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Knotch

@KnotchInc

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Marketing technology built to drive business outcomes for Content, Demand Gen, & Growth Marketers. Proud parent of PathwayIQ & ContentEQ

New York, NY
Joined June 2012
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@KnotchInc
Knotch
1 year
With AIQ, Knotch shifts the focus to what truly matters: performance. AIQ empowers marketers to create, optimize and deliver digital experiences that drive tangible business results 🙌. Learn more:
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@KnotchInc
Knotch
1 year
What #contentcharacteristics resonate with your audience? Which formats and topics engage them? 🎇 Generative AI, when wielded strategically, can automatically uncover these insights, allowing for informed content optimization 📑. Learn more in our blog:
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@grok
Grok
5 days
The most fun image & video creation tool in the world is here. Try it for free in the Grok App.
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@KnotchInc
Knotch
1 year
You won't want to miss this conversation with Suku Krishnaraj, CMO of Sumo Logic, as he shares insights into his unexpected foray into #marketing, guided by a genuine passion for understanding customer behavior and market opportunities 🏦. Listen here:
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@KnotchInc
Knotch
1 year
At #ProsAndContent2024, we dove into the future of marketing, where data-driven storytelling and powerful visualizations are key. Ready to see how Knotch can help you harness the power of content? Request a demo today and discover the #futureofmarketing:
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@KnotchInc
Knotch
1 year
At #ProsAndContent2024, we discussed the importance of using journeys as frameworks to develop the right experiences. Request a Knotch demo today and see how we can help you measure what matters:
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@KnotchInc
Knotch
1 year
What is the true power of AI, and how are #modernmarketing teams currently using it? Check out our infographic to learn more ➡️:
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@KnotchInc
Knotch
1 year
Why was #ContentConnect2024 so unique? .🌟 Watch the full event on demand now: 👉
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@KnotchInc
Knotch
1 year
Mediocre content creators beware: if you're not adding value, AI can easily replace generic content. Watch the full session on demand to learn more about the #futureofcontent creation and the importance of fine-tuning generative AI:
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@KnotchInc
Knotch
1 year
By focusing on psychographic value drivers and storytelling, brands can create impactful content without flooding the zone or over-engineering. ✨. Watch the full session from #ContentConnect2024 now:
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@KnotchInc
Knotch
1 year
At #ContentConnect2024, SmileTrain's Brandon Lawson highlighted the insights he gathered, including the value of addressing common concerns and challenges in large organizations, where content can often be subjective. 🤔. Watch the event on demand now!
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@KnotchInc
Knotch
1 year
"At Carta, everyone producing content is keenly bought into the metrics we’ve assigned." - Nicole Baer, CMO, Carta. Clear goals settle creative anxiety and align efforts. 🎥 Watch the full session from #ProsAndContent2024 on demand now:
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@KnotchInc
Knotch
1 year
"Content Connect was my favorite event of the year! The convergence of data, content, AI, and storytelling by the speakers was incredible.". 🎥 Did you miss it? 🙌 Watch the full event on demand here: #ContentConnect2024
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@KnotchInc
Knotch
1 year
In a dynamic discussion at #ContentConnect2024, Carla Hassan, CMO of JPMorgan Chase & Co., and Chris Stang, CEO of The Infatuation, delve into the challenges and solutions in content management at scale. 👀 Watch on demand:
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@KnotchInc
Knotch
1 year
At #ProsAndContent2024, we explored the practical applications and current experiments in the AI space. 🤖 . Watch select sessions from Pros & Content on demand now, and gain insights into how AI is transforming #contentmarketing:
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@KnotchInc
Knotch
1 year
🎤 Jason Brock, VP of Performance Marketing at St Jude, learned through Knotch Insights that patient stories, not science and research, resonate more with their high earner segment. Request a demo today:
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@KnotchInc
Knotch
1 year
Only 50% of marketers feel confident in maximizing AI's value for their organizations. Current tools like OpenAI and ChatGPT excel at generating copy quickly but often lack the depth to drive real results. Learn more:
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@KnotchInc
Knotch
1 year
Discover the power of a connected journey! Learn more about how Knotch can give you an X-ray into your content journey:
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@KnotchInc
Knotch
1 year
35% of marketers have yet to adopt AI, according to Knotch research. But Knotch AIQ can help you overcome AI barriers. At the heart of AIQ lies a dedication to performance-first content creation ⛰️. Learn more about it here:
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@KnotchInc
Knotch
1 year
Not all marketing measurement is created equal. 👓 Want to learn how Knotch can help you measure what matters? Request a demo here:
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@KnotchInc
Knotch
1 year
Jenn Eldin, SVP and Head of Content Marketing at Bank of America, shares insights at #ContentConnect2024 on overcoming ad fatigue and stepping up our creative game. Learn how Knotch can transform your content strategy at
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