Stream Hatchet
@StreamHatchet
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Data. Community. Campaigns. Your 360, data-first, Influencer Marketing Agency that cuts through the noise. Download our latest quarterly report below.
Barcelona
Joined July 2015
๐ซ Our New Shooter Games Report is Out Now! ๐ซ Our latest mini-report dives into the state of Shooter games on streaming: The most popular titles, how they achieved success, and how esports is crucial for Shooter games. ๐กDid you know... Since 2019, Shooter games have
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1/ Today, 65+ crypto organizations, from major trade associations to builders, investors, and advocates, spoke together with one voice: it's time for federal agencies to act. Our letter to @POTUS outlines immediate steps @SECGov, @CFTC, @USTreasury, and @TheJusticeDept can take.
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โข๏ธ The First-Ever Kick Drops Event Drums Up Hype for Rust โข๏ธ @KickStreaming made a big move this week when it launched its first ever "Kick Drops". In just the first 4 days, @playrust saw a peak daily viewership of 4.6M hours watched, 68% of which came from Kick Drops streams
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๐๐๏ธ Nintendo Vs. Copycat Games: Who Comes Out Ahead on Live-Streaming? ๐๏ธ๐ฆ Sonic Racing CrossWorlds (@RaceCrossWorlds) steered into the skid by calling out its biggest competition in the kart racing space: Mario Kart World. But did this attitude put @SEGA in pole position? ๐
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๐ฎ๐ฏ @PlayStationโs State of Play Japan Promotes Homegrown Talent ๐ด๐ฎ @Sony is getting back to its roots! Off the back of a stronger presence at Tokyo Game Show 2025, the dedicated State of Play Japan showcase underlined this strategy with more attention on Japanese titles ๐พ
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Princess Dianaโs โrevenge dressโ is backโreborn in wax.
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๐ The Outer Worlds 2: Streaming Ventures into the Arcadia system ๐ The boarding call has rung: During early access, @OuterWorlds 2 logged 1.5M hours watched and hit a peak viewership of 66K๐ Streaming captains charting this course included @shroud (310K), @CohhCarnage
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๐ @ARCRaidersGame Extracts New Fans from Live Streaming ๐ 33M hours watched and 528K peak viewers in one week... That's almost DOUBLE the launch week for Helldivers II: The best live-streaming launch for an extraction shooter ever ๐ซ Big-name streamers like @shroud (2.1M) and
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๐ก๐ Sentiment on Twitch: Gauging Game Launch Success ๐๐ก Can you actually tell if a game is going to be a hit based on live-streaming sentiment? ๐ตBlack Myth: Wukong @BlackMythGame โข๏ธS.T.A.L.K.E.R. 2: Heart of Chornobyl @stalker_thegame ๐งHogwarts Legacy @HogwartsLegacy
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๐ค๐ถ #JustinBieber on Twitch: 250K Followers in Two Weeks ๐ถ๐ค In just his first week of streaming, @JustinBieber racked up 133K hours watched and now he's closing in on 250K followers ๐ชญ Why are people tuning in? Intimacy. Bieber opened up about touring being โsuper
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Canโt beat them? Connect your broker to trade like them.
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๐ Galaxies Gaming Showcase: Stellar Coverage for Upcoming Titles ๐ #GalaxiesShow drew 48.3K peak viewers on Twitch for its October edition! And those viewers tell us which games sparked the most excitement ๐ซ Dead by Daylight: Sinister Grace led the way with 180 mentions
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๐ Pokรฉmon Legends Z-A is blasting off again on live streaming ๐ During its first week, Pokรฉmon Legends Z-A pulled in 19.2 M hours watched, with support from big-name streamers like Valkyrae (461K hours watched) and VTubers like Watame Ch. (414K) ๐ช But which of the new
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๐ค What Does Real Viewbotting Look Like? ๐ค In Q3 2025, Twitch managed to reduce suspicious channels by up to 40% in some cases off the back of public pressure ๐ But what does this viewbotting actually LOOK like? ๐ We looked at MMORPG Knight Online on Kick to find out. Among
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๐ณ Perennial Sellers: Games Growing Strong Long After Release ๐ณ Our latest study with @GameDiscoverCo shows how Elden Ring, Battlefield 2042, It Takes Two, and Phasmophobia sustained strong sales thanks to live-streaming ๐๏ธโ๐จ๏ธ From @xQc boosting Battlefield 5ร in a month to
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If youโre holding any of these NFTs congrats youโre in the @gkoi0x pre-sale: Azuki, Pudgy, BAYC, MAYC, Captainz, Milady Maker, On1force, Doodles, AKCB,Chimpers, Moonbirds, Cool Cats, Chainzoku, Nakamigos, Jirasan, Rektguy, Meebits & CryptoPunks Your PFP was made for the Arena๐ฅ
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๐จ Stream Hatchetโs Q3 2025 Live-Streaming Trends Report is out! ๐จ This quarter redefined the live-streaming landscape: ๐ค Twitch falls below 50% market share for the first time amid a major viewbotting crackdown. ๐ฑ TikTok Live enters our data for the first time, with the
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๐๐ฅค Food & Drink Brands Are Bubbling Up on Live Streaming ๐ฅค๐ In September 2025, Twitch chat had their pick of Food & Drink brands: Coca-Cola (226K mentions), Red Bull (185K), and Pringles (172K) led the conversation, showing how snacks and soft drinks have embedded themselves
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๐จ๐ฎ Megabonk: Solo Devs Powering Forward with Streaming Success ๐ฎ๐จ Over the past two years, solo devs have built some of the most talked-about games on live streaming, like Lethal Company and Schedule I with 33.5M and 29.3M hours watched in their most-viewed months๐ But
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๐ฎ Xbox dominated Twitch tech chatter in Sept with 584K mentions, far ahead of Apple (356K) & Beats (219K). Big drivers? Tokyo Game Show reveals (Forza Horizon 6? ๐), updates on the ROG Xbox Ally, and steady buzz around Game Pass & exclusives... ... plus rumblings of that
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Altcoins look dead. Until they donโt. That flip is brutal for those who gave up patience for panic.
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๐ต Music creators are the unsung heroes of live streaming partnerships ๐ต ๐ค From Rappers/Producers like @plaqueboymax and @DDG... ๐ฎ To Video Game Music Specialists like @robkovacsmusic and @The8BitDrummer... These creators blend performance and storytelling in ways few other
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