
MARKETECH APAC
@MarketechAPAC
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MARKETECH APAC is a marketing-centric publication focusing on the Asia-Pacific region.
Philippines
Joined July 2020
Ford Philippines is inviting proud Ford drivers to join their latest campaign, #iDriveFord, to show off their driving stories. #campaign #automotive #philippines.
marketech-apac.com
Ford Philippines introduces the #iDriveFord campaign, inviting owners to share stories and experiences that showcase their vehicles.
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In a bid to foster a safer digital environment, the Creator and Influencer Council of the Philippines (CICP) has issued a position statement against illegal online gambling promotions by creators and influencers. #regulation #advertising #philippines.
marketech-apac.com
The Creator and Influencer Council of the Philippines (CICP) issues a firm statement against the promotion of illegal online gambling, setting clear standards for creators and supporting government...
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Tired of your fries getting swiped? @McDonalds Taiwan has rolled out a new campaign featuring ‘Kung Fries’—a tongue-in-cheek martial art designed to help people defend their fries from sneaky fingers. #marketing #creativecampaign #taiwan.
marketech-apac.com
Tired of your fries getting swiped? McDonald’s Taiwan has rolled out a new campaign featuring ‘Kung Fries’—a tongue-in-cheek martial art designed to help people defend their fries from sneaky fingers.
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The initiative highlights @Sephora’s offering of more than 1,500 foundation shades, encouraging consumers to use makeup as a form of self-expression. #marketingcampaign #inclusivity #asiapacific
marketech-apac.com
The initiative is positioned as part of Sephora’s global brand platform, ‘We Belong to Something Beautiful’, and highlights the company’s offering of more than 1,500 foundation shades, encouraging...
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Popular flavored fries brand @PotatoCornerPH from the Philippines is now in Taipei, Taiwan. #marketexpansion #partnership #taiwan.
marketech-apac.com
Potato Corner Taiwan opened its first store in Taipei’s Xinyi District and partners with Fujin Tree Group to expand across Taiwan.
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The ASEAN Foundation has partnered with Vero to lead regional media engagement for the "AI Ready ASEAN" programme. Backed by a $5 million grant from it aims to train 5.5 million people, with 800,000 receiving AI literacy training.
marketech-apac.com
The ASEAN Foundation and Vero have partnered on the "AI Ready ASEAN" programme, a major initiative with a $5 million grant from Google.org aimed at improving AI literacy for 5.5 million people in...
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Publicis Groupe Hong Kong has elevated Halo Cheng to executive creative director and Stratos Efstathiou to head of art, alongside four more senior creatives. #agencynews #creatives #hongkong.
marketech-apac.com
Publicis Groupe Hong Kong has elevated Halo Cheng to executive creative director (ECD) and Stratos Efstathiou to head of art, while also adding four senior creatives to its team.
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Chariot Agency will continue to handle creative duties for MISC Group, with new campaigns scheduled to roll out in the fourth quarter of 2025 and into 2026. #agencymandate #creative #malaysia
marketech-apac.com
Chariot will continue to handle creative duties for MISC Group, with new campaigns scheduled to roll out in the fourth quarter of 2025 and into 2026.
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Singapore’s Yeo’s recently hosted a three-day activation celebrating SG60 through ‘kampong’ games revival. #activation #sg60 #singapore.
marketech-apac.com
Yeo’s celebrates SG60 with Kampong Games at One Holland Village, reviving childhood favourites and the kampong spirit of community.
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Dentsu Indonesia has appointed Lucky Handoko as general manager of Dentsu Creative Indonesia, and elevated Defri Dwipaputra and Rangga Immanuel to dual chief creative & experience officer (CCXO) roles. #agencynews #appointment #indonesia.
marketech-apac.com
Indonesia – Dentsu Indonesia has strengthened its creative leadership with the appointment of Lucky Handoko as general manager of Dentsu Creative Indonesia, alongside the elevation of Defri Dwipapu...
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ORO said that the leadership changes are aimed at strengthening its presence in Thailand and across the ASEAN region. #marketing #leadership #thailand
marketech-apac.com
Maneerat has extensive experience in digital marketing and business development, having led initiatives for brands in the retail, FMCG, automotive, and electronics sectors in Thailand.
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Havas India has launched Gate One, a new consultancy focusing on business and digital transformation. This expansion aims to enhance services for clients in the region with expertise in areas like AI, data, and customer experience. #agencynews .
marketech-apac.com
Havas India introduces Gate One, a global business and digital transformation consultancy, to the Indian market. The new practice aims to expand Havas's capabilities in areas like AI, data strategy,...
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Smart Telecom is taking a new step to fight scams. The company announced it will now use only its full domain address, in all official text blasts to protect customers from fraudulent links. #domain #telecom #philippines.
marketech-apac.com
Smart Telecom is changing its text message policy to use only full domain links, aiming to protect customers from scams and phishing. Learn more about the company's anti-fraud efforts and how to stay...
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In the statement from Prive Group, they have concluded that the combination of external market challenges and rising operational costs leaves them with no viable path forward. #businessoperations #foodandbeverage #singapore
marketech-apac.com
In the statement, they stated that said decision has not come lightly, and after much reflection, they have concluded that the combination of external market challenges and rising operational costs...
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GCash has launched a new "Tap to Pay" feature, expanding its payment options for users. The new NFC-based solution, enabled through a collaboration with Alipay+ and Mastercard, allows for contactless payments at millions of locations globally.
marketech-apac.com
GCash introduces a new "Tap to Pay" feature, allowing users to make contactless payments at over 150 million Mastercard-accepting locations worldwide. Learn more about the technology and its global...
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Trend Micro Incorporated is the newest McLaren Formula 1 team partner for the rest of 2025 and onwards. #partnership #formula1 #sports.
marketech-apac.com
McLaren Racing announces Trend Micro as Official Partner of its Formula 1 Team, strengthening innovation and cybersecurity.
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As the new managing director of Cedar Hong Kong, Mark Tjhung will oversee the agency’s Hong Kong office and its portfolio of work, which includes key accounts such as Cathay and The Hong Kong Jockey Club. #marketing #appointment #hongkong.
marketech-apac.com
Cedar Hong Kong, a content marketing agency under BBDO Asia Pacific, has named long-time executive Mark Tjhung as its new managing director.
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Young Min Ha is Cheil Indonesia’s new head of retail marketing for @SamsungMobile, with his background as lead for retail strategy for Samsung Mobile and Consumer Electronics at Cheil KSA. #retailmarketing #appointment #indonesia.
marketech-apac.com
Cheil Indonesia appoints Young Min Ha to lead retail marketing, driving in-store innovation and shopper engagement from his experiences.
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Under the agreement, Young Master’s products will be distributed through @carlsberg's network, as well as through speciality stores and premium supermarkets in Hong Kong and Macau. #marketing #partnership #distribution.
marketech-apac.com
Carlsberg Brewery Hong Kong and Young Master Brewery have formed a strategic partnership under an exclusive distributorship agreement, covering the distribution and sales of Young Master’s full range...
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The Department of Trade and Industry (DTI) has approved a new classification system for the Philippine creative economy, aiming to provide a standardised way of measuring the sector, from advertising to design. #creativeindustry #marketing #philippine.
marketech-apac.com
The Department of Trade and Industry's Creative Industries Council has endorsed a new classification system to measure the creative economy. Read about this new standard and other initiatives,...
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