State of Digital Pub
@StateofDigitalP
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State of Digital Publishing is a digital media/publishing publication helping professionals discover new media & technology info. Follow and join our community!
Joined March 2014
📣 Announcing 2nd Annual WP Publisher Success Week!. 🗓️ 24-28 February 2025.📍 Online.🔗 Learn WordPress best practices for #digitalpublishing and #newsmedia sites. Shout-out to our partner @multidots!
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🔎 We reviewed @getStay22 – AI-based monetization solution for travel affiliates that claims to help publishers increase revenue without impacting their UX. #AffiliateRevenue #DigitalPublishing #ProductReview.
stateofdigitalpublishing.com
Stay22 is a great new solution for travel publishers and hotel affiliates looking to add new revenue streams to their websites. Read our review to find out more.
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🚀 Publishers with direct audience relationships are winning!. Those with email and user lists are experiencing record growth while the largest cohort of publishers is experiencing regressing visit numbers, explains @TylerBishop. 𝘚𝘱𝘰𝘯𝘴𝘰𝘳𝘦𝘥.
stateofdigitalpublishing.com
Discover how publishers with direct audience relationships thrive amid challenges, while traditional sites struggle in a shifting digital landscape.
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👑 𝐀𝐮𝐝𝐢𝐞𝐧𝐜𝐞 – 𝐧𝐨𝐭 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 – 𝐢𝐬 𝐧𝐨𝐰 𝐤𝐢𝐧𝐠. Learn how sites can boost their CPMs and revenue opportunities with user identity solutions in this post by @TylerBishop of @ezoic . 𝘚𝘱𝘰𝘯𝘴𝘰𝘳𝘦𝘥. #FirstPartyData #DigitalPublishing.
stateofdigitalpublishing.com
Websites using first-party data and identity solutions are seeing higher CPMs, increased ad fill rates, and revenue growth.
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💪 𝐆𝐚𝐢𝐧𝐢𝐧𝐠 𝐚 𝐂𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐯𝐞 𝐀𝐝𝐯𝐚𝐧𝐭𝐚𝐠𝐞 𝐭𝐡𝐫𝐨𝐮𝐠𝐡 𝐅𝐢𝐫𝐬𝐭-𝐏𝐚𝐫𝐭𝐲 𝐃𝐚𝐭𝐚. Learn actionable insights on collecting, managing, and monetizing #firstpartydata + developing the culture of data in newsrooms. #PubTech2024
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⚙ 𝐂𝐚𝐩𝐭𝐮𝐫𝐢𝐧𝐠 𝐅𝐢𝐫𝐬𝐭-𝐏𝐚𝐫𝐭𝐲 𝐃𝐚𝐭𝐚 𝐚𝐧𝐝 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐢𝐧𝐠 𝐏𝐮𝐛 𝐓𝐨𝐨𝐥𝐬. At #PubTech2024 Harry Brockbanks from @ezoic will present case studies of how publishers are capturing and leveraging FPD. 18-22 November. #NewsMedia
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🤖 𝐒𝐄𝐎 𝐢𝐧 𝐭𝐡𝐞 𝐀𝐠𝐞 𝐨𝐟 𝐀𝐈: 𝐄𝐦𝐞𝐫𝐠𝐢𝐧𝐠 𝐎𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐢𝐞𝐬 𝐚𝐧𝐝 𝐁𝐚𝐭𝐭𝐥𝐞𝐬 - Day 3 panel . 5 days, 5 sessions. Register for a single session or the entire event. 🔗 #PubTech2024 #digitalpublishing #newsmedia #SEO #AIO
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🚀 𝐒𝐜𝐚𝐥𝐢𝐧𝐠 𝐘𝐨𝐮𝐫 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐭𝐡𝐫𝐨𝐮𝐠𝐡 𝐀𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧 𝐢𝐧 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐚𝐧𝐝 𝐑𝐞𝐯𝐞𝐧𝐮𝐞 𝐎𝐩𝐞𝐫𝐚𝐭𝐢𝐨𝐧𝐬. Learn from Michele Bavitz from @theoreminc. Day 2 of #PubTech2024. 🔗 #DigitalPublishing #NewsMedia
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💡 𝐑𝐞𝐭𝐡𝐢𝐧𝐤𝐢𝐧𝐠 𝐀𝐩𝐩𝐫𝐨𝐚𝐜𝐡𝐞𝐬 𝐭𝐨 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭 𝐚𝐧𝐝 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 – Day 1 Panel of #PubTech2024 . 5 days, 5 sessions. 🗓 18-22 November.🔗 #digitalpublishing #newsmedia #productdevelopment
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📣 Announcing PubTech2024!. You can now register for PubTech2024 – 2nd annual virtual event for digital publishing and news media professionals. 🗓 18-22 November 2024. Agenda + registration: #DigitalPublishing #NewsMedia #PubTech2024
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2024 Gen AI x Comms Q&A Webinar. 𝐘𝐨𝐮 𝐡𝐚𝐯𝐞 𝐭𝐡𝐞 𝐨𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐲 𝐭𝐨 𝐣𝐨𝐢𝐧 𝐚 𝐐&𝐀 𝐰𝐞𝐛𝐢𝐧𝐚𝐫 𝐬𝐞𝐬𝐬𝐢𝐨𝐧 𝐰𝐢𝐭𝐡 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐞𝐱𝐩𝐞𝐫𝐭𝐬. 29 August | 4 PM AEST. Register here: #GenerativeAI #NewsMedia #DigitalPublishing
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🚀 𝐑𝐄𝐏𝐎𝐑𝐓 𝐋𝐀𝐔𝐍𝐂𝐇 𝐀𝐍𝐍𝐎𝐔𝐍𝐂𝐄𝐌𝐄𝐍𝐓. We couldn't be more proud to announce the launch of 'The 2024 Gen AI x Comms Report'. Understand how Gen #AI is reshaping media and communications work. 🔗 #NewsMedia #DigitalPublishing
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👉 𝐋𝐚𝐬𝐭 𝐜𝐡𝐚𝐧𝐜𝐞 𝐭𝐨 𝐫𝐞𝐠𝐢𝐬𝐭𝐞𝐫: 𝐌𝐨𝐧𝐞𝐭𝐢𝐳𝐢𝐧𝐠 𝐒𝐩𝐨𝐫𝐭 𝐍𝐞𝐰𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐀𝐠𝐞 𝐨𝐟 𝐅𝐢𝐫𝐬𝐭-𝐏𝐚𝐫𝐭𝐲 𝐃𝐚𝐭𝐚. 🕓 4 PM Sydney | 2 PM Singapore. #FirstPartyData #NewsMedia #SportNews.
stateofdigitalpublishing.com
Discover how to maximize the revenue potential of your current data sets with Campaignware Founder Adam Mussa. On-demand webinar.
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🏉 𝐌𝐨𝐧𝐞𝐭𝐢𝐳𝐢𝐧𝐠 𝐒𝐩𝐨𝐫𝐭 𝐍𝐞𝐰𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐀𝐠𝐞 𝐨𝐟 𝐅𝐢𝐫𝐬𝐭-𝐏𝐚𝐫𝐭𝐲 𝐃𝐚𝐭𝐚. Join our webinar next week with @adammussa19, founder of @trycampaignware. 🔗 Learn more and register: #SportNews #NewsMedia #Monetization #FirstPartyData
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Webinar: 𝐍𝐚𝐭𝐢𝐯𝐞 𝐚𝐝𝐬: 𝐬𝐮𝐬𝐭𝐚𝐢𝐧𝐚𝐛𝐥𝐞 𝐫𝐞𝐯𝐞𝐧𝐮𝐞 𝐬𝐭𝐫𝐞𝐚𝐦 𝐨𝐫 𝐛𝐮𝐳𝐳𝐰𝐨𝐫𝐝?. 🗓 25 July 2024.🕚 2 PM ET | 11 AM PT. #NativeAdvertising #Monetization #DigitalPublishing #AdvertisingRevenue
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💰 𝐀𝐫𝐞 𝐛𝐨𝐭𝐬 𝐚𝐧𝐝 𝐢𝐧𝐯𝐚𝐥𝐢𝐝 𝐭𝐫𝐚𝐟𝐟𝐢𝐜 𝐬𝐭𝐞𝐚𝐥𝐢𝐧𝐠 𝐲𝐨𝐮𝐫 𝐚𝐝 𝐫𝐞𝐯𝐞𝐧𝐮𝐞?. Join our upcoming webinar and learn how to secure your platform and protect your #adrevenue!. 🗓 11 July .🕚 11 AM ET | 5 PM CET . . #DigitalPublishing
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How is your newsroom utilizing #genAI tools?. 𝐋𝐀𝐒𝐓 𝐂𝐇𝐀𝐍𝐂𝐄: Take this 2-minute anonymous survey to share your experiences and gain access to the results of the survey + qualitative analysis and insights.🔗 #DigitalPublishing #NewsMedia
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𝐀𝐫𝐞 𝐛𝐨𝐭𝐬 𝐚𝐧𝐝 𝐢𝐧𝐯𝐚𝐥𝐢𝐝 𝐭𝐫𝐚𝐟𝐟𝐢𝐜 𝐬𝐭𝐞𝐚𝐥𝐢𝐧𝐠 𝐲𝐨𝐮𝐫 𝐚𝐝 𝐫𝐞𝐯𝐞𝐧𝐮𝐞?. Join this webinar with Kean Graham, CEO of @monetizemore , and learn how to secure your platform from invalid traffic. 🗓 11 July 2024. 🔗 #AdRevenue
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⚡ 𝐇𝐨𝐰 𝐭𝐨 𝐍𝐚𝐯𝐢𝐠𝐚𝐭𝐞 𝐒𝐆𝐄 𝐚𝐧𝐝 𝐭𝐡𝐞 𝐅𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐒𝐄𝐎 𝐟𝐨𝐫 𝐏𝐮𝐛𝐥𝐢𝐬𝐡𝐞𝐫𝐬 – Ligtning Lesson. June 6: SODP's founder Vahe Arabian will be teaching a free 45-min lesson. Grab your spot!. #AIOverviews #DigitalPublishing.
maven.com
In May, Google rolled out AI Overviews (formerly SGE) to US search results. This is one of the latest – but probably biggest – developments that pose significant risks to publishers' established...
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𝐅𝐚𝐜𝐭 𝐚𝐧𝐝 𝐟𝐢𝐜𝐭𝐢𝐨𝐧 𝐚𝐛𝐨𝐮𝐭 𝐧𝐚𝐭𝐢𝐯𝐞 𝐚𝐝𝐬: 𝐌𝐲𝐭𝐡𝐛𝐮𝐬𝐭𝐢𝐧𝐠 𝐰𝐢𝐭𝐡 @geozo_. Gain valuable knowledge on how to navigate the specifics of #nativeads . 🗓 28 May 2024.📍 Online. #MonetizationWeek #DigitalPublishing #NewsMedia
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