Email Markup Consortium
@EmailMarkup
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Working to improve the accessibility, user experience, performance, consistency, and reliability of email markup
Worldwide
Joined October 2021
Explore the database https://t.co/mG6Xhb8jGc
database.emailmarkup.org
Usage metrics and insight from 1M+ real world emails
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In 2022, we began our Data Collection project with a clear vision for how this data could benefit the ecosystem starting with our annual accessibility reports. Today, we’re excited to announce the next major step in that vision: The Email Markup Database https://t.co/LFkOYZh5Kn
emailmarkup.org
A comprehensive, continuously updated repository of how real-world emails are built. Real usage metrics from real emails covering HTML and CSS features, external assets and more.
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@ProtonPrivacy Link to the "Accessibility in Email Clients" section in our 2025 Accessibility report: https://t.co/SsvU4yEyZ6
emailmarkup.org
Email Markup Consortium Accessibility Report - 2025
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@ProtonPrivacy This kind of openness and collaboration benefits everyone in the email ecosystem. We’d love to see more email clients follow Proton Mail’s lead in sharing accurate, transparent data with the community. https://t.co/M3s3GksM8R
emailmarkup.org
We’ve updated our 2025 Accessibility Report after Proton Mail updated its data on “Can I Email?”. It’s a reminder of how transparency and collaboration can push the email industry forward.
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Proton Mail (@ProtonPrivacy) noticed that some of their data on "Can I Email?" was outdated, and took the initiative to update it themselves. As a result, our 2025 Accessibility Report now reflects a much more accurate picture of Proton Mail’s strong accessibility support.
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No need to reinvent the wheel. Just a shared, interoperable way to explicitly set the preview text. #Interoperability #standards #EmailClients
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Our latest blog post explores how preview text could be standardized using a metadata-based solution, which aligns with how Google's Gmail and Yahoo Mail already support Schema structured data in emails today. https://t.co/9NonXvaAHV
emailmarkup.org
Email clients can improve preview text by supporting a standard HTML meta tag; no hacks needed.
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For years, email developers have relied on invisible spacing hacks to influence what appears alongside the subject line in the inbox. But there can be a cleaner, more consistent approach: a simple meta tag.
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Sign the EMC supporters list and show the industry Email Accessibility matters! Add your name: https://t.co/FVsGHw5OtJ
#a11y
emailmarkup.org
Supporters of the Email Markup Consortium
Accessibility in email is hard enough. When email clients block even the most basic accessibility features, they’re not limiting creativity; they’re limiting access.
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If you’re working on Gmail, or any major email client: help us make this better. Read our article "Email clients are stripping out accessibility at the expense of user needs" to learn more about this: https://t.co/vSjUhFzonE
emailmarkup.org
Many email clients, including Gmail, strip out code developers use to respect system-level accessibility preferences. Respecting user preferences is a clear accessibility requirement. Ignoring these...
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Respecting user preferences is non-negotiable for inclusive digital communication. It's time email clients enable developers to build more accessible HTML emails.
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Accessibility in email is hard enough. When email clients block even the most basic accessibility features, they’re not limiting creativity; they’re limiting access.
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If you believe in the importance of accessibility in email, join 200+ industry professionals and add your signature: https://t.co/FVsGHw5gEb
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In celebration of #GAAD, we have published our annual email accessibility report. Accessibility in HTML emails remains critically under-addressed in 2025. Across the ecosystem, accessibility failures are systemic, widespread, and largely preventable. https://t.co/mjGqgueJsu
emailmarkup.org
Email Markup Consortium Accessibility Report - 2025
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This is a fun frontend challenge. You don't have to be interested in email to find this interesting and discuss it with us.
How should a web app allow third-party HTML to make use of the CSS prefers-color-scheme media feature? Mark Robbins has some good ideas utilising modern CSS features. Join the discussion on GitHub: https://t.co/MSqtVk1WEz
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How should a web app allow third-party HTML to make use of the CSS prefers-color-scheme media feature? Mark Robbins has some good ideas utilising modern CSS features. Join the discussion on GitHub: https://t.co/MSqtVk1WEz
github.com
While there is a way in CSS to detect the user's colour scheme preference as set in the Operating System (OS) or the user agent (browser), there is no native CSS way to check the user's pre...
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We are now also on BlueSky #EmailGeeks come and find us there
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Our contributions to "Can I Email?" is one of the ways we help the developers in the email community. This also helps us get more data to analyze how well major email clients are doing: https://t.co/1gFH7Fd9kn
emailmarkup.org
Email client feature support ranks in various categories such as performance, accessibility and internationalization
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Late last year we welcomed Flourish ( https://t.co/aIclUQYJJp) as an EMC partner as they have committed to contributing to https://t.co/miWrH91ESO on a regular basis. They have now contributed more than anyone to the project (after the project maintainer of course).
flourishworld.com
Flourish is a specialist CRM agency based in the UK & Dubai, delivering data driven customer journeys & optimised CRM programmes
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The click tracking method used in email today has some clear downsides. Tracking any user behavior in the digital space is a controversial topic, and privacy isn't the only concern here. Can relying on a native HTML feature address these issues? https://t.co/9tP5RiSkuK
emailmarkup.org
The click tracking method used today has some clear downsides. Can the ping tag attribute be used instead?
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