Favour Y.
@FavourYusuf1
Followers
7K
Following
5K
Media
355
Statuses
9K
Christian | Product Marketing + Strategy for B2B SaaS | Driven growth for 10+ early stage startups across Europe, America and Asia
Ibadan, Nigeria
Joined October 2013
So. I went from less than 800 followers in March to over 6k in July. And I realized I haven't properly introduced myself. Which is kinda wild when you think about it. Sooo. Hi, I'm Favour - a sorta wierd, sorta cool marketing guy, and I break down the marketing
23
16
210
RT @chowdeck: Chowdeck bossman @LordBinary_ . How many RTs to show love to our customers? ๐.
0
24
0
Sigh. You people dinnoh use to hear word. This is a worse ad than what Abayomi posted yesterday sha. But we will all learn lessons.
Incase you want to do something like this, make it more engaging like this and yes, a QR code is very important!!!
8
2
11
RT @lekan_olayinka1: This morning, when I wanted to pray, it felt dragged and dry. Even as I spoke in tongues, there was no resonance in myโฆ.
0
24
0
7 years ago was 2018. Tiktok wasnโt even popular then. Secondly, the Super Bowl equivalence is NOT a similar scenario. For one, people are seated and enjoying themselves and also, peopleโs phones are almost always out during events like that. While QR codes are useful, adding.
My take (from experience). Add the QR code anyways. (It takes minimal real estate) Why? We ran a campaign once (about 7yrs ago) and added a QR code leading to a dedicated landing page on a billboard in Ikoyi. CTA was simple and we added a coupon code. Outcome. QR code was.
1
0
10
The only thing stopping you is yourself. You dan just do things.
This girl shared her story of how she is making money through graphic design โ and I must say the idea be solid.
1
1
21
๐๐ก๐๐ง ๐๐ฏ๐๐ซ๐ฒ๐จ๐ง๐ ๐๐ฅ๐ฌ๐ ๐ข๐ฌ ๐๐จ๐ฅ๐ฅ๐จ๐ฐ๐ข๐ง๐ ๐ญ๐ก๐ ๐ฌ๐๐ฆ๐ ๐ฉ๐ฅ๐๐ฒ๐๐จ๐จ๐ค, ๐ญ๐ก๐ ๐ฌ๐ฆ๐๐ซ๐ญ ๐ฆ๐จ๐ฏ๐ ๐ข๐ฌ ๐ญ๐จ ๐ญ๐ก๐ซ๐จ๐ฐ ๐ญ๐ก๐ ๐ฉ๐ฅ๐๐ฒ๐๐จ๐จ๐ค ๐๐ฐ๐๐ฒ. โฃ.โฃ.Sometimes the best marketing doesn't look like marketing at all.โฃ.โฃ.If you enjoyed this.
7
14
180
๐๐ฏ๐๐ซ๐ฒ ๐ ๐ซ๐๐๐ญ ๐ฉ๐ข๐๐๐ ๐จ๐ ๐ฆ๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐จ๐๐ฌ ๐ญ๐ฐ๐จ ๐ญ๐ก๐ข๐ง๐ ๐ฌ: ๐ ๐ซ๐๐๐ฌ ๐๐ญ๐ญ๐๐ง๐ญ๐ข๐จ๐ง ๐๐ง๐ ๐๐ซ๐ข๐ฏ๐๐ฌ ๐๐๐ญ๐ข๐จ๐ง. โฃ.โฃ.Doesn't matter if you're writing a landing page, running an ad, or putting up a billboard. โฃ.โฃ.If it can't stop people.
1
12
104
๐๐ก๐๐ญ ๐ฆ๐๐ค๐๐ฌ ๐ญ๐ก๐ข๐ฌ ๐ฐ๐จ๐ซ๐ค ๐ข๐ฌ๐ง'๐ญ ๐ฃ๐ฎ๐ฌ๐ญ ๐ญ๐ก๐ ๐ฐ๐จ๐ซ๐๐ฌโฃ.โฃ. It's that the whole design breaks the pattern. โฃ.โฃ.No Nigerian is expecting to see a billboard with zero graphics, zero design, just plain text talking directly to them.โฃ.โฃ.And look. we're all.
1
6
116
๐๐ ๐ ๐ฐ๐๐ฌ ๐ ๐จ๐ข๐ง๐ ๐ญ๐จ ๐๐ก๐๐ง๐ ๐ ๐๐ง๐ฒ๐ญ๐ก๐ข๐ง๐ , ๐'๐ ๐ฆ๐๐ค๐ ๐ญ๐ก๐ ๐ก๐๐ง๐๐ฅ๐ ๐ ๐๐ข๐ญ ๐ฌ๐ก๐จ๐ซ๐ญ๐๐ซ. โฃ. @semudaraabayomi is a bit too long. People driving by may not remember all those letters.โฃ. They might remember the โabayomiโ at the back but forget.
4
11
239
๐๐จ๐ฐ ๐๐๐จ๐ฎ๐ญ ๐ญ๐ก๐ ๐๐ ๐๐จ๐๐ ๐๐จ๐ฆ๐ฆ๐๐ง๐ญ๐ฌ. โฃ.โฃ.People saying this are thinking about static images, but forget that most people seeing this billboard are driving at 80km/h on Third Mainland Bridge.โฃ.โฃ. You can't scan a QR code while moving that fast.โฃ.โฃ.The.
2
14
153
๐๐๐ซ๐ฌ๐จ๐ง๐๐ฅ, ๐๐ข๐ซ๐๐๐ญ ๐ฐ๐จ๐ซ๐๐ฌ.โฃ.โฃ.Your brain expects polished corporate messaging. โฃ.โฃ.When it sees something vulnerable and raw instead, it pauses. โฃ.โฃ."Wait, what is this person trying to say?"โฃ.โฃ.That pause is everything.โฃ.
1
7
138
A๐ง๐ ๐ข๐ญ ๐ฐ๐จ๐ซ๐ค๐๐ ๐ฅ๐ข๐ค๐ ๐๐ซ๐๐ณ๐ฒ ๐๐๐๐๐ฎ๐ฌ๐ ๐ฉ๐๐จ๐ฉ๐ฅ๐'๐ฌ ๐๐ซ๐๐ข๐ง๐ฌ ๐๐ซ๐ ๐ฌ๐จ ๐๐ฑ๐ก๐๐ฎ๐ฌ๐ญ๐๐ ๐๐ซ๐จ๐ฆ ๐๐ฅ๐ฅ ๐ญ๐ก๐ ๐ง๐จ๐ข๐ฌ๐ ๐ญ๐ก๐๐ญ ๐ฌ๐จ๐ฆ๐๐ญ๐ก๐ข๐ง๐ ๐ฌ๐ข๐ฆ๐ฉ๐ฅ๐ ๐๐๐ญ๐ฎ๐๐ฅ๐ฅ๐ฒ ๐ฌ๐ญ๐๐ง๐๐ฌ ๐จ๐ฎ๐ญ ๐ง๐จ๐ฐ.โฃ.โฃ.That's exactly what happened with.
1
10
139
๐๐ฅ๐ฎ๐๐ฅ๐ฒ ๐๐ข๐ ๐ฎ๐ซ๐๐ ๐ญ๐ก๐ข๐ฌ ๐จ๐ฎ๐ญ ๐๐ข๐ซ๐ฌ๐ญ. โฃ.โฃ.They're this fast-growing US startup that put up a billboard that just said "hi i'm roy im 21, this was very expensive, pls buy my thing, โฃ.โฃ.No graphics. โฃ.โฃ.No design. โฃ.โฃ.Just black
3
13
163
๐๐จ๐ฎ๐ซ ๐๐ซ๐๐ข๐ง ๐ฌ๐๐๐ฌ ๐๐๐ฑ ๐ญ๐ก๐๐ญ. You see more ads in an hour than people 50 years ago saw in an entire day. โฃ.Think about that for a second.โฃ.โฃ.Ads became flashier and flashier. โฃ.โฃ.More colors, more graphics, more everything.โฃ.โฃ.But here's where it gets.
1
6
121
Just search for a picture of ๐๐ข๐ฆ๐๐ฌ ๐๐ช๐ฎ๐๐ซ๐ ๐๐ง๐ ๐ฒ๐จ๐ฎ'๐ฅ๐ฅ ๐ฌ๐๐ ๐ฐ๐ก๐๐ญ ๐ ๐ฆ๐๐๐ง, everything is shouting, everything has lights, everything is vibrant.โฃ.โฃ.Data shows that the average person in the 70โs saw less than 2,000 ads per day.
1
4
127
๐๐ฎ๐ญ ๐ฐ๐'๐ฏ๐ ๐๐ซ๐๐๐ญ๐๐ ๐ญ๐ก๐ข๐ฌ ๐ฐ๐ก๐จ๐ฅ๐ ๐ฆ๐๐ฌ๐ฌ ๐ฐ๐ก๐๐ซ๐ ๐๐ฏ๐๐ซ๐ฒ๐จ๐ง๐ ๐ข๐ฌ ๐๐จ๐ฆ๐ฉ๐๐ญ๐ข๐ง๐ ๐๐จ๐ซ ๐ญ๐ก๐ ๐ฌ๐๐ฆ๐ ๐๐ฒ๐๐๐๐ฅ๐ฅ๐ฌ. โฃ.โฃ.We're in the TikTokification era. Everything screams for attention. Bright colors. Flashing lights. Loud music.
1
5
183
๐๐๐, ๐ก๐๐ซ๐'๐ฌ ๐ฐ๐ก๐๐ญ ๐ฆ๐จ๐ฌ๐ญ ๐ฉ๐๐จ๐ฉ๐ฅ๐ ๐๐จ๐ง'๐ญ ๐ ๐๐ญ ๐๐๐จ๐ฎ๐ญ ๐๐๐ฏ๐๐ซ๐ญ๐ข๐ฌ๐ข๐ง๐ . The entire purpose of any ad - whether it's on Twitter, newspaper, billboard, whatever - is to drag you out of your day and make you pay attention.โฃ.โฃ.That's it. Capture.
1
14
382
๐๐๐จ๐ฉ๐ฅ๐ ๐๐ซ๐ ๐๐ซ๐๐ ๐ ๐ข๐ง๐ ๐ญ๐ก๐ข๐ฌ ๐๐ข๐ฅ๐ฅ๐๐จ๐๐ซ๐ ๐๐ฎ๐ญ ๐ญ๐ก๐๐ฒ'๐ซ๐ ๐ฆ๐ข๐ฌ๐ฌ๐ข๐ง๐ ๐ฌ๐จ๐ฆ๐๐ญ๐ก๐ข๐ง๐ ๐ก๐ฎ๐ ๐.โฃ.โฃ.I'm looking at all these comments about "where's the QR code" and "this looks amateur" and I'm thinking. y'all don't understand what just.
71
433
4K
Sooo, traditional gender roles?. Got it. We are on the same page.
I want to be financially solid enough that โprovidingโ never feels like a burden. Yeah, the economy makes a lot of men dodge that role, but having the capacity to provide, build, and lead a family in this times is a privilege, not a punishment. The issue with modern marriages is.
2
0
7
God abeg. Person go pay over โฆ100k to take flight, next thing all your breast is on Obasanjoโs internet.
What exactly did this woman do that she was treated this way by Ibom Air officials?? Is this a Kwam 2 situation?
1
0
3