Google is rolling out a global update changing how ads appear in Search results... and it’s a big one. Who else has seen this?

many eCom stores I see don't use this campaign type.. DEMAND GEN my advice is Use only Demand Gen if... 1. You have strong visual creatives 2. You’ve had success on paid social platforms 3. Your low-funnel campaigns are saturated Don’t use it if: - Tracking is broken. -

Simple funnels win for low-value products 🏆 Run a conversion campaign to get sales📈 Then retarget those who showed interest but didn’t buy. Keep your ads on-brand and visually consistent. Generic designs weaken trust, refine them with Canva or your design tool. #SalesFunnel

Sometimes a walk with the gang is all you need 🥰

everyone’s bidding on the same $3 CPC keywords meanwhile we’re scaling brands with $0.07 clicks just dropped a full breakdown: 4 landing page types + swipe file nobody else is running this but it’s how we take brands from 6 to 8 figs like + reply “LP” i’ll dm you the

So stop tweaking bids and start training the algorithm with better ideas ⚡

Here’s the play: 👉 Broad targeting 👉 100+ creatives in rotation 👉 Clean conversion data (CAPI or bust) 👉 Constant creative sprints, launch, learn, repeat You’re not an ad buyer anymore, you’re a creative scientist running experiments inside Meta’s AI brain 🧠

The Meta Andromeda update flipped the ad game on its head 🔥 Forget obsessing over audiences, it’s data + creative now. You don’t manage ads anymore… you feed the machine.

This system alone has generated $20M for my clients. All thanks to iterating on their winning ads. I’m sharing our internal 15-page Iteration System we use to scale 8-figure brands/saas. You’ll find: - When to iterate - What to change (hooks, intros, pacing, most people get

Opportunity score goes up Performance goes down It's a pattern

I made a quick walkthrough vid on this, check it here: https://t.co/exEi61sw2O

Google Ads won’t apply your experiment changes until it hits 80% confidence 👀 It basically waits until it’s sure your test is working before rolling it out. No guesswork, just data. Have you seen this in action yet? Would you wait for Google’s 80% before making changes?

Shocking Google Ads discovery: Ads mentioning price get 60% fewer clicks but 3x higher conversion rates.

Meta Andromeda’s update has changed EVERYTHING I’ve just updated our scaling strategy for our 8-dig DTC clients. So here’s the exact mini-guide on how you can follow it today: - Why your ads have stopped scaling - The 2 survival paths you can take now (& in 2026) - How to

Use AI to find winning ads for your product I built a Comet prompt for @perplexity_ai that harvests the top Meta + TikTok ads, ranks them and then returns the top 10 performers What you’ll get: - Swipefile with links to winning ads - Public Score ranking (Days active, variant

The biggest mistake I see in Meta ad accounts:

This time last year we were making our way onto Ilha Grande in Brazil to meet up with some friends, drink cocktails on the beach, swim in the sea, sip coconuts after sweaty jungle walks. Loving life! ☀

Set up your partnership ads right 🏆 Connect your FB and IG assets, page, ad account, catalog, pixel, IG profile. If one’s missing, your tracking won’t work right 💯 Go to Business Settings, share the assets, give full control, and send the invite 🚀

New video ads dubbing feature spotted under Internal Tools tab in Google Ads. I can't access it, but it says "this feature is currently in an experimental phase and is not yet available to all users." Curious to see what it looks like & when it will roll out to all users.

Holy sh*t! Sora 2 + n8n is completely nuts 🤯 This automation creates unlimited UGC videos using OpenAI's new Sora 2 model. Fully automated inside n8n. Zero manual work. Perfect for DTC brands & agencies who need UGC content at scale. But instead of paying influencers $500+