LaunchSquad
@LaunchSquad
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Storytellers for change-the-world companies. Find us on Threads: https://t.co/9il7aQrGnR
SF, NYC, Boston, Chicago
Joined April 2008
From all-electric planes to AI-powered drones, early-stage climate and energy startups are no strangers to media skepticism 🗞️ In our latest piece, we explore the steps to take from Day 1 to build trust—and what to do if the headlines still go sideways: https://t.co/wgUSpmhOMU
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Safety, waste & climate are key to the future of sustainable materials, says Leah Ford of @CjBioMaterials ♻️ Read our Q&A for insights on bioplastics, communication strategies, and the role consumers play: https://t.co/2LHoj6ysIT
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One four-letter word continues to dominate the conversation: eggs 🥚 As prices for meat, dairy, and eggs continue to rise, it’s time for vegetarian alternatives to shine. We explored how innovators can craft narratives to truly resonate with consumers. https://t.co/KwjCdhAuQd
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The view from last week’s USEA February press briefing? Uncertainty is the only certainty. We dove into the conversation and unpacked the energy communications pathways companies and investors can take amid all the chaos ⚡ Read more here: https://t.co/bWH4ib4q0Y
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In 2025, #climate storytelling needs a shift toward stories rooted in community impact, real-world benefits, and emotional resonance. Read more of our #climatecomms predictions for next year:
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The future of app building is here — client @airtable launched Cobuilder today, the fastest way to create no-code applications. The co’s latest tool taps into the power of AI to make it simpler than ever before to take concept to reality on Airtable:
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Client @workera_ has launched an exciting FREE skills assessment for individuals to verify their AI skills in 10+ sought-after domains, including Deep Learning, GenAI, ChatGPT, and more. Learn where you rank here:
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Loved @challengersmov? Then you'll love client @on_running's newest promo video featuring @Zendaya and @rogerfederer battling it out on the court for an 'air tennis' match as seen this morning on the @TODAYshow. 🎾 Check it out below 🎾 https://t.co/6N9enNNyWB
today.com
After proving her tennis acting skills in the film “Challengers,” Zendaya went head-to-head with Roger Federer for a new commercial for the On athletic brand.
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Client @on_running is constantly pushing the envelope in designing products with minimal impact on the planet. Read more about the latest in sustainable innovation from the co here:
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Today, our client, the @ICF Climate Center, published its flagship report on the rising exposure to extreme heat in disadvantaged communities. Thanks to @Harry_Stevens at @washingtonpost for his reporting. Read more here:
washingtonpost.com
New research shows that by 2050, large areas in California, Arizona, Nevada and Texas will experience months of temperatures high enough to compromise the grid.
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Client, @americangiant and CEO @bayardwinthrop set out in 2015 to bring production of an American staple, flannel back to the US. This journey struck a nerve with @skurutz, who chronicled Bayard’s quest in his book, American Flannel, out now! Read more:
gq.com
For his new book 'American Flannel,' Steven Kurutz spent three years documenting one company’s epic struggle to create a 100% American-made flannel shirt.
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🐠 Ready to attend the school of SXSW — and learn more about responsible ocean CDR from @sifangchen, @JessicaNCross, @equatic_tech, and @ktlebling. See you on 3/14, Austin. More details: https://t.co/Xs7IThTj7l
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Client @hellolanding did it again. Unlimited flights + stays. Just $1495. After introducing the 1st membership for flexible living, they're still reimagining the way we live + rent. Their latest collab with @flyfrontier unlocks adventure like never before.
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"An incredibly fascinating story" - we couldn't agree more. American Flannel by @skurutz is out this spring, featuring long-time LS partner @bayardwinthrop and @americangiant.
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Congratulations to @JanWurzbacher and @ChristophGebald, co-founders & co-CEOs of our client @Climeworks, for their inclusion on the inaugural @TIME100 Climate list! Read more about how they are leading the fight against climate change here:
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Today in The Cooler, we talk with @congruentvc's @CleanVC about how important climate storytelling is to financially mainstreaming #cleantech solutions, and how #climateinvestment has evolved over the course of his career. Check out our full convo here: https://t.co/4C8pXGHpdG
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In today's edition of #TheCooler, @mcalderone shares some of his key takeaways about climate comms from #Verge23 sourced from some of the best minds in the biz. Check out the link below for his thoughts & subscribe to The Cooler for more: https://t.co/FpTAJVApfR
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Today on The Cooler, we caught up with @mfarbs, LaunchSquad alum and co-founder of GreenStory – an environmental storytelling agency. Check out the link to read more of our convo, and don't forget to subscribe to The Cooler for more! The Cooler: https://t.co/ethiTz0tpV
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Congrats to client @oxidecomputer on today’s launch of the world’s first commercial Cloud Computer. It’s a marvel of engineering that promises to upend the economics of cloud computing. Read more:
thenewstack.io
The company hopes to break the centralized, rental-only model of the major cloud computing providers.
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Huge congrats to @simberobotics & @equatic_tech for being honored on @TIME's Best Inventions of 2023 list! Our team is proud to work with companies that are changing their industries & the world. 📷 Read more at https://t.co/6dByxl4hvE
#TIMEBestInventions
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