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Dylan Ander | CRO & SplitTesting Profile
Dylan Ander | CRO & SplitTesting

@DylanAnder

Followers
24K
Following
25K
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595
Statuses
13K

After $5b in client sales, only dude on Twitter that guarantees to increase your conversion rate or I’ll pay YOU. Saas: https://t.co/jjoNBZEY4f | 3 exits in Ecom

New York, NY
Joined August 2021
Don't wanna be here? Send us removal request.
@DylanAnder
Dylan Ander | CRO & SplitTesting
3 months
Today we’re introducing Heatmap Web Analytics!. Let me guess… you’re frustrated with GA4, stuck setting up custom code, and getting delayed (often inaccurate) data? Miss good ol’ UA?. Ecommerce friends, now you have it back and SO MUCH MORE. Here’s how:
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@DylanAnder
Dylan Ander | CRO & SplitTesting
3 hours
If you’ve never built a company before, highly recommend a services business (any industry) to be your first company you make. You learn a lot, and you can build it to sell for a lot of money. People who say you can’t are straight dumb.
@conortrains
Conor Sunderland
9 hours
Agency owners are easily the most well-rounded business owners in the online space. From sales to copy, content, hiring, management + coaching, stress tolerance, and project mgmt. Have had so many ecom clients who were just great at 1-2 things and outsourced everything else -.
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@BTCCexchange
BTCC
6 days
Bitcoin’s on fire at $112K! Time to flip the charts on BTCC!.Exploring Cryptocurrency with Jaren Jackson Jr.🏀.
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@DylanAnder
Dylan Ander | CRO & SplitTesting
9 hours
Them: "We spent $10K on a custom landing page, but the homepage still converts better". Me: "45% of successful brands on @heatmapme run ads to their homepage. Your agency sold you 2016 strategies. Best practices don't exist. Data is the only best practice.". Them: "But every CRO.
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@DylanAnder
Dylan Ander | CRO & SplitTesting
1 day
Guess I’m contrarian today…. Some of the highest converting sites I’ve worked on have been dark backgrounds 😂😂. For some brands if it matches the product, go dark. Every one of Alex Becker’s funnels are dark. Heclad is dark. Cool, one brand saw a nice lift but it’s a bonkers.
@paolo_scales
paolo trivellato
2 days
DON'T use a dark background on your landing pages. it decreases readibility and increases the prospect's cortisol. this makes them more likely to leave the site and not interact. a SaaS company I know changed from dark to light background and increased conversion by 27%.
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@DylanAnder
Dylan Ander | CRO & SplitTesting
1 day
YOUR TEAM IS COOKING 👨🍳.(embrace them and give them space). Agencies tend to hide their teams whenever they’re international and not in Tier 1 countries. I showcased my international team members, client-facing, with great pride for their integrity and skills. Some of my best.
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@DylanAnder
Dylan Ander | CRO & SplitTesting
1 day
I have a lot of data (like, billions in $$) that the top 5% of heatmap customers are all running ads to their homepages. Typically yield a higher AOV, lower CVR, but net net higher RPS. LPs are awesome and you need a level of scale before smashing your homepage works well. It’s.
@dtcpages
Harry Molyneux | CRO for Shopify Stores
2 days
Most DTC founders send paid traffic to their homepage. Wrong move. Here's our 4-type landing page framework that matches customer awareness levels: 🧵
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@DylanAnder
Dylan Ander | CRO & SplitTesting
2 days
Here's the link, 20 free Brand-only tickets:.
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ecomfounders.com
September 16th at Webster Hall in NYC!
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@DylanAnder
Dylan Ander | CRO & SplitTesting
2 days
If YOU don't believe it's going to work, nobody else will 💯. But if you truly believe you're solving a real problem early on, that conviction becomes contagious. When I started Split Testing(.)com, this was before iOS 14. I literally had to offer money-back guarantees just to.
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@CPAC
CPAC
17 days
Zohran Mamdani: He votes for activists, not you
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@DylanAnder
Dylan Ander | CRO & SplitTesting
3 days
Apples are WAY overrated, might be one of the worst fruits. Blackberries are the best fruit. GEICO CANNOT save you 15% or more on car insurance.
@SeanEcom
Sean Frank
3 days
the only way to prove you arent an ai bot:.post stupidly hot takes or horribly edited memes.
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@DylanAnder
Dylan Ander | CRO & SplitTesting
3 days
THANK YOU ANDREI. I built a pretty darn big CRO agency off of surveys and heatmaps. Rarely checked Google analytics and never built any fancy trackers. Good copywriting, images, and UX. Done deal, friends.
@andreibreha
Andrei Breha | CRO
4 days
Dude, surveys and heatmaps alone will make you so much more money. We found out that customers had a hard time understanding which variant to choose (between 2 variants). We added a persuasive and descriptive copy for each variant. Busy printing cash atm.
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@DylanAnder
Dylan Ander | CRO & SplitTesting
3 days
This is honestly where I make a disproportionate amount of my money. I also hate hustle culture but it’s a brutal fact of the world of biz.
@eliweisss
Eli Weiss
3 days
As much as I hate hustle culture…. Nothing fires me up like getting late night email responses from a product team hustling. Two recent examples are @beehiiv & @tryramp. In the weeds at 10pm going back and forth on some little whiny complaint from me 😌. The obsession is unreal.
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@DylanAnder
Dylan Ander | CRO & SplitTesting
3 days
Spending $4000 on premium domains sounds crazy . but the ROI is damn worth it… (and underrated)
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@DylanAnder
Dylan Ander | CRO & SplitTesting
4 days
BE THERE OR BE RHOMBUS. Tomorrow at 1pm EST.
@ChrisLangSocial
Chris Lang
4 days
Special guest for How We Buy #13 🌶️. Gonna roast some websites w/ @DylanAnder @brandtify @Oddomadic . CRO + storytelling = conversions. See you Wednesday. 🔗
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@DylanAnder
Dylan Ander | CRO & SplitTesting
4 days
Me: "Best practices don't exist in CRO. The only best practice is understanding your customers.". Them: "So you're saying the 500-page CRO audit we paid $50k for is worthless?". Me: "Did they survey YOUR customers or just copy-paste generic recommendations?". Them: "They analyzed.
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@DylanAnder
Dylan Ander | CRO & SplitTesting
5 days
One of the things Ecom brands get MISERABLY wrong is talent. Us SaaS/agency folks have talent and hiring and getting the best humans in the door 24/7. The best service/SaaS companies are canvassing harder for new team members than new clients!!!. @TaylorHoliday always saw super.
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@thesopawsome
The So Pawsome 🐾
4 months
Always curious and full of energy, Beagles turn every walk into an adventure 🐾🎉.
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@DylanAnder
Dylan Ander | CRO & SplitTesting
5 days
My grandpa was the wisest man I ever knew. He was a house painter and raised my mom as an immigrant on food stamps. I’m blessed to have billionaire mentors, but sometimes I disagree with their advice. I'd ask a low-income house painter for advice, and his wisdom was even better:.
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@DylanAnder
Dylan Ander | CRO & SplitTesting
6 days
I love living in Brooklyn. Some Devoción (IYKYK) and a few hours grind sesh to prep for the week. Brooklyn > Manhattan
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@DylanAnder
Dylan Ander | CRO & SplitTesting
7 days
This is what I call a smart dude. @andreibreha is criminally under followed. He made this as an sop for his agency using @heatmapme and decided to make it free for everyone 🙏❤️.
@andreibreha
Andrei Breha | CRO
7 days
How to 4x Your Shopify Conversion Rate using Highly advanced video.
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@DylanAnder
Dylan Ander | CRO & SplitTesting
7 days
Employee turnover destroys more companies than bad products ever could. SIDE NOTE: Don’t be those hiring managers who employ out of desperation.
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@DylanAnder
Dylan Ander | CRO & SplitTesting
8 days
RT @jordan_ross_8F: You’re all Fd. Finally found an agency that will put you all out of business. MoM growth on every LLM. Chat Claude ge….
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@DylanAnder
Dylan Ander | CRO & SplitTesting
8 days
FOR FUCKS SAKE STOP SAYING AI AGENTS ARE CRAZY. 99% of what I’m seeing is like a 2019 zapier that connects to OpenAI as an endpoint and gives an output 😂.
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