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Tom Mainelli Profile
Tom Mainelli

@TomMainelli

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IDC GVP focused on devices, consumer, and augmented and virtual reality. These tweets are mine and do not reflect the opinions of my employer.

Joined June 2011
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@TomMainelli
Tom Mainelli
1 month
I chatted with @asabhiken about how brands might leverage Apple's latest Visual Intellegence features announced at #WWDC25 in @adage.
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adage.com
At WWDC, Apple unveiled a new way for users to shop on their devices with less friction.
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@TomMainelli
Tom Mainelli
1 month
RT @MarkVenaTechGuy: My last #SmartTechCheck insight from my onsite interview with @IDC 's @TomMainelli at @Apple's #WWDC25 event. you ca….
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@TomMainelli
Tom Mainelli
1 month
I look forward to seeing how Apple engineers continue to find new ways to increase the ease of repairability of devices while maintaining their focus on durability. It's a balancing act, but one that we should expect from all hardware vendors.
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@TomMainelli
Tom Mainelli
1 month
The company is working to make durable designs more repairable. For example, the iPhone 16 utilized a new type of adhesive on the phone battery that you can deactivate by using the charge from a 9-volt battery.
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@TomMainelli
Tom Mainelli
1 month
Company executives also emphasized that this enhanced durability has led to hundreds of millions of iPhones still in use after five years, as well as millions more that are in the hands of their second or third owners.
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@TomMainelli
Tom Mainelli
1 month
Durability requires designs, adhesives, and seals that can make at-home repairs more difficult; however, the resulting devices should require fewer repairs over their lifetime. Apple said it has seen a 40% reduction in out-of-warranty repairs over the past decade.
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@TomMainelli
Tom Mainelli
1 month
One of my key takeaways is that while Apple is criticized by some who feel its hardware should be easier to repair by end users, the reason these devices can be challenging to fix is often that the company has prioritized making them as reliable and durable as possible.
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@TomMainelli
Tom Mainelli
1 month
Through its robust testing, the company collects the data required to engineer next-generation products that are more durable than the last.
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@TomMainelli
Tom Mainelli
1 month
Apple executives said they think a lot about device longevity, and to drive more long-lived products, the company focuses on three key pillars: Reliability, software updates, and repairability.
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@TomMainelli
Tom Mainelli
1 month
From random drops to high-vibration tables to an IPX Chamber that simulates rain and water spray, Apple puts all its hardware through some brutal paces.
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@TomMainelli
Tom Mainelli
1 month
I had the opportunity to visit one of Apple's Durability Labs this week to see the various methods the company uses to test its hardware.
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@TomMainelli
Tom Mainelli
1 month
@LisaSu @sama Lisa asked Sam to predict what's next for AI. He says today's models feel smart and helpful, and over the next five years, they'll be able to do things we can't yet imagine. However, it will take the entire tech industry working together to make it happen.
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@TomMainelli
Tom Mainelli
1 month
@LisaSu And now @sama joins @LisaSu on stage. He says OpenAI needs more compute, both GPUs and CPUs.
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@TomMainelli
Tom Mainelli
1 month
@LisaSu Lisa says MI400 series delivers 10x performance
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@TomMainelli
Tom Mainelli
1 month
@LisaSu And heres Helios, coming in 2026.
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@TomMainelli
Tom Mainelli
1 month
@LisaSu AMD is bringing ROCm to the client! #amd
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@TomMainelli
Tom Mainelli
1 month
@LisaSu .@LisaSu says inference will grow at an 80% CAGR in the data center. Notes that AI is also extending from the cloud to the edge to the client.
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@TomMainelli
Tom Mainelli
1 month
.@LisaSu kicks things off here at the Accelerating AI event in San Jose. #AMD
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@TomMainelli
Tom Mainelli
1 month
Excited to be here at #AMD with my buddy @MAMorales2025.
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