GLOW
@GLOW
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An independent creative agency.
New York
Joined February 2009
New year, new opportunities to GLOW! ✨. 2022 was filled with incredible partnerships that allowed us to create some truly exceptional work. Looking forward to what's to come throughout 2023! 🥳
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GLOW is excited to welcome @JasonMusante to the team as our new Executive Creative Director. 🎊 Hear more from Jason here. ⬇️. “Great leadership isn’t just about driving results - it’s about uplifting individuals and nurturing future leaders."
lbbonline.com
Little Black Book, The agency’s recently-added ECD talks gen Z relevance, leveraging brand-side experience, and making work that resonates with LBB’s Adam Bennett
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Bonjour from Paris… sort of! GLOW is proud to be a core social partner to @Peacock for the Paris 2024 Olympic Games. Catch us gold medaling in content creation. 🏅.
Home of the games, the glory, and the 2024 #ParisOlympics 🏅. See you at the opening ceremony tomorrow!
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Head of Strategy, @MonsterMaggs, joins @brandstorytv to discuss the basic value of fan communities, the pitfalls of alienating fans, and how brands can better harness cultural moments and fandom properly. Read more here:
brandstorytelling.tv
by Jordan P. Kelley, Content Director, BrandStorytellingWant weekly exclusive brand storytelling content like this direct to your inbox? Subscribe to the Brand Storytelling Newsletter.In an era where...
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What ad campaigns made you jealous this year? Hear from GLOW Executive Creative Director Ellie Lloyd on her thoughts here:
adweek.com
From Barbie's pinkwashing to Taylor Swift and Super Bowl spots, creatives loved these ads.
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Our newly appointed Director of Integrated Production, @alanjpierson, shares the importance of VFX, the challenges of AI and more for the producers of today and tomorrow to consider. Read more here!
lbbonline.com
Little Black Book, GLOW creative producer on the importance of VFX, why AI is going to reshape the entire production pipeline and seismic shifts in the industry
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“Read a lot. Write more. Nurture your little obsessions.” Hear more from GLOW Head of Strategy, Maggie Walsh, in their feature with @LBBOnline:
lbbonline.com
Little Black Book, GLOW's head of strategy on being a fan girl at heart, nurturing you little obsessions and why the more niche the better
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Check out @CampaignLiveUS's profile on GLOW Senior Motion Designer, Serj Abdul-Jabbar:
campaignlive.com
Campaign US profiles our jury of rising creative talent for the upcoming 2023 BIG Awards in New York City.
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To feed the fandom, you have to be in it. Check out our Executive Creative Director, Ellie Lloyd, on The Bad Pod as she discusses how to capture fan attention and hearts.
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Catch GLOW Creative Director, Sum Patten, this Thursday at Digital Hollywood's virtual summit, speaking on AI & the Creative Community. Sign up to attend for free and get more info here:
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In-world social campaigns can supercharge audience engagement, but need careful planning. GLOW's very own Taylor Panconi shares key insights in this piece on @brandstorytv.
brandstorytelling.tv
Taylor Panconi, Associate Director of Strategy, GLOW Social & Digital AgencyWant weekly exclusive brand storytelling content like this direct to your inbox? Subscribe to the Brand Storytelling...
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Our partners at @upfieldglobal tapped GLOW to help get your spraying finger in tip top shape. We parodied classic infomercials with the fictional exercise series: The 5 Minute Finger; a workout specifically designed for your finger’s spraying muscles. 👆.
weareglow.com
GLOW is an award-winning, digital marketing & social media agency based in NYC, LA, and everywhere in-between.
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Have you played Asset 15 yet? . GLOW was excited to partner with @Verizon, @30ninjas and @MrPresident on this campaign. Check out this first-of-its-kind AR thriller game starring Amandla Stenberg and Myha’la Herrold.
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For GLOW Creative Director Roshmond "Sum" Patten (@Sumkilla), the only criterion for creativity is AUTHENTICITY. Read more about his background and process here ⬇️.
lbbonline.com
Little Black Book, Creative director at GLOW explains why he tries not to judge creativity at all
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How do you leverage #historytok and introduce one of America's most consequential leaders to a new generation by speaking their language? . Just ask GLOW's Director of Strategy & Innovation, @seanlynam!.
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GLOW Executive Creative Director Ellie Lloyd knows there's strength in vulnerability. She recently spoke with @adage about how she fosters a safe space around mental health and work at our agency.
adage.com
A look at how mental health policies have evolved since the start of the pandemic.
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GLOW + Westminster Kennel Club = A PAWfect match.
adage.com
For its 147th dog show, the Westminster Kennel Club made social platforms its primary destination for viewing.
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