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Greg Finn

@gregfinn

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I 💙 #digitalmarketing! co-host: @MarketingOClock co-host: "It's New" by @rustybrick biz - @CypressNorth Performance to the core. 📈

Rochester, NY
Joined April 2008
Don't wanna be here? Send us removal request.
@gregfinn
Greg Finn
2 days
On this week's @marketingoclock:. - We cover an amazing biz trip from the past week. - Is Checkout coming to ChatGPT with a fee?. - New AI summaries for Google Discover. - Interview with Maggie Humphrey on PMax for customer retention & high-value acquisition. all the
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@gregfinn
Greg Finn
18 hours
RT @AnthonyHigman: And Que The Confused Client Emails To All Agencies!!!! . These Appear To Be Going Out In Mass Right Now LOL. #PPCchat….
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@gregfinn
Greg Finn
19 hours
RT @rustybrick: It’s New 7/22: Google Ads tips and recommendations which @TheMarketingAnu doesn’t like, then @gregfinn gets competitive, I….
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@gregfinn
Greg Finn
2 days
RT @glenngabe: It was a red-hot update, which was fitting since it was right before July 4th weekend. :) Here's my latest -> The June 2025….
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@gregfinn
Greg Finn
2 days
🕶️.
@MordyOberstein
Mordy Oberstein *is barely indexed*🎗️🇮🇱
2 days
Oh look how cool @gregfinn is! Mr. Cool McCool. @TheMarketingAnu @rustybrick and I don’t need need sunglasses to be cool.
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@gregfinn
Greg Finn
6 days
RT @MordyOberstein: Once again @gregfinn missed Salty Barry aka CrustyBrick . It’s actually a great point by @rustybrick a very very smart….
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@gregfinn
Greg Finn
6 days
“The fact that 748 from the lapsed list repurchased, while the campaign was running, is a strong indicator that the campaign contributed to driving these repurchases, even if it doesn’t get full credit in the platform.”.
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searchengineland.com
Set up high-value goals in PMax, avoid inflated ROAS, and improve tracking accuracy with clean data and smart segmentation.
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@gregfinn
Greg Finn
8 days
Do we need "More - d" as well?.
@MordyOberstein
Mordy Oberstein *is barely indexed*🎗️🇮🇱
8 days
Best episode ever. More @rustybrick more @gregfinn more @TheMarketingAnu. much less of the other guy.
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@gregfinn
Greg Finn
8 days
RT @mikeryanretail: What if Google were to provide anonymized search term level data on hidden “private” terms, for example an alphanumeric….
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@gregfinn
Greg Finn
9 days
RT @rustybrick: It’s New 7/14: Google core update still heated @mordyoberstein on AI Mode links only @TheMarketingAnu Google Ads Email reco….
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@gregfinn
Greg Finn
9 days
On this week's @MarketingOClock:. - A new "Apply-All" has entered the chat, errr . inbox?.- The new OpenAI browser may not be great for publishers.- I've officialy hired Jess and Julia as my life coaches .- We had a quick interview with the newsmaker @CJSlattery to talk hidden
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@gregfinn
Greg Finn
13 days
#notnew - I thought ads were auto-expanded in the example:.
@rustybrick
Barry Schwartz
13 days
@gregfinn @glenngabe @TheMarketingAnu yep, covered this twice and
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@gregfinn
Greg Finn
13 days
😈.#teampaid.
@glenngabe
Glenn Gabe
13 days
Interesting treatment/format for ads I just came across on Google. It's a section labeled Sponsored results that groups the four ads. The ads have no sponsored label btw, so it's very easy to think those aren't ads. I believe @rustybrick covered this format already but I just
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@gregfinn
Greg Finn
13 days
with a h/t to @MenachemAni.
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@gregfinn
Greg Finn
13 days
I went a little long today on the show, but tried to explain what I really think is driving up CPC costs from this article (hint, it isn't AI Overviews):.
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ppchero.com
Google Ads CPCs have been going up across the board. What's behind this worrying trend? Is it simply increased competition or is there more to it?
@rustybrick
Barry Schwartz
13 days
It’s New 7/10: We dig into the Google helpful content update recoveries with June 2025 core update @gregfinn talks about how smart bidding is decreasing ad clicks @TheMarketingAnu on Ads API in the sunset and @mordyoberstein on AI Mode circling us
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@gregfinn
Greg Finn
13 days
@mikeroweworks it is one of the best, think about it a lot🙏.
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@gregfinn
Greg Finn
14 days
Does this count as a "Google Ads Adds"? @MordyOberstein
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