Infernotions Tech
@Infernotions
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Helping marketers get their bonuses since 2009.
Toronto
Joined November 2012
How to forecast demand and plan inventory using simple website traffic analytics
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ANA questions agency practices in investigative expose, recommends audits on media spend - Polytab Attribution
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Investigators have uncovered evidence that media agencies are accepting cash rebates from media companies. ANA membe… https://t.co/JpFRrPxpSH
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How to set up and use Polytab to measure display view through performance
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How to set compensation strategy and manage affiliate network using #Polytab #attribution tech
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IRCE 2016: top questions about marketing #attribution from web retailers
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Ad tech in turmoil – Criteo sues Steelhouse for false attribution. Steelhouse pushes back. Who’s right?
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Great talk! @mbf61 on marketing to millenials @stevemadden. No barriers on mobile purchase path. #socialshopper is engaged and loyal #IRCE16
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Get the complete view on marketing spend & strategy with Polytab attribution tech. Join us at Booth 1684 #IRCE16
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How to set up tracking for offline (phone or store) sales attribution
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See the best attribution technology for SMB retailers in Chicago at the IRCE, June 4-7
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How to set up Polytab attribution tracking using Google Tag Manager
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Thank you to all #etailwest attendees for coming by to discuss #attribution with https://t.co/Oj7TVqueyo
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What kind of leads are affiliates delivering? What's the quality of the leads? What's their LTV? See attribution demo at Booth918 #etailwest
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Does display work? Separate prospected from remarketed purchasers. Attribution demos at Booth 918 #etailwest
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How does TV impact retail sales? What kind of traffic does TV drive? How to measure impact https://t.co/F0tepGcaR2
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How should retailers measure impact of TV advertising on sales?
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"Click-through rate is not the right metric to measure brand impact" - @Nielsen research
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Retailers will spend more on display than search in 2016. Is the money well spent?
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US Digital Display Ad Spending to Surpass Search Ad Spending in 2016 https://t.co/Ysrn9MOQBg via @eMarketer
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