Joe Cunningham
@joecopywriter
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B2B email marketing & personalization. Managing Editor @stackedmarketer
Works from West Chester PA, US
Joined October 2021
The email on the left made between $2,000-$3,000 in sponsorships. once a quarter. The email on the right made $11,500 in sponsorships. in 24 hours.*. Can you see the difference?. The email on the left is BEFORE personalization. The email on the right is AFTER personalization.
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Love seltzer water, but anyone else feel like it dehydrates you?.
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"Multitasking. impairs your ability to think. Thinking means concentrating on one thing long enough to develop an idea about it. Not learning other people’s ideas, or memorizing a body of information, however much those may sometimes be useful. Developing your own ideas.". Oof,.
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Many companies are so eager to share webinar dates, times and smiling speakers that they forget to persuade people to come. This should help you fix that:.
martech.org
A veteran copywriter gives you his framework for webinar email promotions that get clicks and registrations.
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RT @johnhickey1970: Yes cold email is dead. DTC growth summit NYC is next week. Looking at the space we might hit max capacity. That’s….
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This is basically me on Friday nights.
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I recently shared my process for writing webinar promos that fill seats in @martechismktg. Check it out: .
martech.org
A veteran copywriter gives you his framework for webinar email promotions that get clicks and registrations.
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RT @martechismktg: Fix your webinar emails before your next campaign flops via @joecopywriter .
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Not all successful marketing tactics scale. Just saying.
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This. is craftsmanship.
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Never deleting this app.
Written by @SecretCFO to a VP asking how to have more input into a business. But when I read this, every single agency/contractor working with a business? Swap "finance" for your niche. Too many agencies refuse to show competency in decision making, taking risks to win
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I roped cattle in Texas and almost lost my thumb when it got caught between the rope and the saddle horn. My friend (a true cowboy, unlike me, and belt buckle jeweler) had warned me not to tie the rope around the saddle horn. I didn't listen. almost regretted it forever. Very.
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Damn this ad is good. And yes, I know it’s AI. But the ad concept is 👌🏼.
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Bad take. The alternative is only doing what social / political / family / friend pressures tell you to do. Rather than ever becoming who you’re meant to be or fulfilling your potential, you fall to the level of other people’s expectations. The “you can just do things”.
The “you can just do things” mentality is bad for society because it encourages hacking, cheating, finding the shortest path of least resistance, and optimizing for expediency when the mission of bringing heaven down to earth asks for genuine passion (Latin - passio, "suffering".
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Well said. When anyone can generate content in seconds and blast every platform in minutes. yeah this is the inevitable result.
We’re no longer in the attention economy. We’re in the energy economy. Everyone is getting attention, but customers are running out of energy to pay attention, watch, consume, and make decisions. Everyone is pulling on their energy, and they only have so much to give. It.
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I dig this.
We reduced subscription churn by 22% with 1 plain-text email. Subject: “Still using it?”. Sent 10-15 days after delivery. - 1 mistake to avoid.- 1 tip to get better results.- 1 support link if stuck. That’s it. Because people don’t churn from bad products. They churn from.
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Hell of an endorsement for Anthropic.
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That itchy feeling you get when you haven’t kicked, punched, kneed, and elbowed heavy bags or pads. Or people, who get to do the same thing back.
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Explosions in the Sky + This Will Destroy You = deep focus unlocked.
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