Break The Web
@breaktheweb
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Making SEO accessible, measurable, and less annoying for in-house marketing teams of B2C/DTC brands. đź‘‹
New York, NY
Joined August 2016
RT @kurtinc: Brought back @jason_berko to talk “AI SEO”what’s real, what’s snake oil, and how Shopify merchants can actually prep for AI se….
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Most Shopify stores ignore collections pages—big mistake. They’re SEO gold for ranking high-intent keywords & driving revenue. Fixing them = more traffic, better rankings, and higher sales. Here’s why they matter (and how to optimize them) 👇
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In today’s digital marketplace, you need multiple streams of traffic and lead generation to be successful. Explore the pros + cons of #SEO and #PPC to help you decide where to focus your digital marketing efforts. .#leadgeneration
breaktheweb.agency
Many people have wondered the much-debated topic of SEO vs PPC. We discuss the pros & cons of both SEO and Pay-Per-Click so you can decide which online marketing choice is best.
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New customer acquisition costs are very high for most businesses and marketing budgets are limited. Here's how doing market research first can help you avoid common issues. #marketingbudget #startup #businessowner
breaktheweb.agency
Market research needs to be the first step in any digital marketing campaign. Effective marketing is designed to reach a target audience that is well-defined with results that are very beneficial for...
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Marketers and business owners often look at Google Analytics like it’s a calculator when in reality, it's a compass. Learn how a few changes can unlock insights to make your website more profitable!..#marketer #businessowner
breaktheweb.agency
With so many bells & whistles in Google Analytics, how can you be sure Analytics set up correctly. This article is not a Google Analytics Audit checklist but more a framework for success.
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Launching a new brand? Your marketing campaign needs to produce fast! So, when should you implement SEO and PPC into your brand launch and which one comes first? Here's what you need to know!.#inboundmarketing #brandlaunch #SEO #PPC
breaktheweb.agency
When you’re launching a new brand, your inbound marketing campaign needs to produce results… fast! And, making sure this takes place at the right time is crucial.
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What exactly does it mean to be a data-driven business? What are the keys to having a data-driven culture? Here's how businesses use data analytics to boost their bottom line. #data #analytics #datadriven #dataanalytics #business
breaktheweb.agency
Transform your marketing with data-driven analytics and decision-making. Learn what it means to be data-driven and how it can be done effectively in your organization's culture.
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How can your pet business compete with the big dogs in a dog-eat-dog digital marketing world? Here are 6 proven pet industry marketing strategies you can use to reach more pet owners right now!. #petbusiness #petindustry
breaktheweb.agency
The pet industry is filled with brands and marketers competing for limited online visibility. Learn how to develop a winning pet industry marketing strategy for your brand or business.
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Focusing your content around a single keyword - or even a long tail keyword - likely isn't enough. Topic clusters are your new best friends when it comes to SEO. Here's what you need to know. #topicclusters #boostseo #seotips
breaktheweb.agency
Are topic clusters just a fancy phrase that's been passed around the forums or can they actually boost your SEO? We dive into these pillar hub pages and how they can help you.
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The internet is already filled with competing content. Learn how to strategically leapfrog your competitors with a content gap analysis and a targeted content marketing campaign. #contentmarketing #contentstrategy #marketingplan
breaktheweb.agency
Every content marketer hears about how they should perform a Content Gap Analysis, but this marketing strategy could be confusing. Let's dive into what a Content Gap Analysis is and how it can be...
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Any successful content marketing campaign is most likely backed up by a solid SEO strategy. Learn more about where SEO and content meet and why you shouldn't skimp on either one. #content #contentmarketing #SEO #onlinepresence
breaktheweb.agency
Many people wonder about the connection between SEO and Content Marketing. In this piece, we discuss the meeting point and how SEO & Content Marketing compliment each other.
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Any SEO expert will tell you that having your pages indexed by Google is critical. But this statement is a bit oversimplified. Here's what you really need to know about why pages aren't indexed and how to fix search console errors!.
breaktheweb.agency
You've noticed a bunch of random errors in Google Search Console and have no idea what they mean or what to even do about it. Let's take a look at why pages aren't indexing and what you need to do...
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The average eCommerce website gets 40% of visits and 23% of sales from organic search traffic. Here's how a specialized DTC eCommerce SEO agency can help you exceed those numbers. #ecommerce #sales #conversions #organictraffic
breaktheweb.agency
An agency that specializes in DTC eCommerce SEO will not only give you a leg up with organic search, but also make the entire process seamless. Here's a primer on what it’s like to work with a DTC...
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Boosting leads and sales are the ultimate goals of any marketing team. Here's how SEO can target potential customers who are searching for the products and services your business offers!.#sales #leads #conversions #marketingteam
breaktheweb.agency
Does SEO increase sales? The SEO sales topic is an age-old question in the digital marketing community, so let's dive in and dig a bit deeper into the correlations between SEO & sales.
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Planning your SEO budget should be the first step in your SEO process. Here's how to set realistic expectations based on your priorities, business revenue, and SEO goals. #seobudget #seoresults #brandsuccess
breaktheweb.agency
Learning how to formulate an SEO budget that strategically positions your brand for success isn't easy. Let's break down the planning involved with creating an SEO budget.
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How do you execute every SEO task that your website needs? Use our free SEO roadmap template to navigate the five phases of SEO efficiently and stay organized throughout your entire campaign!.#business #digitalmarketing #traffic
breaktheweb.agency
Great SEO strategy starts with a great SEO roadmap and a detailed roadmap helps with planning and resource allocation. Get your hands on the template designed for internal teams.
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How long does it take for SEO to start working? Here's a month by month breakdown of the SEO timeline and what can be done to speed up the process!. #seotimeline #seoprocess #seoresults #seotips
breaktheweb.agency
In business, time is money. Here's a deep dive into the typical SEO timeline, what the first six months of an SEO campaign look like, and when you'll see results.
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Keyword research. Technical SEO. Content strategy. What does it all entail and where do you start? Here's what's needed to make your next SEO campaign a success!.#digitalmarketing #SEOprocess #marketingteam #tips #seotip
breaktheweb.agency
Figuring out the starting point in the SEO process can be confusing and challenging. Let's do a deep dive into every step of the SEO process, what each step entails, and why it's important.
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Feeling overwhelmed by the demands of managing SEO campaigns in-house? Learn the rules of effective SEO project management in this helpful resource from Break the Web's Digital Project Manager!.#SEOcampaigns #digitalmarketing
breaktheweb.agency
Managing an SEO project requires organization, timelines, budgets, and more. Let's breakdown the aspects in SEO project management and view our template for effective management
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