You’ve seen the poll results, now read the article! Here’s what the experts are saying about defining your trade show strategy. https://t.co/sKpGfwc0FP

Accessibility expert, Marc Bacon, is sharing thoughts on the new requirements and what you need to do before the upcoming European Accessibility Act is enforced on June 28, 2025. https://t.co/ZbV8uTZFh2 #healthscience #marketing #EuropeanAccessibilityAct

When budgets are tight, it can be tempting to cut marketing spending first. This article explores more. https://t.co/Rf7MtsMxmI #healthscience #marketing

This Veteran’s Day, we want to take a moment to express our gratitude to veterans, active service members, and their families. We see how your service makes a difference, and today, we celebrate you and your contributions.

Main difference between pre-2020 trade shows and those of today? Poll respondents chose cost vs. ROI and questioned whether the shows are still worth the expense, with 64% of the vote. A not-too-distant second: more casual attire came in at 36%. https://t.co/ee5ktRL5qK

Here’s a new podcast to download for your drive home or travels: New from @pharmaphorum, here are some insights into where #lifesciences companies are finding the most value in marketing investments — now and in the future. https://t.co/0NOci5NSXk

#Artificialintelligence has been a trending term this year, but do you know how it works and how it is being applied to #drugdevelopment? Here are some examples: https://t.co/8xUGfnr6Ih

Want to overcome economic uncertainty and get the most out of your marketing dollars? Watch our Q&A webinar for expert insights from our industry insiders: Ed Seguine, Lea LaFerla, Tess Dugan, and moderator Alec McChesney. https://t.co/MJPXoOVSHG

The term “patient centricity” surfaced a decade ago, but behind the buzzword, the adoption of truly patient-centric practices has often lagged. Centering patients begins with understanding their perspectives. Our recent report is a great place to start. https://t.co/IEEofg1mB2

Thank you to @pharmaphorum for hosting this conversation between #lifesciences advisor Randall Hein and #healthsciences marketing expert Krystle Buntemeyer. What are some of the biggest #marketingtrends and spends now and in the future? Find out this and more.

The results are in! Of those who weighed in on which trade show format currently makes the most sense for them and their teams, the majority (47%) selected larger national trade shows. How about you? Are the big shows working for you and your team as well? https://t.co/Xi5iM76Whu

Our market intelligence reports are sought-after industry insight. Download the primer on integrated drug manufacturing:

Say hello to the latest evolution in drug manufacturing: the #CRDMO. What are the benefits to such a collective brand? ▶▶ SCORR’s newest industry primer is in the thread below with an insightful overview of how the industry is evolving.

Every prospect is different. ▶▶ Today, we’re sharing thoughts on the blog about how content creation can be tailored to specific needs, such as CTAs designed for the top and bottom of a sales funnel. https://t.co/m8fH0MiUDB

This article shares more on how life science companies can make sure their website is in compliance and, ultimately, avoid fines or other legal action from EU officials. https://t.co/ZbV8uU0d6A #healthscience #marketing #EuropeanAccessibilityAct

Life science companies can continue to market their brand while staying cost conscious. It comes down to finding the right balance while following these principles: https://t.co/8QdnumHl1I #healthscience #marketing

Last month we were excited to celebrate these team members on their SCORRversaries. Thank you for your dedication to SCORR and our clients. SCORR means more because of you!

There’s a variety of #clinicaltrials content and stats to reference and share, all in one place, in the new resource library. #clinicaltrialsforall

Crazy contests. Flashy foods. Everyone at a trade show is trying to get noticed. But, what is YOUR “trade show truth”? ▶▶ Learn to evaluate trade show attendance from your perspective, including your goals, budget, and the impressions you want to make. https://t.co/EfTBSySWXn

Have a question about maximizing life science marketing in an economic downturn? Odds are we answered it in our Q&A! Watch now for insights on budgeting, strategizing, and the importance of alignment, as our in-house expert, Tess Dugan, discusses here. https://t.co/ve05EDpTl7