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Adimo

@getadimo

Followers
2K
Following
1K
Media
2K
Statuses
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The global specialist in commerce media and shoppable marketing #MakeItShoppable

London
Joined October 2009
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@getadimo
Adimo
5 years
Wondering what Adimo do? We're making marketing shoppable for clients all over the world. Find out what that means in our brand new video... #adimo #shoppable #digitalmarketing
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@getadimo
Adimo
4 months
CPG brands are still missing the mark in 2025! 😩 A 'shop now' CTA on an awareness campaign won't boost your ROAS or drive intent. Shoppable feeds can! We've outlined powerful ways to leverage them for better performance 👉 https://t.co/OJFeTmWrkb
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@getadimo
Adimo
1 year
CTV continues to grow, with media giants like Disney and NBCUniversal forming partnerships with retailers like Walmart and Instacart. Read more about the rise of CTV here: https://t.co/A14aShfr53 azon-ads/715365/
marketingdive.com
Disney’s new partnership with Walmart Connect and Amazon’s latest streaming TV ad formats demonstrate how the growing channels can work together.
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@getadimo
Adimo
1 year
Retail media and commerce media are hot topics at the moment, but what is the difference between them? Knowing the difference is crucial for optimising advertising strategies. Learn more:
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mytotalretail.com
The classification as either retail media or commerce media is important because it determines how advertisers will manage, staff, budget and strategize their programs. This distinction impacts...
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@getadimo
Adimo
1 year
Next week we’ll be in Cannes discussing all things e-commerce. If you would like to learn more about Adimo’s commerce media solutions, book a meeting with us here: https://t.co/zzQa1NmJRZ Or if you prefer, reach out on email: cannes@adimo.co #Cannes2024 #MakeItShoppable
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@getadimo
Adimo
1 year
Don’t forget, we’re at #ShoptalkEurope this week for three days of chatting all things e-commerce. To learn more about Adimo and how we make marketing shoppable for the world’s biggest brands, book a meeting with us here: https://t.co/hFMNIyhrXz #shoptalkeurope #makeitshoppable
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@getadimo
Adimo
1 year
2023 set a record for adspend in the UK, increasing by 6.1% to reach a total of $36.6 billion, according to figures from AA/Warc. Read more: https://t.co/kQ5jA2PGwu #adspend
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campaignlive.co.uk
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@getadimo
Adimo
1 year
50% of internet users between 16-24 prefer searching for brands to shop with on social media. In 2024, social commerce sales are predicted to surpass $82.82 billion in the US alone. Read IMF’s report here: https://t.co/4ciCTQySy4 #socialcommerce #influencermarketing
theinfluencermarketingfactory.com
Learn More About Social Commerce Thanks To Our Exclusive Surveys And An In-Depth Report About This Hot Topic.
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@getadimo
Adimo
1 year
The perfect retargeting campaign doesn’t exi… 👀 Take a look at this recent shoppable feeds campaign we ran with Lego, using price and geolocation data to turn their creative into a dynamic experience.
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@getadimo
Adimo
2 years
Commerce media is revolutionising the advertising landscape. By 2026, it will generate over $1.3 trillion of enterprise value. Read more: https://t.co/1YTQfvMVAP #commercemedia
mckinsey.com
Commerce media is revolutionizing how ads are bought and optimized. Companies need a strategy to share in its potential trillion-dollar-plus value.
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@getadimo
Adimo
2 years
Digital advertising hit a new record in 2023, in part fueled by the rapid growth of CTV. Along with CTV, 2023 saw audio advertising grow by 18.9%. Read more: https://t.co/9JolWws3WU #CTV #marketing
adweek.com
IAB digital ad report shows revenue hit $225 billion, and CTV expecting growth.
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@getadimo
Adimo
2 years
Publicis Commerce have released their trends report for 2024, with some invaluable insights on the ever-changing retail landscape. Learn about the latest trends shaping the industry here: https://t.co/4OFYWh7W8k #ShopTalk2024 #ecommerce #retailmedia
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@getadimo
Adimo
2 years
Alcohol e-commerce sales in the US are on the rise, according to an article from the IWSR. The online share of US beer, cider & RTD sales is expected to double by 2027. Read more:
theiwsr.com
  The US ecommerce market for beverage alcohol is entering a period of more moderate growth as trading conditions continue to normalise – with consumer demand transitioning from pandemic necessity to...
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@getadimo
Adimo
2 years
OOH revenue saw massive growth in 2023, surging by 10%, nearing pre-pandemic levels, according to new figures from Outsmart and PwC. The OOH market delivered ÂŁ396m in revenue in Q4. Read more:
uk.themedialeader.com
Industry trade body Outsmart reported total OOH revenue reached ÂŁ1.3bn, almost even with the pre-Covid market.
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@getadimo
Adimo
2 years
Marketers should ‘fearlessly embrace AI’, according to an article by Ecommerce Times. 90% of marketers plan to increase their AI investment in 2024. #ecommerce #ai Read more:
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ecommercetimes.com
Like it or not, most organizations find themselves unwillingly dragged into using AI. They might recognize the potential of AI to improve customer and employee experiences, yet they struggle with the...
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@getadimo
Adimo
2 years
According to Insider Intelligence, e-commerce will be the driving force behind retail sales growth for 2024 and social commerce sales are expected to reach $82.82B. #ecommerce #socialcommerce Read more:
emarketer.com
As ecommerce growth returns to pre-pandemic levels, it will continue to drive total retail sales over the next few years. Retailers looking to drive sales need to focus on a seamless omnichannel...
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@getadimo
Adimo
2 years
If you're attending Digital Food and Beverage 2024, don't miss Lauren Windscheffel's appearance at the Driving Sales through Social Commerce panel at 1.35pm! Joined by Alan Fawbert, Elorie Palmer, Natalia Kowalcyzk and Alex Smith. #socialcommerce #digitalfoodandbeverage2024
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@getadimo
Adimo
2 years
We’re here at Digital Food & Beverage 2024! Looking forward to the next two days of inspiring talks & discussions. Head on over to our stand and say hello!
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@getadimo
Adimo
2 years
44% of marketers plan to raise their investment in creator content, with an average spending increase of 25%. Read more about creator influence on the purchase funnel here:
marketingdive.com
Growth in digital video consumption is being driven by consumer interest in creator content, per a new report from the IAB and TalkShoppe.
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@getadimo
Adimo
2 years
We are proud to share that Adimo is currently live with over 1,250 retailers around the world. 🌍 A massive thanks to our fantastic retailer team who made this achievement possible! #ecommerce #shoppablemarketing #milestone
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@getadimo
Adimo
2 years
With St Patrick's Day, the Women’s Six Nations & a summer full of sport on the way, there’s never been a better time to start weaving commerce media through your on-trade marketing efforts. Take a look at our Guinness concept, that drives footfall to users’ local bars & pubs. ☘️
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