
Kevin Lambert
@kevinlambert
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Co-founder & CPO @koingamesio & @project_o_gg. Game Designer for 30+ years. Designed Microsoft Solitaire, Dungeon Siege 2, Tron2. Making excellent web3 games.
Joined February 2009
After slow-cooking this article over 3 years, I’m thrilled to share my deep dive into web3 gaming market motivations. 🎮. Meet Billy, Vinny, and Chad — 3 Personas that will help unlock a better understanding of the web3 gaming market. You can read it here.
medium.com
Meet Billy, Vinny, and Chad — 3 personas that will help unlock a better understanding of the web3 gaming market.
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That feeling when the long-awaited sequel to Hollow Knight is downloaded on my Xbox, ready to play, but I have to finish the game I'm playing before I can start it. By the way, if you haven't played Pipistrello and the Cursed Yoyo, and you like metroidvanias, it's awesome.
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At the end of the day, we chose the team that invited critique, embraced change, and genuinely cared about games. Not just empty chain metrics. Not just funding. Games. 👊.
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We didn’t choose IMX for a check or a quick win. We had multiple chains courting us. We ultimately chose IMX because:.✅ They care DEEPLY about gaming.✅ They humbly acknowledge issues, listen, & act.
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Also, they’ve rebuilt the whole tech stack from the old days. IMX is now on a zkEVM rollup, meaning it behaves like any other ETH L2 (Base, Arbitrum, etc). The old IMX wallet, bridge, and marketplaces from the OG God's Unchained days should soon be nothing more than a memory.
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Since then, I’ve had multiple meetings with IMX’s tech & product leads. They’ve been incredibly responsive. They’ve already made major wallet UX changes based on feedback I gave, and it’s awesome to see. 🚀.
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When I brought all this up to them, they didn’t get defensive. In fact, they said:. "You're right. We know. Would you be willing to work with us to make it better?". My response:. "Really?. Hell yeah!!".
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Yes, I’m aware of the pain points. Bridge friction, clunky tech, rough onboarding. I’ll even add two more:.• The OG IMX marketplaces have REALLY bad UX.• Their passport wallet feels too heavy-handed to onboard web2 gamers and web2 game studios.
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A lot of people ask why we chose @Immutable for @project_o_gg. Some even say bluntly:. • "Bro, isn’t the IMX tech and chain kinda rough?". Fair question. Let me answer honestly and directly. 🧵.
Project O is launching on Immutable!. A mobile 1st, AAA TCG, that’s bringing the web3 collectible economy to web2. @project_o_gg is one of the games we’re most hyped for this year. Here’s why 🧵
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Even though I've been in plenty of regional and world championship matches, draft modes have always been my personal favorite in TCGs. Why? Because it showcases an entirely different skillset than constructed deck play. Rather than knowing the matchups inside-out and how to.
FIRST EVER PROJECT O DRAFT TOURNAMENT. We are hosting our first draft tournament next week. When: Sep 3rd, 4pm UTC.Prizes: 20+ pre-release packs for the top performers. Check our latest Discord announcement to sign-up, see you in the arena:
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10 years ago, @TrumpSC cast my Hearthstone league grand finals match (Microsoft vs Amazon). (Video in replies). Today, I had the surreal experience of demoing @project_o_gg for him. He said it felt like a mashup of Marvel Snap and Artifact. Wild how life comes full circle. 🙏
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I’ve been waiting 7 long years for the sequel to Hollow Knight. September 4th is the release date. ❤️ ❤️ ❤️
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Yeah, this hit home for me. #BoomerLife.
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RT @upptic: We sat down with @kevinlambert, founder & CPO at @koingamesio, to get his insights on the future of gaming. Full interview lin….
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Daily Challenges turned out to be a total game-changer for the new Microsoft Solitaire. After adding them, retention numbers shot to levels I’d never seen (or even heard of) before in my career.
This week the legendary @kevinlambert shared his story of designing the new Microsoft Solitaire, which is one of the most played video games in history. Full clip on Spotify below (starts at 26:00)👇
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