Roy
@im_roy_lee
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ceo @cluely | kicked out of columbia, harvard, community college graduate
San Francisco, CA
Joined November 2023
introducing @cluely. today is the start of a world where you never have to think again. we just killed 9 industries (thread):
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[ THE CASE FOR VIRALITY ] There’s been a lot of noise the last month on X about attention as a strategy and whether or not it works. As one of the frontrunners getting most talked about here, I think it’s about time for me to offer my thoughts. Fundamentally, I believe that it
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holy shit
today, we’re open sourcing the largest egocentric dataset in history. - 10,000 hours - 2,153 factory workers - 1,080,000,000 frames the era of data scaling in robotics is here. (thread)
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[EXPLAINING THE CLUELY PIVOT (+ A BRIEF HISTORY)] 9 months ago, i built Interview Coder, an undetectable translucent desktop overlay that lets you cheat on leetcode interviews. i knew it had viral potential, and posted about it constantly until I did go viral. then I did it
Jordi: The problem with Cluely's move into AI notetaking is that it's a half-pivot. A half-pivot is always dangerous. They built a very controversial brand, very quickly. And now they need to leverage it for a pivot into a category that's squarely at odds with that brand.
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my interview with barely 13k views is the 2nd most viewed techcrunch video on youtube in the last year legacy media is dead all views are on social media nobody wants to see corpo slop social media is bigger than ai and the internet
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sometimes you just have to listen to what the a/b test tells you even if it means changing the words on your landing page
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insane learning: if you have enough followers, you can force people to believe anything. there are ~250 people on tpot that decide the opinions of everyone else you will see this once you start to consistently post viral, strong opinions: 1) ppl will believe anything they see
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mamdani will become mayor of nyc and it should be proof to all u old + retarded fuckers that content already decides everything next president will be whoever has the most tiktok views own the feed and you will own culture own culture and u own everything
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it's low iq to complain about ai slop content without having made good content yourself given a thousand tries, most of you would not be able to generate a SINGLE video people want to watch ai makes it easier to make content making good content is just as hard
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i've seen soo many of these ai viral content makers recently and NONE of them work to make viral content, you don't need 1,000 videos, you need 1 video that's very good but every one of these companies uses an ai to come up with prompts
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big technological changes require disruption. all of human progress has been built around 1) breaking old systems and 2) building new ones people say that fal (your company) steals from artists, results in addictive, low-value content that makes society worse, and takes jobs
"Buy our product for 899$ to cheat your way in 200k$ job" In South Korea and Japan, you can leave your wallet and laptop in the public and nobody would steal. People will return your wallet if you lost in in the street. We have a collective 'social capital', where all implictly
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update on @InterviewCoder's 15x price jump: so far, successful, revenue's jumped about 2-3x. this is trailing 4 weeks compared to previous 4 weeks. price tolerance appears to be very high.
is he retarded? he priced out his target audience which were skilless south east asians, lmao
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very crazy learning: there are many 125+ iq engineer/founders who cannot look at a bad video and tell that it is shit there appears to be a gigantic market for connecting tech companies // brainrotted kids with viral sense
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update: @InterviewCoder JUST raised its price 15x, from $60 -> $899 new team has spent the last few months building out crazy undetectability features will be an interesting experiment to see what ppl are willing to pay for best-in-market 2 sales for now.
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everyone knows software scales. very few understand that content also scales if you can master content, you can get 100,000 users in a day. 1) learn how to go viral 2) launch carefully (but quickly)
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love u nik, but this is wrong. here’s how ugc (user generated content) works: for those who don’t know, ugc is paying some person to give an “organic” recommendation for a product a good ugc video sets a 30sec timer of interest in the user’s mind, no longer you have that time
We crossed $300k in UGC payouts and I can officially say: UGC is a waste of money UGC will bring you lots of organic views but most likely it won't convert - good for virality, bad for sales Sometimes it works for Apps - but will never work for consumer hardware Apps
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simple words from @cultured i think about almost every day lately: if ur selling consumer, u need to be on mobile very true! cluely mobile comes soon
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the best organic content is not a good ad. the best ad will never be viral.
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save us bro
ive been trying to regain access to the @interviewcoder account for MONTHS and yet zero reply from x support (account prev got hacked) >10k organic followers, >10 emails sent, and now completely ghosted @nikitabier help a brother out
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