IMC Licensing
@IMCLICENSING
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IMC is a #licensing agency that works with #brands and #manufacturers to develop great new products!
Joined April 2009
In licensing, short-term wins can create buzz — but long-term strategy is what drives true program success. In our latest blog, we break down the benefits of each and how they can work together, with long-term strategy as the foundation. https://t.co/X3ZqXNHUti
imclicensing.com
To determine whether you should focus on long-term vs. short-term licensing, keep these tactics in mind when crafting your licensing strategy.
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We're thrilled to welcome Andrew Kallstrom as our new Account Director! He brings years of experience in marketing, licensing & brand partnerships. Learn more about Andrew here - https://t.co/YhWPvfeny2
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Got questions about brand licensing contracts? Check out what questions we hear the most often and answers from experts in this FAQ post. https://t.co/YMHPg4yDEH
imclicensing.com
Brand licensing is a powerful way for businesses to expand their reach, enter new markets, and generate revenue. Whether you’re managing a global brand, launching a licensed product line, or revisi...
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Licensing Expo 2025 reminded us of why we love this industry: the collaboration and the shared passion for extending brands that resonate. Check out our recap from the world’s premier licensing event! https://t.co/1oAGX6pIc3
imclicensing.com
Another Licensing Expo is in the books, and what a week it was! As always, Las Vegas delivered the energy, excitement, and endless opportunity we’ve come to expect from the world’s premier licensing...
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We have found there are five key pillars that determine long-term success in licensing deals. Check out what impactful elements contribute to strong partnerships and programs. https://t.co/JzJ3rt7n3O
imclicensing.com
Several factors determine whether a licensing strategy will yield results and grow successfully, but these are the 5 pillars to know.
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IMC is honored to be included again in @licenseglobal's Top 20 Agents list! We are so grateful for our long-term clients and partners as we continue to see our fewer, bigger, better philosophy drive success and growth. https://t.co/u3QRVAeeaw
imclicensing.com
IMC Licensing named top 20 global licensing agencies
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The IMC team is excited to announce our newest team member, Rachel Fowler, who joins us as an Account Manager. Welcome aboard, Rachel! https://t.co/WiTVy7q6xx
imclicensing.com
IMC is thrilled to announce our newest team member, Rachel Fowler.
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Online dating and licensing... Explore the red flags of using online business matchmakers and why partnering with an agency is better. https://t.co/pd0el23Sbf
imclicensing.com
In today's fast-paced digital world, finding the perfect partner—whether romantic or professional—has evolved significantly. Now we are starting to see digital business matchmakers use similar...
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IMC is excited for our new partnership with Duluth Trading Co. and can't wait to develop new partnerships to engage Duluth’s passionate fan base. https://t.co/geD3z4YRT5
imclicensing.com
Duluth Trading Co. Appoints IMC as Exclusive Licensing Agency
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Check out our latest blog where Stephen Reily, our CEO and Co-founder, illustrates how food and beverage brands can support the holy grail of licensing. https://t.co/QnYPn0M1FP
imclicensing.com
If licensing is a good fit for the brand strategy, there are a variety of food and beverage licensing options available. Learn more.
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Entrusting your brand to another company is a big deal. IMC's Jacky Kuerzi shares five ways to evaluate a potential licensee. https://t.co/1aSNi23xSE
imclicensing.com
Entrusting your brand to another company is a big deal. Here are five points to consider when deciding to partner with a potential licensee.
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ICYMI: Stephen Reily, IMC’s CEO and Co-Founder, shares his thoughts on “forever” partnerships in licensing, specifically in the food & bev category. https://t.co/Cg5gYjCVhY
imclicensing.com
"Forever" partnerships in food and beverage licensing are traditionally not recommended. However, at IMC Licensing, long-term, impactful deals are our goal.
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Stephen Reily, IMC’s CEO and Co-Founder, is once again featured in @licensemag as he discusses why familiarity and frequency of interaction with a brand are the biggest drivers of licensing success. Check it out! https://t.co/75UKAWEBmF
imclicensing.com
Stephen Reily, IMC’s CEO and Co-Founder, is once again featured in License Global Magazine as he discusses why familiarity and frequency of interaction with a brand are the biggest drivers of...
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“Forever” partnerships in food and beverage licensing are traditionally not recommended. However, Stephen Reily, IMC’s Co-Founder and CEO, talks about how a long-term partnership is still the goal. https://t.co/Cg5gYjCVhY
imclicensing.com
"Forever" partnerships in food and beverage licensing are traditionally not recommended. However, at IMC Licensing, long-term, impactful deals are our goal.
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Did you participate in Amazon’s Prime Day? Check out why some brands and their licensed products choose not to partake in these types of sales events. https://t.co/hLVQ7wZwjp
licensinginternational.org
By Mark Seavy As Amazon’s Prime Day marks its 10th anniversary, heightened competition from other retailers is challenging the discounts that once separated Amazon’s sales
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ICYMI: IMC’s latest blog shares why guaranteed minimum royalties are a necessity and how they should be calculated. Check it out. https://t.co/7y6k00XrOs
imclicensing.com
Licensing agreements are different from other marketing initiatives and contracts. Learn more about royalty accounting and guaranteed minimum royalties.
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We had a great time at IMC Family Day 2024. Check out these adorable future account managers!
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IMC’s Maria Janis is featured in @Licensing_Intl's People Profile. Check out how Maria came to be the licensing rock star she is! https://t.co/1aZPGABScm
licensinginternational.org
The global licensing community is powered by an incredible group of professionals whose diverse backgrounds and creative energy drive innovation and excellence. Each week we
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Guarantees, while some may see as a risk, are a necessary part of a licensing agreement. Learn why and how these should be calculated in our latest blog. https://t.co/38TbQ0gDG0
imclicensing.com
Licensing agreements are different from other marketing initiatives and contracts. Learn more about royalty accounting and guaranteed minimum royalties.
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