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BC Web Wise Profile
BC Web Wise

@bcwebwise

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Empowering Brands Online

Mumbai, India
Joined August 2010
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@bcwebwise
BC Web Wise
3 days
Instagram introduces Indian languages in AI translation, AI poisoning: Black hat SEO is back, AI ads agent in Google and more in D-Talks Issue #370 just for you! For more information & article source, visit https://t.co/HUoHL1onLL
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@bcwebwise
BC Web Wise
3 days
A village full of people doing yoga better than we ever could? adidas turned it into a story you can’t stop watching. Check out the video. https://t.co/j0JCotzRzY #bcwebwise #fishsense #MondayMatinee #BrandTalk #MarketingInsights #AdBreakdown #CreativeReview
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@bcwebwise
BC Web Wise
3 days
Turning annoying pop-ups into actual pop-up books? WHSmith pulled it off, and the kids loved it. Watch the video to see how they did it. https://t.co/Ucd3HkFZba #bcwebwise #fishsense #MondayMatinee #BrandTalk #MarketingInsights #AdBreakdown #CreativeReview #CampaignInsights
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@bcwebwise
BC Web Wise
3 days
Ever seen a brand ask you to switch off? Pizza Hut did, and the idea raises more questions than answers. Watch the full video and decide for yourself. https://t.co/yu6MEv9j2f #bcwebwise #fishsense #MondayMatinee #BrandTalk #MarketingInsights #AdBreakdown #BehaviourChange
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@bcwebwise
BC Web Wise
10 days
Influencer marketing now takes 20–30% of wedding-season media spends, OpenAI rolls out a new shopping research tool, and Meta is set to launch its Oakley smart glasses in India. Dive into D-Talks Issue #369 for more. More details on https://t.co/HUoHL1onLL
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@bcwebwise
BC Web Wise
10 days
Uber One’s Brian Cox Goes to College film was a star-powered, witty execution that captured attention with humor and brilliant brand integration. While the film was engaging, it could have been more impactful with a tighter runtime. #UberOne #CelebrityMarketing
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@bcwebwise
BC Web Wise
10 days
https://t.co/uC22npSCE1’s Meet The Client campaign kept us engaged with genuine success stories, blending real-world integration with impactful storytelling. A great example of how client-centric marketing can drive authentic connection. #ClientSuccess #Teamwork
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@bcwebwise
BC Web Wise
10 days
The National Sport of Kazakhstan – RUH Fighting RUH Fighting helped pass a law officially recognizing Kazakhstan’s national sport. A brilliant use of #MomentMarketing that turned a brand campaign into real-world impact, blending creativity with cultural pride. #RUHFighting
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@bcwebwise
BC Web Wise
14 days
Huge congrats to Jinal, Bhakti & Sonali for shining at Millennial Achievers 2025 presented by Marketing Mind! Account Manager of the Year, Gen Z Marketing Maverick & Creative Professional of the Year. Proud moment! #fishsense #bcwebwise #MillennialAchievers2025 #MarketingMind
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@bcwebwise
BC Web Wise
17 days
73% Indians discover brands on CTV/OTT. 92% marketers use AI, yet GEO readiness stays low. Myntra’s social commerce now drives 10% revenue. All this in D-Talks Issue #368! For more information & article source, visit https://t.co/HUoHL1onLL
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@bcwebwise
BC Web Wise
22 days
A little MsChief goes a long way — and we’re here for it! Proud to welcome TTK Healthcare’s MsChief to the BC Web Wise family. Together, we’re all set to create something bold, fresh, and unforgettable. Here’s to a collaboration that’s equal parts creativity and MsChief!
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@bcwebwise
BC Web Wise
23 days
Started at BC Web Wise at 18 — every step since has been about learning, growing, and pushing myself to do better. Grateful to my mentors, colleagues, and my mother Chaaya Baradhwaaj for their guidance. Proud to be named Rising Star (Runner Up) by @e4mtweets . #AgeIsJustANumber
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@bcwebwise
BC Web Wise
24 days
India’s gaming market to cross 50 crore players in 2025, 33% of Indians using agentic AI, Demand for jewellery category on Myntra grows multifold and more in D-Talks Issue #367 just for you! For more information & article source, visit https://t.co/HUoHL1nPWd
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@bcwebwise
BC Web Wise
24 days
Dove – Code My Crown Tackled Black hair representation in games. Purposeful, relevant — but does it tie to Dove’s core or lean PR? Visibility ≠ Impact ≠ Relevance. Consul made absence loud, Krungsri made speed fun, Dove made inclusion visible. Which one won for you?
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@bcwebwise
BC Web Wise
24 days
Krungsri FirstChoice – What The Fast Short, quirky, fast-paced films that mirror how quick app-based decisions are. Random yet memorable. Perfect for thumb-stopping scrolls. Smart, fun, and built for today’s short-form world.
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@bcwebwise
BC Web Wise
24 days
Consul Washing Machines – Clean Sponsorship They bought all sponsor spots on Juventus’ jersey… and wiped them clean. Bold. Clutter-breaking. Talked about everywhere. But does it really drive sales beyond PR buzz? #bcwebwise #fishsense #MondayMatinee
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@bcwebwise
BC Web Wise
24 days
One goldfish in a globe may look small. But when it’s part of a global network, the ripples get bigger BC Web Wise joins AMIN Worldwide — 60+ agencies across 30+ countries. Global reach, local insight, independent spirit.
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@bcwebwise
BC Web Wise
1 month
Google partners with Jio to offer Gemini AI Pro free to 5G users aged 18–25, Instagram rolls out competitive insights, and connected TV usage surges 85% in 2025 — all this and more in D-Talks Issue #366! For full insights and sources, visit https://t.co/HUoHL1onLL
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@bcwebwise
BC Web Wise
1 month
In just 4 months, Haier raced ahead in search. Smart SEO moves — keyword mapping, on-page fixes & content engines — powered big wins: 🔹 +122% Organic Traffic 🔹 +79% Sessions 🔹 +64% New Users Growth doesn’t wait. Neither should your SEO. Let’s talk → DM us for an SEO review.
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@bcwebwise
BC Web Wise
1 month
Instagram plans to launch a TV app for Reels, 90% of businesses fear losing SEO visibility as AI reshapes search, and TV’s role as lead channel declines — all in D-Talks Issue #365 just for you! For more info & article source, visit https://t.co/HUoHL1nPWd
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