ExchangeWire
@exchangewire
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The business of media, marketing & commerce.
London, Singapore, Tokyo
Joined February 2009
AI-powered technology company @Clinch_io announced the appointment of Roy Balle as chief financial officer. https://t.co/i3aHpKo861
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đź”˝@Start_io_ partners with @IqIntent to enhance ad bids with alternative ID solution and audience extension. https://t.co/v0ooAGnU7Q
exchangewire.com
Start.io, an industry-leading, mobile-driven SSP, today (January 15th, 2025) announced its partnership with Intent IQ, a leader in identity resolution, to
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Last week on the MadTech Podcast, @exchangewire editor Aimee Newell TarĂn was joined by research lead Mat Broughton and Kieren Mills, head of broadcast at media agency @TotalMediaUK, to look at the latest in publishing and streaming. https://t.co/SbSynjxBUn
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In this MadTech Podcast, @exchangewire editor Aimee Newell TarĂn is joined by research lead Mat Broughton and Kieren Mills, head of broadcast at media agency @TotalMediaUK, to look at the latest in publishing and streaming. https://t.co/SbSynjx44P
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🔵@Yahoo DSP has announced a host of new integrations with some of the world’s leading reporting, sustainability and supply-path segmentation partners, designed to help advertisers do more with their budgets. https://t.co/UUlMrAcjI0
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Zeno Media partners with @numbereight_ai to enhance mobile apps. https://t.co/9uJVR91aJg
exchangewire.com
Zeno Media, a leading provider of digital streaming services for audio content, announced a strategic partnership with NumberEight, the cutting-edge
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The leading API-based retail media ad-serving technology provider, @kevelapi and @GotVantage, the Orchestration Layer for Retail Media™, have announced a partnership. https://t.co/TQTz8Hx8Yh
exchangewire.com
Kevel, the leading provider of API-based retail media ad serving technology, and Vantage, the Orchestration Layer for Retail Media™, have announced a
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A leading provider of identity resolution and marketing solutions, @IqIntent announced its compliance with the General Data Protection Regulation (GDPR). https://t.co/v42bkOtO2C
exchangewire.com
Intent IQ, a leading provider of identity resolution and marketing solutions, today (January 8th, 2025) announced its compliance with the General Data
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Singapore marketers’ conversion strategies are at risk with data complacency, as revealed by a survey from @Yahoo DSP. https://t.co/3lYJMGijT7
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New Research from Videoelephant shows video ads and content work best together. https://t.co/lJrWLtXvZN
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Global ad tech company @Nexxengroup announced significant growth in CTV revenue across EMEA, as well as the enhancement of its business development and regional sales teams in the U.K. https://t.co/LkhXxuZ0ix
exchangewire.com
Nexxen, a global, flexible advertising technology platform with deep expertise in data and advanced TV, today (December 12th, 2024) announced significant
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One of the world’s leading omnichannel supply-side platforms,@OpenX and @ID5, the market-leading ID provider for digital advertising, announced a solution to expand reach even in traditionally unaddressable environments such as Safari, Firefox, and Edge. https://t.co/is4wlSxJJa
exchangewire.com
OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, and ID5, the market-leading identity provider for digital
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Denmark’s leading online grocery retailer @nemligcom just announced a retail media tech stack upgrade from Citrus Ads to a solution combining Adform with @Nextaio Ad Manager's self-service capabilities. https://t.co/EzI75VLjCx
exchangewire.com
Nemlig.com, Denmark’s leading online grocery retailer, just announced a retail media tech stack upgrade from Citrus Ads to a solution combining Adform
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🔹@AdelaideMetrics, the leader in attention-based media quality measurement, and @PubMatic, an independent technology company, have announced a first-to-market integration that transforms how advertisers apply media quality filters to their campaigns. https://t.co/CbceX2HPco
exchangewire.com
Adelaide, the leader in attention-based media quality measurement, and PubMatic, an independent technology company delivering digital advertising’s supply
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Premium advertising monetisation platform @OptiDigitalsas has announced a strategic partnership with ABC Bourse, one of the leading financial information platforms in France. https://t.co/sUReQr3F5h
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Today, @taboola, a global leader in powering recommendations for the open web, announced the renewal of its long-standing partnership with @futureplc a global multi-platform media company and leading digital publisher of specialist media. https://t.co/6Tq04T20PC
exchangewire.com
Taboola, a global leader in powering recommendations for the open web, today (December 11th, 2025) announced the renewal of its long-standing partnership
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Today, @amplified_intel announced the appointment of Anneliese Urquhart as chief executive officer (CEO). https://t.co/bN4bof7F1i
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Leading software platform for digital media measurement, data, and analytics, @doubleverify announced the launch of its Generative Artificial Intelligence (GenAI) Website Avoidance & Detection solution. https://t.co/SD594Rr4NN
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🔹@adwmg_com and @WeAreAzerion enhanced game revenue by applying cross-device targeting. https://t.co/h9r1dkt547
exchangewire.com
adWMG is a part of global WMG International - a focused monetisation and promotion platform focusing on providing professional advertising services for
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Multi-channel programmatic advertising platform @StackAdapt has announced a collaboration with Channel 4. https://t.co/150DQOOtpd
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