IFA
@Franchising411
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The official account of the International Franchise Association, representing over 1,400 franchise brands and 831,000 franchise small businesses nationwide.
Washington D.C.
Joined March 2009
This week, I traveled to Atlanta for the @Franchising411 / @franupdatemedia Franchise Leadership & Development Conference. Always a great opportunity to hear from industry leaders, share strategies, and celebrate the growth of #franchising. A few key takeaways stood out (1/3):
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Following IFA’s acquisition of Franchise Update Media this summer, IFA CFO Amy Brown joined a @ceoupdate panel with trade association leaders to discuss the role of mergers and acquisitions in advancing mission impact. Amy highlighted how this strategic move strengthens IFA’s
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$5 Million IFA Campaign Emphasizes Local Ownership #franchisenews #IFA #FranchiseMeansLocal @Franchising411
https://t.co/KqKqkk0nUx
franchisewire.com
The IFA’s $5M “Franchise Means Local” campaign highlights real stories of franchisees supporting local communities.
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You’re in the hot seat in “A Tale of Two Brands,” an interactive case study at the Emerging Franchisor Conference. Take home: 🔸Templates, frameworks, and proven practices for tracking the numbers that drive results. 🔸Broader thinking from hearing peers’ perspectives. 🔸A
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📢 Today, IFA is launching Franchise Means Local, a bold new campaign reinforcing what franchising truly is: local business ownership. Too often, people see the brand but not the owner behind it. They miss the entrepreneurs who invested their savings, took a chance, and built a
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Highlights from the 2025 IFA Advocacy Summit in Washington, DC, where 400+ franchisors, franchisees, and suppliers made their voices heard in support of the American Franchise Act.
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The shutdown is now it its second day and is harming new and existing franchise business owners from accessing critical financing from @SBAgov programs like 7a & 504. A clean CR is the quickest way to reopen programs critical to America’s 800,000 small business franchise owners.
IFA statement on the federal government shutdown: "Federal government shutdowns are helpful to no one, and we encourage members of Congress to vote swiftly to resume government funding. Small businesses rely on certainty to operate, and without a properly functioning
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Why does Agentic Coding sometimes feel expensive? In this new video, our CEO @davidvgilmore breaks down how Memex (and similar tools) work under the hood, and how to spend smarter without losing power. 📺 Watch here
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🎓 Are you in college—or know a student—studying business, marketing, hospitality, or entrepreneurship? The IFA Foundation is offering the Doc Cohen Franchising Scholarship and the IFA Foundation Scholarship, sponsored by The Frederick A. DeLuca Foundation—up to $3,500 plus a
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Search visibility is no longer just about keywords – it’s about how AI interprets your brand online. Join IFA’s Lunch N Learn Webinar on Oct. 7 at 1 PM ET: Boosting Brand and Franchise Visibility with AI SEO.👉 Register: https://t.co/n5empVMeTp Sponsored by Ignite Visibility
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🤝 Networking at #IFA26 has evolved — here’s how you can 𝐦𝐚𝐤𝐞 𝐭𝐡𝐞 𝐦𝐨𝐬𝐭 𝐨𝐟 𝐢𝐭 in Las Vegas: 1️. Shake hands. Talk shop. Traditional networking still works, but the 𝐬𝐩𝐚𝐜𝐞𝐬 𝐡𝐚𝐯𝐞 𝐞𝐯𝐨𝐥𝐯𝐞𝐝 𝐭𝐨 𝐦𝐚𝐤𝐞 𝐢𝐭 𝐞𝐚𝐬𝐢𝐞𝐫. 2️. Networking, Made Easy -
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IFA President and CEO @matthewhaller on a clean CR to end the federal government shutdown: “The shutdown is now it its second day and is harming new and existing franchise business owners from accessing critical financing from @SBAgov programs like 7a & 504. A clean CR is the
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From Megawatts to Market Momentum: Terawulf’s Playbook, Biotech, Real Estate and Small Caps
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Quit leaving conferences with more questions than answers. Use Conference Coaches at the Emerging Franchisor Conference to cut through the noise and focus on what matters. Conference Coaches: 1. Make introductions to business solution suppliers. 2. Guide you to what sessions to
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IFA statement on the federal government shutdown: "Federal government shutdowns are helpful to no one, and we encourage members of Congress to vote swiftly to resume government funding. Small businesses rely on certainty to operate, and without a properly functioning
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🎤 Speaker Spotlight: David Barr Chairman, PMTD Restaurants | Past IFA Chair | 2021 Entrepreneur of the Year | Respected voice on franchise growth worldwide 🌍 At #EFC2025, he’ll share the franchise fundamentals every emerging franchisor must master: 📊 Financial planning ��️
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🔒 Lock in, we’re headed to Las Vegas for IFA Convention, Feb. 23-25, 2026. IFA’s Annual Convention has more to offer — and with less time away: Meaningful content, real takeaway 🤝 Matchmaking, and more! 🎓 Educational Theaters, Franchise Main Street 💡 Focused learning, and
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Community, connection, and celebration! Thank you to everyone who joined our 2nd Annual Champions of Franchising CBC Reception to celebrate African American leaders in franchising. @CBCFInc
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Thank you to our amazing sponsors for powering the 2025 IFA Advocacy Summit! Your support fuels a movement that drives 8.8M jobs & 831K franchise locations nationwide. Together, we’re shaping the future of franchising. @AnswerConnect | @Benetrends | @ConstantContact |
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Use this year’s Emerging Franchisor Conference in Nashville for live learning, real insights, and lasting connections. 🟢 𝐂𝐚𝐬𝐞 𝐒𝐭𝐮𝐝𝐢𝐞𝐬: Learn from real-world franchising stories. 🟢 𝐈𝐧𝐭𝐞𝐫𝐚𝐜𝐭𝐢𝐯𝐞 𝐋𝐞𝐚𝐫𝐧𝐢𝐧𝐠: Engage directly for lessons that stick. 🟢
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