
6 years
Loving the cold brew on offer at the @newscred stand. #CMWorld
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@mimicullen3
Mimi Cullen
6 years
Come and join us at lunch today!
@Storyation
Storyation
6 years
Looking for inspiration? Interested in learning about some highly successful case studies in finance and insurance from Australia? Join our Kiwi-Aussie co-founder @lquaint in Room 3 at 12.20. #CMWorld
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@mimicullen3
Mimi Cullen
6 years
Can’t wait to hear @lquaint share how to create content that DEMANDS attention on Thursday @12.20pm (there might also be a koala or two in the room) #CMWorld @Storyation
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