gm

🚨HUGE NEWS Got $69 mill as an acquisition offer for @crowwdlabs from a company, they aren't really well known. Not too technical either, so I'm currently downloading their native video software for our 1st "acquisition" team meeting Super excited, wish me luck guys!!!🚀

- no points program - ZERO KOLs - no InfoFi campaign - no partnerships we helped a new defi protocol start from 0 and reach $2.4M+ in volume in 1.5 months small numbers, only up from here focus on making your clients money believe in organic marketing

Crypto marketing is very different from traditional marketing The inputs might be the same, but the outputs are not It’s the only industry with finances at its core - and anything that involves money needs a lot of trust hence, #1 goal in crypto marketing: building trust

ideally looking for candidates based put of: UAE/Ukraine/India

🚨hiring🚨 job role: head of operations at @crowwdlabs job description: > manage day to day company ops > client comms and delivery > must be a marketer/creative: content, design, growth > should be good at people + project management > 0-1 yr of crypto experience dms open

In 4 years, i've helped DeFi products scale to over $3B in cumulative volume. Here's what was common in all of them: + Generic "marketing" was an afterthought; building a strong incentive mechanism was key. + Focused on being exceptional at one thing: design, tech, content,

it’s app szn

how to have an ultra productive day: > wake up > make your bed > hot + cold shower mix > crack open a diet coke > light a cigarette > put on succession intro music > start working gm, say it back

how to capture people’s attention and get high quality accounts to follow you on CT: touchpoint 1: good replies done be a retard and do 300 replies a day that are mid, but 30 replies that actually give value is +++ touchpoint 2: following + liking your top TA’s tweets when

https://t.co/3a9nqNqgwx

client: “Hey, we want a high quality launch video with 3D motion graphics and animations. super cinematic and hyped” me: “okay cool, what’s ur budget?” client: “$100 but we can stretch to $125”

Obvious social media tip: Your pinned post should not be your most liked post but the one that tells people what type of content to follow you for

and no idt devrels fix this btw

The one thing crypto teams really need to get better at is Eng team x Mktg team collab in early teams (seed, pre-seed) there’s usually only 1 marketing hire and when i speak with most of them - they don’t have a clue about what they’re selling it’s all a copypasta

Best marketing advice I ever got: “Stop trying to look smart. Start trying to be clear.” That single shift 5x’d my client conversions. Clarity > trying to sound smart Always.

“OK Claude, build me a crypto marketing strategy that makes us go viral on CT, get VC calls, and trend without paid ads. Make no miskates.”

> pioneers stock/commodities perps onchain > raises $3.5m for it > prolly building a generational company > makes a post about a competitor product > incels in their mom's basement: "yOu aRe builDiNg a pErp dEx and dOn'T kNoW whAt's pOsiTive fUndinG" most people have never

marketing difficulty for crypto projects:

fine, here’s my twitter growth strategy: