NüPOINT Marketing
@NuPOINTMktg
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Moving people to take action through research and marketing.
HQs in AZ and DE
Joined December 2010
Following Contact One’s new website, we created a successful digital marketing campaign that aggressively drives traffic to it. Goals: minimize the SEO decline due to removing their old sites and properties, bring in higher quality leads, and build brand awareness.
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It’s great to be a part of Contact One’s marketing evolution. After years of growth resulting in four websites, multiple Google My Business properties, social media profiles and Google Adwords, we consolidated all their digital assets into one unified brand and voice.
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Marketing sustainability practices plays a key role in how we celebrate Earth Day. Our latest VIEWPOINT offers strategies for communicating authentically and ensuring your practices align with your customer's values. https://t.co/TkYcVRRUPo
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The identity we created for Tucson Connected captures elements of the southwest and Cox Communications’ identity - the lead partner in the initiative to bring high-speed internet to Southern Arizona residents with limited funds.
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Cross-cultural knowledge helps marketers understand the values, needs, and preferences of a targeted group of consumers. Read our VIEWPOINT blog about how we used cross-cultural competency in our award-winning bilingual Tucson Connected marketing campaign. https://t.co/qT7OiGBTEP
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Our CEO, Mary Rowley, finds inspiration in Katherine Johnson, who persevered over race and gender barriers to become a NASA research mathematician, in turn making space travel a reality.
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Proud to receive an ADDY for such important work with @CoxComm on the Tucson Connected campaign. This campaign reached audiences who needed internet connectivity the most, many of whom couldn’t afford it, thus limiting their ability to compete for education or employment.
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Have you ever noticed all the things that annoy you about the websites you visit? There are the obvious things, like slow load times and sites not optimized for mobile. Here are five of the most common things that drive people away from your site. https://t.co/0JCj4QnKXH
nupointmarketing.com
NüPOINT's blog explains common website mistakes, UX issues that should be avoided, and what you should do if you encounter issues.
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All you need is love... But a little chocolate now and then doesn't hurt. Charles M. Schulz Happy Valentine's Day!
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Where did the last month go!? Sharing now because late is better than never! 😁 #Client OptumCare Primary Care Clinics’ employees stuffed Halloween bags for @PCOAging members. #tucsonaz #nupointmarketing #marketingagency #publicrelations #communityrelations
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Are you thinking of rebranding in the new year? Colors have powerful emotional impacts. #tucsonaz #tucsonsmallbusiness #nupointmarketing #marketingagency #wilmingtonsmallbusiness #creatives #creativeagency #graphicdesign
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We’re all about reputation management, trust and integrity. No “spin” over here. 😊 #tucsonaz #tucsonsmallbusiness #nupointmarketing #marketingagency #wilmingtonsmallbusiness #creatives #creativeagency #graphicdesign
nupointmarketing.com
Every business is engaged in public relations. But what is it actually all about and how can companies develop sound PR strategy?
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The Delaware Center for Contemporary Art needed to re-ignite community engagement. Click on the link to read about how NüPOINT helped give the DCCA its current brand identity: https://t.co/tF9QchzSWp
#NupointMarketing #Branding #DigitalMarketing
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Happy Labor Day! Today we recognize the many contributions of America’s workers. Among other things, organized labor created the very idea of the “weekend.” Now go and enjoy the long weekend…and be sure to thank Labor! #LaborDay2020
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How do you make a heating and air-conditioning service brand fun? Call NüPOINT. When Hillside Heating & Cooling wanted new commercials, we turned what could be perceived as a weakness into a strength. Click the link to watch: https://t.co/HRc16p0qt3
#NupointMarketing #Branding
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The @UnitedWayDE and @ywcade 21-Day Racial Equity Challenge is ongoing. Take the challenge and find resources at
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Today's #clientspotlight is Wilmington Montessori School. We are so glad that they are able to have in-class learning, and that they are taking the necessary steps to keeping their students, staff, and community safe. Way to go WMSDE! https://t.co/KDs2bLdaPE
facebook.com
#WMSbacktoschool #professionaldevelopment is underway! We’re preparing to safely open for on-campus learning next week and looking forward to lots of...
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NüPOINT has had the pleasure of working with dozens of nonprofit organizations over the years, right through the present. Supporting them as they support their communities is some of the most fulfilling work we do. Thank you to ALL of our many nonprofit clients. #NonprofitDay
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Wanted to share this post from @Contact One for all the business owners out there. Contact One is an award-winning call center, and they're offering solutions that can help your business stay afloat during uncertain times. https://t.co/OBp82J2AcS
#ClientSpotlight #ContactOneAZ
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QFix, a Wilmington-based client, needed to overhaul its massive website. NüPOINT's job was to figure out how to humanize a clinical industry website with thousands of medical products and a shopping cart. Follow the link to read more> https://t.co/VZtKOyLMTm
#marketing #webdesign
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