Websites w/blog content have 434% more search engine-indexed pages than those that don’t publish according to @TechClient . Make sure your content is ready to rank 👉

SEO: Blame backlinks. AEO: Blame answers. GEO: Blame the prompts.

That’s a wrap on Q3. Lots of exciting things happening at @FlyArcher, beginning with our acquisition of the Hawthorne Airport, which is strategically located in the heart of Los Angeles just miles from LAX, SoFi Stadium, downtown Los Angeles and Long Beach. We’re planting the

reverse-engineering SERP volatility caused by social signals. Yes, hashtags can influence SEO. No, not all of them. It's math. It's semantics. It's… delicious. 🧠 Dive in

Google’s AI Overviews now appear in more than 50% of searches. Organic click-through rates? Down. Traffic? Flattening. But visibility isn’t gone; it’s just… shifting.

Is anyone still Googling… or are we all just prompting now?

Whenever the market goes down >0.00001%, I want someone on CNBC demanding an “emergency rate cut!” ;)

Google tweaks its algorithm about 500–600 times a year. That’s about 1–2 times a day, more often than most people water their plants. 🌱🔍 Want to track major Google updates in real time? Check out 👉 https://t.co/psm6uSRrg9

SEO in 2018: “Write for users, not search engines.” SEO in 2025: “Write for users, not search engines, but also for search engines pretending to be users.” No matter who's reading, we've got your back. : https://t.co/JNiOg8f1IN

My fav bits from Newsletter this week: 🤖 Insight from @BritneyMuller on AI Mode 🤖 Gemini Deep Research has improved 🤖 Gemini image manipulation is cool (but it made my members look like bizarre animals🐷) 🤖 OpenAI audio models are 🔥 🤖 Study shows ppl prefer AI answers

What would spring be without flowers blooming, birds singing… and a fresh Google Core Update shaking up the SERPs? 🌸🔍 https://t.co/ykQH9EdE1F

People keep saying SEO is dead… but clearly, math died first.

ICYMI: How Google, ChatGPT, & DeepSeek Handle YMYL Searches. via @MattGSouthern: https://t.co/yf6B2DTdKi #Google #ChatGPT #SEO

Your URL structure isn’t just a link—it’s a ranking signal. A well-structured URL boosts SEO, user experience, and click-through rates. But are you making the most of it? 🤔 Master the art of SEO-friendly URLs and avoid common pitfalls. Read now 👇 https://t.co/73oHbasDd5

Want to actually exist in search results? Optimize it with these tips 👇 🔗 https://t.co/uaeLua86fM #SEO #GoogleMyBusiness #LocalSEO #BeSearchable

Another solid night, wish the CFB game didn't start so slow. Not sure what they were doing in the 1H, the offenses were really bad, but the 2H is how I thought the game would be. Still almost went over Nice 11-3 run the past 3 days. Won 3 in a row CBB. Won 3 in a row NBA.

Google Reveals How It Prefetches Search Results For Faster Loading. via @MattGSouthern: https://t.co/S3KWdal0mX #seonews #Google #SEO

If this article saves you from repeating some mistakes we did, we declare ourselves happy. 🙂 https://t.co/UsAPuJbgvj #ContentMarketing #SEOWriting #DigitalMarketing

The growth of the What People Are Saying SERP result looking at a set of 95k keywords. 🧵

Can AI-Generated Content Be Copyrighted? Here’s What U.S. Law Says. via @MattGSouthern: https://t.co/1o04FKnmyG #SEO

Most Top 10s in Majors the last five years: 1. Scottie Scheffler - 15 2. Rory McIlroy - 11 T3. Jon Rahm - 10 T3. Xander Schauffele - 10 T5. Bryson DeChambeau - 8 T5. Collin Morikawa - 8 T7. Justin Rose - 6 T7. Cameron Smith - 6 T7. Cameron Young - 6 T7. Will Zalatoris - 6

🚀 January: A Historic Month for Privacy & AI 🔐🤖 In January 2006, Data Protection Day was born to safeguard our personal info. In 2025, DeepSeek’s new model launched to dive even deeper into the data ocean. Coincidence? Maybe. Irony? Absolutely. Privacy? ...

🚀 This year, let’s aim higher with smarter SEO, sharper strategies, and content that truly connects. Here’s to climbing the search rankings and achieving new heights together! 🌟🔍 #HappyNewYear #SEO

🔎🎅 All I want for Christmas is... https://t.co/Y7Q4NfIIcz

Google’s SGE: Synthesizing answers so good, you don’t even need to click. But wait... if no one clicks, who’s left to read our blog about how to get people to click? 🤔 #SEO #AI #SearchGenerativeExperience 👉 https://t.co/H8A3MYguQb

Sad Secrets about Transgender Therapy and Gender Affirming Care