mikehofman
@mikehofman
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Editor in Chief at Inc. Magazine (he/him)
New York, NY
Joined October 2008
Many companies brag about having a flat structure, avoiding spans and layers. But is flatter really better? @Inc’s @Kiteaton takes a look
inc.com
Frontline staff see managers as a key source of important information. If you cut this link, it could hurt your bottom line.
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What are the ramifications of the US owning a piece of Intel? @JamesSurowiecki argues for @Inc that the deal is bad for competition generally, and probably bad for Intel long term, too
inc.com
This deal is bad for Intel’s competitors, bad for the economy, and may not even be great for Intel itself.
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Good weekend read by @Inc’s Ben Sherry: How @base_44 achieved an $80MM exit in an astonishing 4 months
inc.com
Maor Shlomo created and then sold Base44 to Wix in the blink of an eye.
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Fun read going into the weekend: How a stunt by @peachandlily got 1M social views, by @Inc’s @annieburba
inc.com
Peach & Lily founder Alicia Yoon gives Inc. an exclusive look at the rollout that made her product launch go viral.
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Has our national obsession with protein gone too far? David's frozen cod protein bar suggests the answer is yes--but also the people want it. @jenniferconrad reports for @Inc
inc.com
With this new drop, protein bar-maker David wants its customers to believe it's getting into the fish business.
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Is this the Cybertruck of scooters? How Infinite Machine plans to reinvent the Vespa
inc.com
Infinite Machine's P1 has a $10,000 price tag. Can it compete with the likes of Vespa?
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Jumbotron is one of those retro brand names that is sort of dead and yet also seemingly undefeated, as Coldplay proved. So who owns it now?
inc.com
The oddest winner of Astronomer's Coldplay scandal could be a brand that was abandoned in 2001: JumboTron.
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Forget AI. The troll dolls are taking over
inc.com
Those little troll dolls you see hanging from people's backpacks are the result of an innovative marketing scheme.
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Beware the unprotected share doc. @inc’s Sam Blum reports on a Surge AI snafu
inc.com
Inc. obtained the document from Surge AI, a data-labeling giant. It contains dicey edge cases on sensitive topics.
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Does anyone know your business better than you do? @Inc's @annieburba takes a look at @StateBags, whose founder didn't want to be CEO--but eventually took over and realized 10x growth
inc.com
After years of trusting others to run the business she started, State Bags co-founder Jacqueline Tatelman took control.
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Google gobbles of Windsurf, in yet another example of the AI talent war's acquihire arms race. What implications might this trend have for founders in the space--and beyond? @Inc's @Kiteaton takes a look
inc.com
The acquihire-on-steroids trend is unique to this tech boom, and could have big implications for current and future AI founders.
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As part of your employee benefits, if you could add either coverage of Ozempic or a care giving stipend, which would you pick? @Inc's Kayla Webster reports from #SHRM25
inc.com
SHRM’s latest benefits data shows the number of flexible spending accounts designated for dependent care are on the decline.
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Surge AI founder Edwin Chen made a splash this month when the company revealed its eye-popping annual revenue of $1b achieved without outside capital. Here, he talks with @inc about his plans for the future—and negative sells against his rivals
inc.com
Surge AI has become a titan of data labeling. Its 37-year-old founder got it there with no VC money.
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What happens when you let an AI run a very small business? That’s the question Anthropic set out to answer recently. But as @Inc’s @BenLucasSherry found, Claude might not be cut out for the rollercoaster that is dealing with customers
inc.com
Anthropic tried testing Claude’s ability to run a passive-income business. Then came the weird existential crisis.
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New from @Inc’s Sam Blum: Before Scale AI's big investment from Meta, the startup wrestled with numerous spam and security issues
inc.com
How the startup that just scored a $14 billion investment from Meta struggled to contain 'spammy behavior' from unqualified contributors as it trained Gemini.
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Edwin Chen, Surge AI's 's 37-year-old CEO and founder, is suddenly in the spotlight. Here's a look at his vision for AI, his business model, and some of the bumps he has hit so far. @jenniferconrad reports for @Inc
inc.com
The data-labeling firm founded by Edwin Chen is reportedly pulling in more revenue than Scale AI despite being bootstrapped.
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Products that tout being made without (or with fewer) forever chemicals are finding tariffs to be a big hurdle, as @Inc's @chlobo_ilo reports
inc.com
Caraway is known for its luxurious PFAS-free cookware, but it has had to raise prices following tariffs.
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ChatGPT may well be killing search. So how can you write effective product descriptions in the genAI era? @AliCDonaldson reports for @Inc
inc.com
Founders share their strategies for refining language that elevates brand awareness and attracts consumers.
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Could business owners get hit with a higher tax bracket as part of the “big, beautiful bill” working its way through Congress?
inc.com
A new top income tax bracket of 39.6 percent for those earning more than $2.5 million is reportedly on the president's mind.
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25 years ago, the Webby awards were held in SF at the optimistic apex of the dotcom bubble, drawing Tina Brown, Alan Cumming, Shawn Fanning, Sean Parker & AskJeeves. What does that night tell us about what followed? For @Inc, @annaesilman takes a look
inc.com
It was Burning Man for the dot-com darlings, the Oscars of the internet, and the last great party for an era about to disappear forever.
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