Free The Bid
@FreeTheBid
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We’ve evolved! Follow @freethework and join our community!
Joined June 2019
Our founding partners @ProcterGamble worked with innovators @CelineTricart and @Eliza_McNitt on two VR projects, "Look Again" and "Drip Drop," that highlight the importance of #diversity and #inclusion within the creative industry. #FREETHEWORK
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ICYMI: our founder @Almaharel and @ProcterGamble's Marc Pritchard chatted at #CannesLions2019 about the launch of #FREETHEWORK with @Variety #FTWCANNES
variety.com
Founder of Free the Bid Alma Har'el and the CBO of Proctor & Gamble spoke about joining forces for the campaign.
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"We live in a world where we are looking at diversity and inclusion in a bit of an echo chamber." @Almaharel ICYMI: #FREETHEWORK @adage
adage.com
Free the Bid founder's new platform, backed by P&G, Facebook, AT&T, Amazon Studios, will further promote under-represented talent.
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"It starts with a business case for diversity … if I can find diverse teams, you’re going to have better (advertising) work and that better work translates into business results." @ajlucio5 at @facebook on the power of #freethebid and #FREETHEWORK.
"This is something that appeals to people across the board, not only in the diversity ‘echo chamber’ but outside of it." @CNBC spoke with @Almaharel and founding partner @ajlucio5 at @facebook on #FREETHEWORK
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The incredible @Almaharel introduces @freethework on the @Google beach. The project’s aim is to “treat talent discovery with the same urgency & innovation. When you’re not working with new creativity, you’re missing out on a renaissance of talent” #CannesLions
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Congrats @Almaharel and @FreeTheBid for driving up those #femaledirector numbers!! Keep it free 📽️ #ExpandtheStory #ChangetheWorld.
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RT @TraceeEllisRoss: Check out my playlist (and the amazing others) on #FREETHEWORK, a curated platform by @AlmaHarEl made to help women an….
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RT @FreeTheBid: "FREE THE WORK plans to include far more than directors as well as increase the number of women, trans identifying, nonbina….
fastcompany.com
Sensory branding is back, baby! Plus 'Roma' director Alfonso Cuarón gets it.
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RT @FreeTheBid: “Creativity loves diversity” Marc Pritchard @ProcterGamble opens the Cannes Speakers Lounge #FREETHEWORK panel! https://t.c….
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"Given the right tools, I know we will open our eyes and reach a renaissance of creativity." @Almaharel #FREETHEWORK #FTWCANNES #CanneLions @FreeTheBid
campaignlive.co.uk
Procter & Gamble, Facebook, AT&T and Amazon Studios have joined Alma Har'el to help increase diversity among filmmakers.
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RT @FreeTheBid: We’re taking Free The Bid to the next level with FREE THE WORK, a talent-discovery service that spotlights underrepresented….
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